The store features a combined Genius Bar and Apple Pickup station, so customers can receive support and collect their online orders in a single area. This combination now exists at a handful of Apple's new or renovated retail stores, such as Apple Bridge Street and Apple Old Orchard, according to the Retail Archive account.
Today at Apple creative sessions will also be offered at the store, for free.
Apple MixC Hefei opens to the public on Saturday, January 18, at 10 a.m. local time. The store features a wide, curved glass entrance.
In its press release previewing the store, Apple reminded customers that it is currently offering special-edition AirPods 4 with an engraving for the Year of the Snake in China. They will be available to purchase at the store.
Saturday April 11, 2026 9:14 am PDT by Joe Rossignol
Last year, Apple launched CarPlay Ultra, the long-awaited next-generation version of its CarPlay software system for vehicles. Nearly a year later, CarPlay Ultra is still limited to Aston Martin's latest luxury vehicles, but that should change fairly soon.
In May 2025, Apple said many other vehicle brands planned to offer CarPlay Ultra, including Hyundai, Kia, and Genesis.
CarPlay Ultra...
As we wait for WWDC to kick off next Monday, Apple today announced the winners of its annual Apple Design Awards, recognizing apps and games for their innovation, ingenuity, and technical achievement.
The 2025 Apple Design Award winners are listed below, with one app and one game selected per category:
Delight and Fun - CapWords (App) and Balatro (Game)
Innovation - Play (App) and PBJ -...
Saturday April 11, 2026 9:07 am PDT by Joe Rossignol
While the AirPods Max 2 received more attention, Apple also released a second pair of headphones last month: Nike Powerbeats Pro 2.
Nike Powerbeats Pro 2 are the same as the regular Powerbeats Pro 2, except they have a two-tone design consisting of black and Nike's signature Volt neon green-yellow color. The headphones were released on March 20 in the U.S., Canada, Australia, the U.K., and a ...
After hosting a surprise Alicia Keys concert at its Grand Central store in New York last week, Apple is turning to Asia for more 50th-anniversary celebrations. So far, it has been discovered that there will be events held in China and South Korea.
Apple's retail store at Taikoo Li in Chengdu, China is temporarily closed this Wednesday, March 18, according to the store's page. While nothing...
Thursday March 19, 2026 8:32 am PDT by Joe Rossignol
Apple kicked off its 50th anniversary celebrations with a surprise Alicia Keys performance at its Grand Central store in New York last week, and it has since hosted similar events in China and South Korea. Next up, we have discovered that Apple is planning to host additional celebrations in Canada, France, and Thailand.
On its Canadian website, Apple says it will be hosting a talk with...
Apple last week hiked the prices of external hard drives sold through its online store and retail locations, as noted by Bloomberg's Mark Gurman.
Writing in his latest Power On newsletter, Gurman said that Apple updated the pricing on several external drive offerings recently, and the increases are steep. For example, a SanDisk 4TB solid-state external drive that previously sold for around...
The process of retrieving an item from an Apple Store can be highly perplexing.
Upon arrival, customers are prompted to check in at the front. Afterward, they are randomly directed to a table. Standing there, feeling uncertain, you are approached by an individual who inquires, “May I assist you? I see you have been standing here for a while.” It is important to note that I was standing there because I had assumed that after the initial check-in and being directed to stand by a table, someone in the back would retrieve my item.
After re-checking in with this individual and further waiting, the item is finally brought out. This entire process can take anywhere from 30 to 45 minutes, leaving customers bewildered by the unnecessary complexity.
I still find the Apple store concept strange how there's no obvious sales counter to go to if you need help. On one hand I understand the idealistic "just find an Apple store employee and they will help" concept, but when it's busy, you walk in and have no idea where to go or what to do. When that happens (which isn't often), it's frustrating as heck.
I will only go to an Apple Store if I have to. It is like a zoo and no one knows what they are doing. Took me 20 mins just for someone to help me get an iPad last month. I should've just done it online.
The Apple store is the very worst consumer experience if you just want to BUY something. As said above, you are told to stand by a table and then wait. FOREVER. I did it once.
Now they bring me stuff in 2 hours for $8, which is less time and $$ than subwaying down to Lincoln Center and back and fiddle-farging around at the Apple Store.
I really don’t understand the store as a store. It’s an experience place. Got an afternoon free? Go to the Apple Store.
Can? You mean will have to wait for pickup until all the people in front of them who need support have been taken care of?
What problem is this solving, exactly?
There is a 0% chance that all of this means that you wait in a line behind Genius Bar customers in order to pick up your online order. This just means that the pickup people and the Genius Bar people use the same very long table. That’s it. Picking up and getting support are two separate things.
