Apple Vision Pro Reviewers Say Persona Feature is 'Deeply Weird'

The first full-length reviews of Apple's new Vision Pro headset were published this week, and one feature in particular has received some criticism.

Vision Pro Personas

Image Credit: Brian Tong

Since the Vision Pro covers your face during video calls, Apple allows you to create a digital version of yourself called a Persona. Apple says a Persona is an "authentic spatial representation" of a person that shows facial expressions and hand movements in real time. The feature is still labeled as a "beta," and seemingly for good reason.

The Wall Street Journal's Joanna Stern:

On FaceTimes with friends and family, the reviews were unanimous: "You look awful," my sister said. "It's like Botox from hell," remarked the always-kind Jason Gay. "Frightening," said my dad.

Calling other Vision Pro reviewers was slightly better because we all looked ridiculous. But everyone agreed I looked the worst. And this was after I remade my Persona numerous times, with professional lighting.

The Verge's Nilay Patel:

I won't go into that much detail on Apple's deeply weird and extremely uncanny 3D persona system here […] You can see why Apple put the beta label on them; there's a long way to go before using a persona on a call isn't distracting at best and, at worst, extremely rude.

Daring Fireball's John Gruber:

Apple is prominently labeling the entire persona feature "beta", and it doesn't take more than a moment of seeing one to know why. Personas are weird. They are very deep in the uncanny valley. There is no mistaking a persona for the actual person. At times they seem far more like a character from a video game than a photorealistic visage. And at all times they seem somewhat like a video game character. My hair, for example, looks like a shiny plastic Lego hairpiece.

You can watch Justine Ezarik, Marques Brownlee, and Brian Tong testing their Personas on a FaceTime call in the video below:


Personas extend to the Vision Pro's outer display, allowing others to view a digital recreation of your eyes. This feature is called EyeSight, and it has mostly been panned in these initial reviews and on social media this week.

CNET's Scott Stein:

These eyes only appear when someone is nearby to look at me, I think. When I'm in an app, the display becomes a shimmering iridescent thing, indicating I'm in an app. Sometimes my eyes seem to half-appear. And they blink. They seem to frown, or dart around, or go wide or squint. They animate as my face emotes. It's uncanny.

Quinn Nelson of the YouTube channel Snazzy Labs:


Apple will likely enhance the Persona and EyeSight features in future visionOS updates, and it is clear there is room for improvement.

Vision Pro launches in the U.S. on Friday, and Apple said the headset will be released in additional countries at some point later this year.

Popular Stories

iPhone 17 Pro Lower Logo Feature 1

iPhone 17 Pro Coming Soon With These 14 New Features

Monday June 30, 2025 1:08 pm PDT by
Apple's next-generation iPhone 17 Pro and iPhone 17 Pro Max are less than three months away, and there are plenty of rumors about the devices. Apple is expected to launch the iPhone 17, iPhone 17 Air, iPhone 17 Pro, and iPhone 17 Pro Max in September this year. Below, we recap key changes rumored for the iPhone 17 Pro models:Aluminum frame: iPhone 17 Pro models are rumored to have an...
A18 Pro Chip

New MacBook With A18 Pro Chip Spotted in Apple Code

Monday June 30, 2025 8:05 am PDT by
Apple is developing a MacBook with the A18 Pro chip, according to findings in backend code uncovered by MacRumors. Earlier today, Apple analyst Ming-Chi Kuo reported that Apple is planning to launch a low-cost MacBook powered by an iPhone chip. The machine is expected to feature a 13-inch display, the A18 Pro chip, and color options that include silver, blue, pink, and yellow. MacRumors...
iPhone Car Key WWDC 2025

Apple Announces 13 Automakers Planning to Offer iPhone Car Keys

Friday June 27, 2025 11:42 am PDT by
In 2020, Apple added a digital car key feature to its Wallet app, allowing users to lock, unlock, and start a compatible vehicle with an iPhone or Apple Watch. The feature is currently offered by select automakers, including Audi, BMW, Hyundai, Kia, Genesis, Mercedes-Benz, Volvo, and a handful of others, and it is set to expand further. During its WWDC 2025 keynote, Apple said that 13...
maxresdefault

Five Features Coming to AirPods Pro 3

Friday June 27, 2025 10:52 am PDT by
Apple hasn't updated the AirPods Pro since 2022, and the earbuds are due for a refresh. We're counting on a new model this year, and we've seen several hints of new AirPods tucked away in Apple's code. Rumors suggest that Apple has some exciting new features planned that will make it worthwhile to upgrade to the latest model. Subscribe to the MacRumors YouTube channel for more videos. Heal...
macbook air spacegray purple

Apple Planning to Launch Low-Cost MacBook Powered By iPhone Chip

Monday June 30, 2025 3:20 am PDT by
Apple is planning to launch a low-cost MacBook powered by an iPhone chip, according to Apple analyst Ming-Chi Kuo. In an article published on X, Kuo explained that the device will feature a 13-inch display and the A18 Pro chip, making it the first Mac powered by an iPhone chip. The A18 Pro chip debuted in the iPhone 16 Pro last year. To date, all Apple silicon Macs have contained M-series...
anker power bank recall

PSA: Anker Recalls Multiple Power Banks Due to Fire Risk

Friday June 27, 2025 4:16 pm PDT by
Popular accessory maker Anker this month launched two separate recalls for its power banks, some of which may be a fire risk. The first recall affects Anker PowerCore 10000 Power Banks sold between June 1, 2016 and December 31, 2022 in the United States. Anker says that these power banks have a "potential issue" with the battery inside, which can lead to overheating, melting of plastic...
Chase Sapphire Reserve Apple Perk Feature

Chase Sapphire Reserve Card Introduces New Perk for Apple Customers

Wednesday June 25, 2025 2:08 pm PDT by
Chase this week announced a series of new perks for its premium Sapphire Reserve credit card, and one of them is for a pair of Apple services. Specifically, the credit card now offers complimentary annual subscriptions to Apple TV+ and Apple Music, a value of up to $250 per year. If you are already paying for Apple TV+ and/or Apple Music directly through Apple, those subscriptions will...
replay all time playlist apple music

Apple Music Debuts All-New Personalized Playlist

Monday June 30, 2025 7:16 am PDT by
As part of its 10-year celebrations of Apple Music, Apple today released an all-new personalized playlist that collates your entire listening history. The playlist, called "Replay All Time," expands on Apple Music's existing Replay features. Previously, users could only see their top songs for each individual calendar year that they've been subscribed to Apple Music, but now, Replay All...