Apple's Website Erroneously Says Latest iPhone and Apple Watch Cost $777,777 a Month [Update: Fixed]

Apple's website in several countries erroneously displays $777,777 a month as the price of several products, including all iPhone models, the Apple Watch Ultra, the Apple Watch Series 8, and the second-generation AirPods Pro.

apple website price bug
The bug only impacts Apple's main product pages, as purchasing a product from Apple's online store displays its actual price and not $777,777. At the time of writing, the bug is impacting a handful of Apple's websites, including its website in the United States, Canada, and the United Kingdom.

Update: Apple has fixed the bug on its website and is now displaying accurate pricing on product pages.

Top Rated Comments

Mighuel Avatar
3 weeks ago
Inflation, you know.
Score: 43 Votes (Like | Disagree)
Sparxxx Avatar
3 weeks ago
I don't understand. What's the error? All I see is normal Apple prices.
Score: 30 Votes (Like | Disagree)
KT322 Avatar
3 weeks ago


Attachment Image
Score: 13 Votes (Like | Disagree)
pdaholic Avatar
3 weeks ago
And not surprisingly, still sold out in an hour.
Score: 12 Votes (Like | Disagree)
MayaUser Avatar
3 weeks ago
Samsung will copy that
Score: 12 Votes (Like | Disagree)
Homme Avatar
3 weeks ago
so many lucky 7’s there???
Score: 9 Votes (Like | Disagree)

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