Apple Store Down Ahead of M2 MacBook Air Pre-Orders

Apple's online store is down ahead of new MacBook Air pre-orders, which are set to begin on Friday at 5:00 a.m. Pacific Time in the United States.

apple store down
The new ‌MacBook Air‌ has been redesigned with a slightly larger 13.6-inch display, a camera notch, a flat-edged chassis, and new Starlight and Midnight color options.

The notebook features MagSafe charging, an upgraded 1080p camera, two Thunderbolt 3 ports, a 3.5mm headphone jack with support for high-impedance headphones, four speakers, and more.

According to Apple, the M2 chip has up to an 18% faster CPU, up to a 35% faster GPU, and up to a 40% faster Neural Engine compared to the M1 chip.

Thanks to the ‌M2‌ chip, the ‌MacBook Air‌ can also be configured with up to 24GB of unified memory, which is 8GB more than the ‌M1‌ chip supports. The notebook is available with up to a 2TB SSD.

Pricing for the new ‌MacBook Air‌ starts at $1,199 in the United States, and deliveries to customers and in-store availability will begin on Friday, July 15. The previous-generation ‌MacBook Air‌ with the ‌M1‌ chip remains available for $999.

Related Roundup: MacBook Air
Related Forum: MacBook Air

Popular Stories

iphone 17 models

No iPhone 18 Launch This Year, Reports Suggest

Thursday January 1, 2026 8:43 am PST by
Apple is not expected to release a standard iPhone 18 model this year, according to a growing number of reports that suggest the company is planning a significant change to its long-standing annual iPhone launch cycle. Despite the immense success of the iPhone 17 in 2025, the iPhone 18 is not expected to arrive until the spring of 2027, leaving the iPhone 17 in the lineup as the latest...
duolingo ad live activity

Duolingo Used iPhone's Dynamic Island to Display Ads, Violating Apple Design Guidelines

Friday January 2, 2026 1:36 pm PST by
Language learning app Duolingo has apparently been using the iPhone's Live Activity feature to display ads on the Lock Screen and the Dynamic Island, which violates Apple's design guidelines. According to multiple reports on Reddit, the Duolingo app has been displaying an ad for a "Super offer," which is Duolingo's paid subscription option. Apple's guidelines for Live Activity state that...
Low Cost A18 Pro MacBook Feature Pink

Apple's 2026 Low-Cost A18 Pro MacBook: What We Know So Far

Friday January 2, 2026 4:33 pm PST by
Apple is planning to release a low-cost MacBook in 2026, which will apparently compete with more affordable Chromebooks and Windows PCs. Apple's most affordable Mac right now is the $999 MacBook Air, and the upcoming low-cost MacBook is expected to be cheaper. Here's what we know about the low-cost MacBook so far. Size Rumors suggest the low-cost MacBook will have a display that's around 13 ...
govee floor lamp

CES 2026: Govee Announces New Matter-Connected Ceiling and Floor Lights

Sunday January 4, 2026 5:00 am PST by
Govee today introduced three new HomeKit-compatible lighting products, including the Govee Floor Lamp 3, the Govee Ceiling Light Ultra, and the Govee Sky Ceiling Light. The Govee Floor Lamp 3 is the successor to the Floor Lamp 2, and it offers Matter integration with the option to connect to HomeKit. The Floor Lamp 3 offers an upgraded LuminBlend+ lighting system that can reproduce 281...
airpods pro 3 glitter

AirPods New Year's Deals Include Up to $99 Off AirPods Max, AirPods Pro 3, and AirPods 4

Sunday January 4, 2026 8:04 am PST by
Now that the calendar has flipped over into January, steep discounts on popular Apple products have become more rare after the holidays. However, if you didn't get a new pair of AirPods recently and are looking for a model on sale, Amazon does have a few solid second-best prices this week. Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a...
Belkin 25W Battery magnetic

CES 2026: Belkin Announces Magnetic Ring Power Bank, Modular Dock, and More

Sunday January 4, 2026 3:02 pm PST by
Belkin today announced a range of new charging and connectivity accessories at CES 2026, expanding its portfolio of products aimed at Apple device users. UltraCharge Pro Power Bank 10K with Magnetic Ring The lineup includes new Qi2 and Qi2.2 wireless chargers, magnetic power banks, a high-capacity laptop battery, and USB-C productivity accessories, with an emphasis on higher charging...
samsung crease less foldable display ces 2026%402x

Foldable iPhone's Crease-Free Display Tech Spotted at CES 2026

Tuesday January 6, 2026 3:04 am PST by
CES 2026 has just provided a first glimpse of the folding display technology that Apple is expected to use in its upcoming foldable iPhone. At the event, Samsung Display briefly showcased its new crease-less foldable OLED panel beside a Galaxy Z Fold 7, and according to SamMobile, which saw the test booth before it was abruptly removed, the new panel "has no crease at all" in comparison. The ...
AirPods Pro 3 Year of the Horse Feature

Apple Launches Year of the Horse AirPods Pro 3 for Lunar New Year

Monday January 5, 2026 11:28 am PST by
Apple has designed a limited edition version of the AirPods Pro 3 to celebrate Lunar New Year, and customers in select countries can purchase them starting today. The Year of the Horse Special Edition AirPods Pro 3 feature a unique horse emoji character that's otherwise unavailable. Customers in China, Hong Kong, Taiwan, Malaysia, and Singapore are able to buy the AirPods, and they'll be...

Top Rated Comments

Nicole1980 Avatar
46 months ago
When apple would shut down the online store in the past to 'update' it, I would say its stupid - since sites like ESPN are making updates all day long without shutting down the site.
People here would claim its to "create anticipation".

Well obviously there's no secret or suspense to be had here, so that "create anticipation" argument is clearly wrong. It was a dumb argument anyway imo.

So it begs the question for real now: why in the hell does apple need to shut down their site for little updates when every news site in the world - (amazon, kroger (you name it) - does not?!?!
Score: 5 Votes (Like | Disagree)
ProfessionalFan Avatar
46 months ago

When apple would shut down the online store in the past to 'update' it, I would say its stupid - since sites like ESPN are making updates all day long without shutting down the site.
People here would claim its to "create anticipation".

Well obviously there's no secret or suspense to be had here, so that "create anticipation" argument is clearly wrong. It was a sumb argument anyway imo.

So it begs the question for real now: why in the hell does apple need to ahut down their site for little updates when every news site in the world - (amazon, kroger (you name it) - does not?!?!
I was in that camp of "anticipation" or "hype" but yeah, I am not anymore.

What finally convinced me was the other day when they shut the store down to add the $50 gift card for AppleTV purchases. There was no reason for hype there. This told me it is a technical limitation. And if so, they really need to just build the online store from the ground up.
Score: 4 Votes (Like | Disagree)
ProfessionalFan Avatar
46 months ago
I know I don't need it but that Midnight one is calling me especially with the gift card promo going on. Must resist.
Score: 3 Votes (Like | Disagree)
wanha Avatar
46 months ago
Got my credit card out already... let's do this transaction, Apple

EDIT: Transaction completed, awaiting delivery.
Score: 3 Votes (Like | Disagree)
ProfessionalFan Avatar
46 months ago

Also, why are you so mad? It’s down for a few hours, you’ll live.
They didn't sound mad, you do though.
Score: 2 Votes (Like | Disagree)
Nicole1980 Avatar
46 months ago

Testing purposes, etc.

A lot of other websites just use the same web templates for all products, so for them it’s as simple as adding a few lines of info to a SKU database. Apple’s website on the other hand appears to be more curated per product on each page. Then they probably want to test the live version to make sure there are no bugs before unveiling it to the public.

Also, why are you so mad? It’s down for a few hours, you’ll live.
Its so 1990's. Kinda inexcusable for the most recognized tech company in the world - dont you think?
Score: 2 Votes (Like | Disagree)