Apple Store Down Ahead of New iPad Air and iPhone SE Pre-Orders

Apple's online store is down ahead of iPad Air and iPhone SE pre-orders, which are set to begin at 5:00 a.m. Pacific Time in the United States.
apple store down

The new ‌iPhone‌ SE features the same 4.7-inch display as the current model, but now offers the toughest glass in a smartphone on the front and back — the same as on the back of the ‌iPhone‌ 13 and ‌iPhone‌ 13 Pro.

The device's new 12MP Wide camera system offers a range of improvements and computational photography features including Deep Fusion, Photographic Styles, Portrait Mode, and Smart HDR 4.

The new ‌iPhone‌ SE contains the same A15 Bionic chip from the ‌iPhone‌ 13 and ‌iPhone‌ 13 Pro. With a 6-core CPU, the A15 Bionic means that the ‌iPhone‌ SE is 1.8x faster than the ‌iPhone‌ 8. The 16-core Neural Engine, aimed at machine learning tasks, performs 15.8 trillion operations per second, making it 26x faster than ‌iPhone‌ 8. The 4-core GPU delivers 2.2x faster speed than the ‌iPhone‌ 8.

The A15 Bionic also gives the new ‌iPhone‌ SE longer battery life than the previous-generation and older 4.7-inch ‌iPhone‌ models despite having a compact form-factor and 5G connectivity. It continues to support fast charging and be compatible with Qi-certified chargers for wireless charging.

The new ‌iPhone‌ SE is available in two new colors, Midnight and Starlight, alongside PRODUCT(RED). The new ‌iPhone‌ SE starts at $429, up from $399 on the 2020 model, and is available with 64GB, 128GB, and 256GB of storage. Preorders begin on Friday, March 11, with the first devices shipping on March 18.

Available in a new array of colors, the new ‌‌iPad Air‌‌ features Apple's Ultra Wide front camera with Center Stage for a more natural video conferencing experience, a USB-C port with up to 2x faster transfer speeds, and 5G on the cellular models.

In terms of the ‌M1‌'s pure performance, the 8-core CPU delivers up to 60% faster performance, and the 8-core GPU delivers up to 2x faster graphics performance compared to the previous ‌‌iPad Air‌‌. That makes it faster than the fastest competitive tablet, and 2x as fast as the best-selling Windows laptop in its price range, according to Apple.

The USB-C port is now up to 2x faster than the previous generation, with data transfers up to 10Gbps, enabling it to support a range of USB-C accessories, including cameras, external storage, and displays with up to 6K resolution. Lastly, the new ‌‌iPad Air‌‌ supports the second-generation Apple Pencil.

The new ‌‌iPad Air‌‌ is priced from $599. It is available in 64GB and 256GB configurations, and comes in space gray, starlight, pink, purple, and blue colors. The new ‌‌iPad Air‌‌ is available to pre-order on Friday, March 11, and will be available from March 18.

Related Roundup: iPad Air
Buyer's Guide: iPad Air (Neutral)
Related Forums: iPad, iPhone

Popular Stories

iPhone Pocket Short

iPhone Pocket is Now Completely Sold Out Worldwide

Tuesday November 25, 2025 7:16 am PST by
Apple recently teamed up with Japanese fashion brand ISSEY MIYAKE to create the iPhone Pocket, a limited-edition knitted accessory designed to carry an iPhone. However, it is now completely sold out in all countries where it was released. iPhone Pocket became available to order on Apple's online store starting Friday, November 14, in the United States, France, China, Italy, Japan, Singapore, ...
Netflix Smaller 4

Netflix Kills Casting From Its Mobile App to Most Modern TVs

Monday December 1, 2025 4:36 am PST by
Netflix has quietly removed the ability to cast content from its mobile apps to most modern TVs and streaming devices, including newer Chromecast models and the Google TV Streamer. The change was first spotted by users on Reddit and confirmed in an updated Netflix support page (via Android Authority), which now states that the streaming service no longer supports casting from mobile devices...
Cyber Week Deals 2025

Best Cyber Week Apple Deals Include Big Discounts on AirPods, Apple Watch, and More

Sunday November 30, 2025 7:33 am PST by
Cyber Week is here, and you can find popular Apple products like AirPods, iPad, Apple Watch, and more at all-time low prices. In this article, the majority of the discounts will be found on Amazon. Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a purchase, we may receive a small payment, which helps us keep the site running. Specifically,...
Sad Siri Feature

Apple AI Chief John Giannandrea Retiring After Siri Delays

Monday December 1, 2025 2:16 pm PST by
Apple AI chief John Giannandrea is stepping down from his position and retiring in spring 2026, Apple announced today. Giannandrea will serve as an advisor between now and 2026, with former Microsoft AI researcher Amar Subramanya set to take over as vice president of AI. Subramanya will report to Apple engineering chief Craig Federighi, and will lead Apple Foundation Models, ML research, and ...
studio display purple february

M5 iPad Pro Could Hint at New Studio Display Feature

Sunday November 30, 2025 10:30 am PST by
The updated specs of the M5 iPad Pro may point toward a major new feature for Apple's next-generation Studio Display expected in early 2026. Apple's latest iPad Pro debuted last month and contains one display-related change that stands out: it can now drive external monitors at up to 120Hz with Adaptive Sync. The feature should deliver lower latency, smoother motion, and fewer visual...
maxresdefault

iPhone Fold: Launch, Pricing, and What to Expect From Apple's Foldable

Monday December 1, 2025 3:00 am PST by
Apple is expected to launch a new foldable iPhone next year, based on multiple rumors and credible sources. The long-awaited device has been rumored for years now, but signs increasingly suggest that 2026 could indeed be the year that Apple releases its first foldable device. Subscribe to the MacRumors YouTube channel for more videos. Below, we've collated an updated set of key details that ...
New Intel Logo

Apple and Intel Rumored to Partner on Mac Chips Again in a New Way

Friday November 28, 2025 7:33 am PST by
While all Macs are now powered by Apple's custom-designed chips, a new rumor claims that Apple may rekindle its partnership with Intel, albeit in a new and limited way. Apple supply chain analyst Ming-Chi Kuo today said Intel is expected to begin shipping Apple's lowest-end M-series chip as early as mid-2027. Kuo said Apple plans to utilize Intel's 18A process, which is the "earliest...
iOS 26

When Will Apple Release iOS 26.2?

Monday December 1, 2025 4:37 pm PST by
We're getting closer to the launch of the final major iOS update of the year, with Apple set to release iOS 26.2 in December. We've had three betas so far and are expecting a fourth beta or a release candidate this week, so a launch could follow as soon as next week. Past Launch Dates Apple's past iOS x.2 updates from the last few years have all happened right around the middle of the...
iphone black friday gold

The Best Black Friday iPhone Deals Still Available

Friday November 28, 2025 6:24 am PST by
Cellular carriers have always offered big savings on the newest iPhone models during the holidays, and Black Friday 2025 sales have kicked off at AT&T, Verizon, T-Mobile, and more. Right now we're tracking notable offers on the iPhone 17, iPhone 17 Pro, iPhone 17 Pro Max, and iPhone Air. For even more savings, keep an eye on older models during the holiday shopping season. Note: MacRumors is...

Top Rated Comments

Jim Lahey Avatar
49 months ago
I'm surprised Cook hasn't put an end to this theatre yet. Imagine the amount of polishing cloths they could sell during the hours that the store is artificially closed :oops:
Score: 7 Votes (Like | Disagree)
TheYayAreaLiving ?️ Avatar
49 months ago

Are you torn between devices? Colors?
Colors! LOL, might just order the iPhone 13 Pro Max 1TB Alpine green. I'm not too sure. I need to see what it looks like in the real world.
Score: 5 Votes (Like | Disagree)
TheYayAreaLiving ?️ Avatar
49 months ago
I don't think I'll be able to go to sleep tonight. Will definately be placing an order for something. Just not sure what tho. Apple, I'm ready to give you my money :)
Score: 3 Votes (Like | Disagree)
kstotlani Avatar
49 months ago
This is coming in between me checking delivery status of my MacBook Pro M1 Max BTO every single hour. I have been doing this for 6 weeks already.
Score: 2 Votes (Like | Disagree)
JPack Avatar
49 months ago
SE3 battery capacity is 12% bigger than SE2. Pretty decent upgrade for $29 more.
Score: 2 Votes (Like | Disagree)
freedomlinux Avatar
49 months ago

I'm surprised Cook hasn't put an end to this theatre yet. Imagine the amount of polishing cloths they could sell during the hours that the store is artificially closed :oops:
I'm sure Apple has done the research and calculated how much negative impact there is from closing the store. My guess:

* Minimal - people who can't order right now will order later, so the sale is not lost
* People who are trying to track an existing order get annoyed
Score: 2 Votes (Like | Disagree)