Verizon and T-Mobile Discontinue iPad Rebate Program Following Widespread Customer Complaints [Updated]

Verizon and T-Mobile have discontinued their iPad rebate program in partnership with Apple following widespread customer complaints that the program was ineffective, flawed, and rarely worked as intended.

ipad pro carrier subsidies
In recent weeks, complaints from customers have emerged across social media regarding Verizon's and T-Mobile's rebate programs. If it worked according to plan, the program would give customers up to a $200 rebate when purchasing a cellular ‌iPad‌ and activating through Verizon and T-Mobile. Unfortunately, customers have faced a subpar experience with the program, often reporting being denied for the rebate for unclear reasons.

The complaints have been amplified by Bloomberg's Mark Gurman, who has in the past criticized the carriers for the ineffectiveness of similar programs for the iPhone 13.

There have been several complaints regarding the ‌iPad‌ program (1, 2, 3). Nevertheless, at the start of December, a Verizon spokesperson told Bloomberg that the ‌iPad‌ rebate program was running "as it should for eligible Verizon customers."

Things have now clearly changed as Apple has scrapped all references of the program with Verizon and T-Mobile from its website, including the purchase pages for its range of iPads.

removed ipad rebate section

The now-removed overlay from Apple's website detailing the rebate program

Verizon and T-Mobile initiated the program following the launch of the updated iPad Pro in April. Still, the program was previously available on all cellular ‌iPad‌ models, including the new iPad mini and baseline ninth-generation ‌iPad‌.

Update: A T-Mobile spokesperson has issued a statement to MacRumors saying that the ‌iPad‌ rebate program in partnership with Apple was a limited time offer that started in April 2021 following the launch of the new 11-inch and 12.9-inch ‌iPad Pro‌. The spokesperson added T-Mobile is always looking to give its customers the "best deals on devices."

The iPad rebate with Apple was a limited time offer that has been in market since April 2021 and ended December 31. We're always looking for opportunities to give our customers the best deals on devices.

A Verizon spokesperson also confirmed to MacRumors that the offer was set to end on December 31.

Top Rated Comments

macar00n Avatar
29 months ago
I'm shocked, shocked!

Seriously though, have any of the carriers ever acted like not complete scumbags, or indicated that they have even a shred of moral or ethical consideration at their top levels of management?
Score: 15 Votes (Like | Disagree)
MauiPa Avatar
29 months ago
TMobile totally sucks. My daughter signed up for a trade in program for her old phones to get new ones. The program sounded great $800 per phone. She is still waiting, phone calls, emails, nada

T-Mobile sucks
Score: 10 Votes (Like | Disagree)
dantracht Avatar
29 months ago
That is very very unfortunate for consumers. I did get a $100 discount on my new Mini 6, but that is in the form of bill credits, which I am totally cool with.
Score: 5 Votes (Like | Disagree)
Prof. Avatar
29 months ago
I had to fight with Verizon for about 5 months until they finally gave me my $200 rebate for my 12.9" M1 iPad Pro. One guy said 6 weeks, another gal said 12 weeks, and the final person I spoke to said 16 weeks. All in all I got my rebate in October, 5 months after the original May purchase date.
Score: 4 Votes (Like | Disagree)
FightTheFuture Avatar
29 months ago

I'm shocked, shocked!

Seriously though, have any of the carriers ever acted like not complete scumbags, or indicated that they have even a shred of moral or ethical consideration at their top levels of management?
Yup I stopped reading when I saw Verizon. Not surprised at all by this.
Score: 3 Votes (Like | Disagree)
georgeedwardg Avatar
29 months ago
In case anyone is getting crap from Verizon, here is a screenshot of the terms and conditions taken directly from their app. Please use this as necessary to justify your claims. Verizon has recently taken the cake for worst customer service in my husehold, so I’m not at all surprised to read that they are tactically going about denying proper claims.

Also, for the avoidance of doubt, the rebate in question is the $200 bring your own device rebate for devices purchased from Apple directly.

Attachment Image
Score: 3 Votes (Like | Disagree)

Popular Stories

reset password request iphone

Warning: Apple Users Targeted in Phishing Attack Involving Rapid Password Reset Requests

Tuesday March 26, 2024 4:34 pm PDT by
Phishing attacks taking advantage of Apple's password reset feature have become increasingly common, according to a report from KrebsOnSecurity. Multiple Apple users have been targeted in an attack that bombards them with an endless stream of notifications or multi-factor authentication (MFA) messages in an attempt to cause panic so they'll respond favorably to social engineering. An...
iPhone Home Screen Gradient Blank Spaces 1

Sources: iOS 18 Lets Apps Be Placed Anywhere on Home Screen Grid

Sunday March 24, 2024 1:33 pm PDT by
iOS 18 will give iPhone users greater control over Home Screen app icon arrangement, according to sources familiar with the matter. While app icons will likely remain locked to an invisible grid system on the Home Screen, to ensure there is some uniformity, our sources say that users will be able to arrange icons more freely on iOS 18. For example, we expect that the update will introduce...
Generic iOS 18 Feature Purple

iOS 18: What to Expect From 'Biggest' Update in iPhone's History

Wednesday March 27, 2024 11:10 am PDT by
At least some Apple software engineers continue to believe that iOS 18 will be the "biggest" update in the iPhone's history, according to Bloomberg's Mark Gurman. Below, we recap rumored features and changes for the iPhone. "The iOS 18 update is expected to be the most ambitious overhaul of the iPhone's software in its history, according to people working on the upgrade," wrote Gurman, in a r...
maxresdefault

Apple Announces WWDC 2024 Event for June 10 to 14

Tuesday March 26, 2024 10:02 am PDT by
Apple today announced that its 35th annual Worldwide Developers Conference is set to take place from Monday, June 10 to Friday, June 14. As with WWDC events since 2020, WWDC 2024 will be an online event that is open to all developers at no cost. Subscribe to the MacRumors YouTube channel for more videos. WWDC 2024 will include online sessions and labs so that developers can learn about new...
apple maps 3d feature

Apple Maps May Gain Custom Routes With iOS 18

Tuesday March 26, 2024 3:10 pm PDT by
Apple may be planning to add support for "custom routes" in Apple Maps in iOS 18, according to code reviewed by MacRumors. Apple Maps does not currently offer a way to input self-selected routes, with Maps users limited to Apple's pre-selected options, but that may change in iOS 18. Apple has pushed an iOS 18 file to its maps backend labeled "CustomRouteCreation." While not much is revealed...
iPad Pro 2024 Landscape Camera Feature

New iPad Pro Again Rumored to Feature Landscape Front-Facing Camera

Monday March 25, 2024 5:43 am PDT by
The next-generation iPad Pro will feature a landscape-oriented front-facing camera for the first time, according to the Apple leaker known as "Instant Digital." Instant Digital reiterated the design change earlier today on Weibo with a simple accompanying 2D image. The post reveals that the entire TrueDepth camera array will move to the right side of the device, while the microphone will...
sonoma desktop wwdc

Apple Releases macOS Sonoma 14.4.1 With Fix for USB Hub Bug

Monday March 25, 2024 10:10 am PDT by
Apple today released macOS Sonoma 14.4.1, a minor update for the macOS Sonoma operating system that launched last September. macOS Sonoma 14.4.1 comes three weeks after macOS Sonoma 14.4. The ‌‌‌‌macOS Sonoma‌‌ 14.4‌.1 update can be downloaded for free on all eligible Macs using the Software Update section of System Settings. There's also a macOS 13.6.6 release for those who...