Online Apple Store Goes Down Ahead of 'Unleashed' Apple Event
Apple's online storefront has gone down ahead of the "Unleashed" event taking place later today, where brand new MacBook Pros are expected to be announced.

The new MacBook Pros will be the first major redesign to the most high-end MacBooks in years. Featuring the next-generation Apple silicon, a brand new design, additional I/O, and a mini-LED display, the new 14-inch and 16-inch MacBook Pros are expected to be high in demand, with equally high expectations from customers.
Alongside the new MacBook Pros, Apple may also announce the third-generation AirPods, rumored to feature a new and updated design, improved sound quality, and make use of new features in iOS 15, such as Conversation Boost. Less likely, Apple could announce a larger Apple silicon iMac and possibly even an updated high-end Mac mini.
MacRumors will have in-depth coverage of Apple's event, which kicks off at 10:00 a.m. Pacific Time, including a live blog on our website and tweets via @MacRumorsLive on Twitter. For a full rundown of everything we expect to see, be sure to check out our comprehensive guide.
Popular Stories
Following three months of beta testing, iOS 26 will be released this Monday, September 15. The update is compatible with the iPhone 11 series and newer, and it will be available to install via the Settings app, under General → Software Update.
Below, we have highlighted eight new features included in iOS 26. Even more new features and changes are outlined in Apple's release notes for the...
Apple's annual September event is now in the rearview mirror, with the iPhone 17, iPhone 17 Pro, iPhone 17 Pro Max, iPhone Air, Apple Watch Series 11, Apple Watch Ultra 3, Apple Watch SE 3, and AirPods Pro 3 set to launch this Friday, September 19.
As always, there is more to come. In his Power On newsletter today, Bloomberg's Mark Gurman said Apple plans to release many products in the...
iPhone 17, iPhone 17 Pro, iPhone 17 Pro Max, and iPhone Air pre-orders began at 5 a.m. Pacific Time in the U.S. and many other countries today. If you have yet to place a pre-order, you might face a longer wait now, depending on your desired configuration.
As of shortly after 6 a.m. Pacific Time today, nearly all iPhone 17 Pro Max configurations on Apple's online store in the U.S. are facing ...
The latest iPhone 17, iPhone 17 Pro, iPhone 17 Pro Max, and iPhone Air models are equipped with Apple's all-new N1 chip for Wi-Fi 7, Bluetooth 6, and Thread connectivity. However, the chip has a Wi-Fi 7 bandwidth limitation.
According to FCC documents reviewed by MacRumors, the N1 chip in all of the new iPhone models supports up to 160 MHz channel bandwidth for Wi-Fi 7, short of the...
Apple's new Live Translation feature for AirPods will be off-limits to millions of European users when it arrives next week, with strict EU regulations likely holding back its rollout.
Apple says on its feature availability webpage that "Apple Intelligence: Live Translation with AirPods" won't be available if both the user is physically in the EU and their Apple Account region is in the EU....
Apple will launch its new iPhone 17 lineup and ultra-thin iPhone Air in stores on Friday, September 19, and the company has already shown off the new devices at its fall event, which ran with the the tagline "Awe dropping."
The iPhone 17 series brings a host of new features and enhancements. Here's a rundown of the biggest upgrades and changes:
iPhone 17
Display Changes
The iPhone...
iPhone 17, iPhone 17 Pro, iPhone 17 Pro Max, and iPhone Air pre-orders began on Friday in the U.S. and many other countries. iPhone 17 Pro Max delivery estimates quickly slipped beyond the Friday, September 19 launch day for those who had yet to place an order, and now the rest of the new models have started to follow suit.
As of shortly after 11:30 a.m. Pacific Time today, select iPhone 17, ...
Apple continues to phase out the physical SIM card tray on iPhones, with the latest models relying solely on eSIM technology in more countries.
The new iPhone 17, iPhone 17 Pro, and iPhone 17 Pro Max support eSIMs only in these countries and regions, according to Apple:
Bahrain
Canada
Guam
Japan
Kuwait
Mexico
Oman
Qatar
Saudi Arabia
United Arab Emirates
Un...
Apple today disclosed its out-of-warranty repair fees for all of the iPhone 17 and iPhone Air models, ahead of the devices launching next week.
First and foremost, Apple's battery replacement fees did not increase for the latest iPhone models in the U.S., with Apple charging a flat $119 to replace the battery inside an iPhone 17 Pro, iPhone 17 Pro Max, or iPhone Air. This is the same fee it...
While the iPhone 18 Pro and iPhone 18 Pro Max are still a year away, there are already a few rumors about the devices that offer an early look ahead.
If you are skipping the iPhone 17 Pro and want to know about what to expect from the iPhone 18 Pro models, we have recapped a few of the key rumors below.
Under-Screen Face ID
In April 2023, display industry analyst Ross Young shared a...