Apple's Wearables, Home and Accessories Category Sets New June Quarter Revenue Record of $8.8 Billion

Apple's Wearables, Home, and Accessories category saw strong growth during the third fiscal quarter of 2021, Apple CEO Tim Cook said during today's earnings call.

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The category brought in $8.8 billion, up 36 percent from $6.5 billion in the year-ago quarter. According to Cook, the category set a new all-time June quarter revenue record.

Wearables, Home, and Accessories includes the Apple Watch, AirPods, AirPods Pro, AirPods Max, HomePod, Beats headphones, and more. AirTags is in this category, and Cook said that the response to AirTag has been "enthusiastic" and "very strong."

Nearly 75 percent of customers who purchased an Apple Watch during the quarter were new to the Apple Watch, and Apple Watch is one of the main drivers of wearables revenue.

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Top Rated Comments

steevn Avatar
58 months ago
At $50/$100 per watch band how could it be any less lol.
Score: 3 Votes (Like | Disagree)
kyemaloy Avatar
58 months ago
It’s insane that 6 years later that 75% of watch customers are new to the Apple watch.

Seems YOY it’s picking up more and more of the user base. I remember when I got my series 0 my dad said it was useless, 3 years later he had one. Same with AirPods (he’s currently wanting some AirPods Pro).
Score: 1 Votes (Like | Disagree)