Apple's AirTags Rumored for October Launch: Here's What to Expect

Apple is working on a Tile-like Bluetooth tracking device that's designed to be attached to items like keys and wallets. Called AirTags, these item trackers will let you keep an eye on your possessions right in the Find My app.


AirTags are perhaps one of Apple's worst-kept secrets because we've been seeing signs of them in various versions of iOS since early 2019, but it looks like AirTags may finally be ready to launch, coming alongside new iPhones this fall.

Based on images found in iOS, AirTags may be small, circular tags with built-in Bluetooth and ultra-wideband support for tracking purposes. You'll be able to locate your AirTags in the ‌Find My‌ app on iPhone, iPad, and Mac right alongside all of your Apple devices that support ‌Find My‌.

The rumored ultra-wideband support is worth noting because it's going to let iPhones with a U1 chip (the ‌iPhone‌ 11, 11 Pro, and 11 Pro Max) track positioning with more accuracy than Bluetooth alone. If you lose your keys down the couch cushion, for example, the ‌iPhone‌ should be able to lead you right to them.

We don't know how AirTags will attach to items, but Apple may use rings, adhesive, or a similar method. The exact design also isn't known at this time, but AirTags are expected to be water resistant. As for charging, there are mixed rumors. AirTags might have a replaceable CR2032 battery or they might feature a rechargeable battery that works with an Apple Watch-style charging puck.

Anything that's lost will show up on a ‌Find My‌ map, and you'll see an associated address. Inside, and when you're close, you may also see an augmented reality map with the specific positioning of your lost device. AirTags will also be able to play a sound when you're close by, making it even easier to locate what you're looking for.

There's an iOS 13 feature that lets Apple products communicate with one another when offline, so your lost ‌iPhone‌ can ping off of someone else's that it comes into contact with even without a cellular connection, letting you know where it is. This same feature could come to AirTags.

We could be seeing AirTags quite soon, if the most recent AirTag rumor from Japanese site Mac Otakara is to be believed. ‌Mac Otakara‌ believes Apple will hold an event in October that will see the launch of ‌iPhone‌ 12 models, the Apple Watch Series 6, and the AirTags.

For more on what to expect when the AirTags launch, make sure to check out our complete AirTags guide.

Popular Stories

iphone 17 models

No iPhone 18 Launch This Year, Reports Suggest

Thursday January 1, 2026 8:43 am PST by
Apple is not expected to release a standard iPhone 18 model this year, according to a growing number of reports that suggest the company is planning a significant change to its long-standing annual iPhone launch cycle. Despite the immense success of the iPhone 17 in 2025, the iPhone 18 is not expected to arrive until the spring of 2027, leaving the iPhone 17 in the lineup as the latest...
duolingo ad live activity

Duolingo Used iPhone's Dynamic Island to Display Ads, Violating Apple Design Guidelines

Friday January 2, 2026 1:36 pm PST by
Language learning app Duolingo has apparently been using the iPhone's Live Activity feature to display ads on the Lock Screen and the Dynamic Island, which violates Apple's design guidelines. According to multiple reports on Reddit, the Duolingo app has been displaying an ad for a "Super offer," which is Duolingo's paid subscription option. Apple's guidelines for Live Activity state that...
Clicks Communicator Feature

'Clicks Communicator' Unveiled — Will You Carry This With Your iPhone?

Friday January 2, 2026 6:35 am PST by
The company behind the BlackBerry-like Clicks Keyboard accessory for the iPhone today unveiled a new Android 16 smartphone called the Clicks Communicator. The purpose-built device is designed to be used as a second phone alongside your iPhone, with the intended focus being communication over content consumption. It runs a custom Android launcher that offers a curated selection of messaging...
Low Cost MacBook Feature A18 Pro

Low-Price 12.9-Inch MacBook With A18 Pro Chip Reportedly Launching Early This Year

Friday January 2, 2026 9:08 am PST by
Apple plans to introduce a 12.9-inch MacBook in spring 2026, according to TrendForce. In a press release this week, the Taiwanese research firm said this MacBook will be aimed at the entry-level to mid-range market, with "competitive pricing." TrendForce did not share any further details about this MacBook, but the information that it shared lines up with several rumors about a more...
Low Cost A18 Pro MacBook Feature Pink

Apple's 2026 Low-Cost A18 Pro MacBook: What We Know So Far

Friday January 2, 2026 4:33 pm PST by
Apple is planning to release a low-cost MacBook in 2026, which will apparently compete with more affordable Chromebooks and Windows PCs. Apple's most affordable Mac right now is the $999 MacBook Air, and the upcoming low-cost MacBook is expected to be cheaper. Here's what we know about the low-cost MacBook so far. Size Rumors suggest the low-cost MacBook will have a display that's around 13 ...
Apple Fitness Plus hero

Apple Announces New Fitness+ Workout Programs, Strava Challenge, and More

Friday January 2, 2026 6:43 am PST by
Apple today announced a number of updates to Apple Fitness+ and activity with the Apple Watch. The key announcements include: New Year limited-edition award: Users can win the award by closing all three Activity Rings for seven days in a row in January. "Quit Quitting" Strava challenge: Available in Strava throughout January, users who log 12 workouts anytime in the month will win an ...
Mac Pro Feature Blue

What's Happening With the Mac Pro?

Wednesday December 31, 2025 9:59 am PST by
Apple hasn't updated the Mac Pro since 2023, and according to recent rumors, there's no update coming in the near future. In fact, Apple might be finished with the Mac Pro. Bloomberg recently said that the Mac Pro is "on the back burner" and has been "largely written off" by Apple. Apple apparently views the more compact Mac Studio as the ideal high-end pro-level desktop, and it has almost...

Top Rated Comments

arn Avatar
70 months ago
the difference is Apple has a huge amount of iPhones out there that can be used to locate your item.

No other tracker company had that scale.
Score: 33 Votes (Like | Disagree)
Chytin Avatar
70 months ago
I am holding out for the Airtags Pro.
Score: 26 Votes (Like | Disagree)
Piggie Avatar
70 months ago
Just to say I'd like to see a through hole in something like this.
Having a simple hole (perhaps with some other fixing method) means you can always loop through a keyring loop, a loop of fabric or wire, or anything your like.
So by all means stick in magnets or sticky pads or anything else, but please have a simple hole.
Score: 22 Votes (Like | Disagree)
Ankaa Avatar
70 months ago

Ever heard of Tile???? HAHAHAHAHAHAHA, classic Apple.
Ever heard of TrackR????

Tile weren't exactly the first. Nor are they the best in implementation. If Apple can make it actually work and easy (which they have a pretty good track record for), then by all means, they'll win.

I've been waiting for those for a long time and October can't come soon enough.
Score: 21 Votes (Like | Disagree)
icanhazmac Avatar
70 months ago

Because Apple took away functionality that they had provided previously, and now they are using that functionality privately.
I don't think that is accurate. Apple made a change in iOS 13 which defaulted location tracking to "always off" for third party apps while it was flagged "always on" for the FindMy app. Apple didn't remove anything, you can still turn location tracking on for third party apps it is now just defaulted to off for privacy.

Yes, one can argue that its a little jab at companies like Tile, but it did not break their app or product. One could also argue that it was another privacy initiative undertaken by Apple and Tile was caught in the crossfire. I am quite happy with location services being "always off" by default for third party apps forcing me to make the decision.

If I'm wrong please let me know.
Score: 16 Votes (Like | Disagree)
Piggie Avatar
70 months ago

if they are serious about e-waste they will allow the user replaceable cr2032 batteries.

OMG I almost spat out my coffee with your suggestion Apple would do the right thing and allow you to pop them open and fit in a new 2032 battery.

Hell would freeze over before Apple did anything user/environmentally friendly like that!
Score: 14 Votes (Like | Disagree)