Adobe Launches 'Photoshop Camera' App on iPhone With Over 80 Custom Filters and 'Insta-Worthy' Lenses

Following eight months of beta testing, Adobe today made its free Photoshop Camera app available to all iPhone users.

adobe photoshop camera app
Like many other third-party camera apps, Photoshop Camera revolves around adding filters and effects to your photos, before or after taking the shot. There are over 80 custom filters and effects to choose from at launch, along with custom-designed lenses inspired by artists and influencers like singer Billie Eilish.

Artificial intelligence plays a key role in Photoshop Camera. When taking photos, the app can make automatic improvements to attributes such as lighting and focus. And for group selfies, the app recognizes where each subject is positioned to eliminate distortion.

Photoshop Camera is primarily targeted at mobile-first Instagram users, competing with the likes of Snapchat, Facetune, and Instagram itself.

The app is now available on the App Store.

Popular Stories

Apple Shopping Event 2025

Apple Announces 2025 Black Friday Event, Here's What You Can Get

Thursday November 20, 2025 6:28 am PST by
Apple's annual four-day Black Friday through Cyber Monday shopping event is returning on Friday, November 28 through Monday, December 1 in many countries, including the United States, Canada, Australia, New Zealand, France, Germany, Italy, Spain, the United Kingdom, Belgium, the Netherlands, Sweden, Thailand, and others. During the shopping event, customers can get an Apple gift card with...
iPhone 17 Pro Cosmic Orange

10 Reasons to Wait for Next Year's iPhone 18 Pro

Wednesday November 19, 2025 4:00 am PST by
Apple's iPhone development roadmap runs several years into the future and the company is continually working with suppliers on several successive iPhone models at the same time, which is why we often get rumored features months ahead of launch. The iPhone 18 series is no different, and we already have a good idea of what to expect for the iPhone 18 Pro and iPhone 18 Pro Max. One thing worth...
iOS 26

Everything New in iOS 26.2 Beta 3

Monday November 17, 2025 3:20 pm PST by
Apple provided developers with the third beta of an upcoming iOS 26.2 update, and there are still new features that are being added with each beta that we get. We've rounded up all of the changes that Apple made in beta 3. AirDrop Apple added new AirDrop functionality, providing a way for two people to share files temporarily without having to add one another as contacts. iOS 26.2...
applecare apple care banner

Apple Brings New AppleCare+ Options to India

Tuesday November 18, 2025 8:42 am PST by
Apple today announced an expansion of AppleCare+ coverage in India, with new options for monthly and annual plans, and the addition of Theft and Loss for iPhone for the first time. Options for monthly and annual AppleCare+ plans in India provide more choice and flexibility, allowing users to keep coverage for as long as they require. Apple's vice president of Worldwide iPhone Product...
ipad mini 7 feature red and blue

iPad Mini 8: Four Major New Features to Expect

Wednesday November 19, 2025 7:50 am PST by
Apple's eighth-generation iPad mini is highly likely to arrive next year, offering a significant refresh of the device with at least four major new features. OLED Display The next-generation version of the iPad mini could feature an OLED display, as part of Apple's plan to expand the display technology across many more of its devices. Apple's first OLED device was the Apple Watch in 2015, ...
iPhone 17 Pro and Air N1 Feature

iPhone 17 vs. iPhone 16 Wi-Fi Speeds: New Study Reveals the Winner

Tuesday November 18, 2025 10:53 am PST by
A new study has revealed that the iPhone 17, iPhone 17 Pro, iPhone 17 Pro Max, and iPhone Air achieve significantly faster average Wi-Fi speeds compared to the iPhone 16 series, thanks to Apple's custom-designed N1 chip. The study was conducted by Ookla, the company behind the popular Speedtest website and app. It said the results are based on global, crowdsourced Speedtest user data...
Apple Wallet ID Illinois

iPhone Driver's License Feature Launching in Illinois

Tuesday November 18, 2025 8:47 am PST by
In select U.S. states, residents can add their driver's license or state ID to the Wallet app on the iPhone and Apple Watch, providing a convenient and contactless way to display proof of identity or age at select airports and businesses, and in select apps. Starting this Wednesday, November 19, the feature will be available to residents of Illinois. The announcement confirmed that the...
macbook black friday

The Best Early Black Friday Mac Deals

Tuesday November 18, 2025 7:32 am PST by
We're getting closer to Black Friday, which lands next week on Friday, November 28. In the lead-up to the shopping holiday, we're tracking a few lowest-ever prices on Apple's most popular Macs, including the M4 MacBook Air and brand new M5 MacBook Pro. Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a purchase, we may receive a small payment,...
iOS 26

iOS 26.2 Adds These New Features to Your iPhone

Thursday November 20, 2025 10:50 am PST by
iOS 26.2 is currently in beta testing. The upcoming update includes a handful of new features and changes on the iPhone, including a new Liquid Glass slider for the Lock Screen's clock, offline lyrics for Apple Music, and more. In a recent press release, Apple confirmed that iOS 26.2 will be released to all users in December, but it did not provide a specific release date. Keep reading...
Magic Keyboard Touch ID Feature

Apple Releases New Firmware for 140W USB-C Power Adapter, Magic Keyboard and Magic Trackpad

Tuesday November 18, 2025 1:05 pm PST by
Apple today released updated firmware for several accessories, including the 140W USB-C Power Adapter, the Magic Trackpad 2, the Magic Trackpad USB-C, the Magic Keyboard with Touch ID, and the Magic Keyboard with Touch ID and Numeric Keypad. There is no word on what's included in the updated firmware at this time, but it could offer performance improvements and security updates. Accessory...

Top Rated Comments

maflynn Avatar
71 months ago

Why do iPhone image editing apps have to be so juvenile and limited?
Because those apps are intended for the youth, and not professional photographers ¯\_(ツ)_/¯
Score: 14 Votes (Like | Disagree)
AMTYVLE Avatar
71 months ago

There's a few good reasons to swallow a monthly Adobe subscription fee and accept their typical bloatware (I dread to think how many GB this app and updates will take up), but access to "creative" photo filters to make your Instagram posts even cheesier really isn't one of them.
I just downloaded this app. It takes up 193.5 MB on my iPhone XS Max. No subscription fee. This is a free app.
Score: 11 Votes (Like | Disagree)
now i see it Avatar
71 months ago
Filters are old news and just about every photo app has its fair share. It's doubtful anyone uses them except to try them out (then toss the image in the trash)

Why do iPhone image editing apps have to be so juvenile and limited?
Back in the 90s, (yeah a long time ago) Photoshop 4.0 could run just fine with 64 MB of ram on a 160mhz single core processor. Professional image editors who made a living with photo editing, used 200mhz machines with 128MB of ram to make Hollywood movie posters.

But here we are 25 years later with pocket computers (iPhone) that are more than 10X more powerful than those old machines --- and we get filter pack apps or extremely limited photo editing apps from other vendors.

Mind boggling
Score: 11 Votes (Like | Disagree)
pers0n Avatar
71 months ago
I'm guessing Adobe started building this in 2016 or 17 and are now just launching it. :D
Score: 9 Votes (Like | Disagree)
FSMBP Avatar
71 months ago
Was willing to give it a try but you need to sign-in with an account to use the app (Facebook, Sign in with Apple etc). It's like, just let me use the camera!

So I deleted it.
Score: 9 Votes (Like | Disagree)
incoherent_1 Avatar
71 months ago
This app will be all the rage 8 years ago.
Score: 8 Votes (Like | Disagree)