Apple CEO Tim Cook Visits Florida Apple Store and Meets WWDC Scholar - MacRumors
Skip to Content

Apple CEO Tim Cook Visits Florida Apple Store and Meets WWDC Scholar

by

Apple CEO Tim Cook today visited the Mall at Millenia Apple Store in Orlando, Florida, where he met up with 16-year-old Liam Rosenfeld, one of the WWDC scholars who will be attending Apple's Worldwide Developers Conference this June.

Cook was in Florida for an event that saw SAP and Apple announce an expanded partnership focused on new enterprise apps taking advantage of technologies like machine learning and AR. Cook apparently visited the ‌Apple Store‌ after the conference. According to the Orlando Sentinel, Cook had a short chat with Rosenfeld, who called the meeting "an amazing surprise."

timcookorlandomall

‌Tim Cook‌ at the Millenia ‌Apple Store‌, via Matthew Panzarino

Rosenfeld runs a coding club at his high school, and he's created an app that converts images into ASCII, plus he has two additional apps in the works. Cook said that the teenager had impressed him.

"He has a quality that I think is on a short list of characteristics that drive success, and that is curiosity," said Cook, after talking with Liam about the creation of the coding club.

Cook went on to say that WWDC scholarships provide Apple with a way to contribute to the growing need for a tech workforce.

"You need public, private, non-governmental organizations working together because this is not a trivial transformation that needs to happen here," he said. "We have an obligation. We are fortunate to have had some success."

Apple offered 350 scholarships to students and STEM organization members for WWDC 2019. Each scholarship includes a free WWDC ticket, free accommodations in San Jose, California, near the McEnery Convention Center, and a free one-year membership to Apple's developer program.

WWDC is set to kick off on June 3 with a keynote where Apple is expected to unveil the next-generation versions of iOS, macOS, watchOS, and tvOS.

Top Rated Comments

91 months ago
lul at that picture of Tim Cook pointing and "teaching" the kid. Cook knows nothing about Apple's products and wants to replace computers with iPads.
Hey, I'm the kid the article is talking about. At no point did I feel like I was being taught, we just had an interesting conversation about my project and the coding program I started at my school.
Score: 15 Votes (Like | Disagree)
91 months ago
How cool is that. Meeting with the CEO of Apple and attending WWDC in a few weeks in June. Seems like a talented developer.
[doublepost=1557273696][/doublepost]
Cool to see Cook pop in to Apple Stores around America!
Yup. Cook does this actually regularly (And around the world), and has been in my area many times. That’s how it should be, the CEO should be meeting at a local level with his employees and customer base, it shows the CEO is not someone that can’t be approachable, that’s what I like about Tim Cook, as he appears very genuine.
Score: 5 Votes (Like | Disagree)
Justin Cymbal Avatar
91 months ago
I’ve been to that Apple Store! It’s a really nice mall..

Cool to see Cook pop in to Apple Stores around America!

Jobs used to stop in the Palo Alto store quite a bit when he was CEO
Score: 4 Votes (Like | Disagree)
91 months ago
lul at that picture of Tim Cook pointing and "teaching" the kid. Cook knows nothing about Apple's products and wants to replace computers with iPads.
That was pretty good. But then...
Score: 3 Votes (Like | Disagree)
mikethemartian Avatar
91 months ago
I went by that store last summer because I wanted to see what an iMac Pro looked like up close because the authorized dealers in the smaller town I live in don’t carry it. The store was pretty packed the Friday evening I went probably partly because it is close to the tourist area of Orlando.
Score: 1 Votes (Like | Disagree)

Popular Stories

macbook neo product film feature

Apple Announces New Mac Sales Record Following MacBook Neo Launch

Friday March 20, 2026 6:14 am PDT by
Apple's CEO Tim Cook today said the Mac just had its "best launch week ever for first-time Mac customers," which suggests that the new MacBook Neo has been a hit with customers buying their first laptops or switching from Windows. Apple released the MacBook Neo last Wednesday, March 11. In the U.S., pricing starts at just $599 for the general public and an even lower $499 for college...
Apple John Ternus 2019

Apple CEO Candidate John Ternus is 'Well-Liked' and Helped Reverse 'Declining Product Quality'

Sunday March 22, 2026 3:38 pm PDT by
In an in-depth article for Bloomberg Businessweek today, Mark Gurman profiled Apple's hardware engineering chief John Ternus, who is widely viewed as the leading candidate to become Apple's next CEO whenever Tim Cook decides to step down. The article is very long, so we recommend reading it in full, but a few of the key takeaways are that Ternus is apparently "well-liked among Apple's...
Tim Cook and Donald Trump

Apple CEO Tim Cook Explains His Relationship With Trump

Wednesday April 1, 2026 9:20 am PDT by
Apple's CEO Tim Cook has maintained a working relationship with U.S. President Donald Trump, and he touched on that in a recent interview. Cook sat down with Esquire's Ryan D'Agostino to discuss Apple's 50th anniversary, but he was also asked about how he navigates the Trump administration. Cook responded by saying that "the Trump administration is very accessible." "So you can talk...