Apple Watch Continues to Dominate With Estimated 1 in 3 Share of Smartwatch Sales Last Quarter

Apple Watch remained the world's most popular smartwatch by a significant margin last quarter, with an estimated 35.8 percent market share during the January-March period, according to Counterpoint Research. In other words, one in every three smartwatches shipped last quarter was an Apple Watch.

apple watch trio 2019
Samsung was a distant second with an estimated 11.1 percent market share last quarter, although that is up from 7.2 percent one year prior.

Apple Watch shipments increased 49 percent last quarter year-over-year, according to Counterpoint Research, but no specific numbers were provided. Apple has never disclosed Apple Watch sales, but its "Wearables, Home, and Accessories" category set a new March quarter revenue record of $5.1 billion.

counterpoint 1q19 smartwatches
Counterpoint Research's latest Consumer Lens survey found that ECG functionality on Series 4 models is the Apple Watch's most desirable feature. Apple recently expanded the ECG app to 19 European countries and Hong Kong.

While estimates can vary, it is clear that the Apple Watch continues to dominate the smartwatch market as it celebrates its fourth anniversary.

Related Roundup: Apple Watch 11
Buyer's Guide: Apple Watch (Buy Now)

Popular Stories

Home Hub Command Center with Dome Base Feature

Apple Working on All-New Operating System

Thursday September 25, 2025 1:11 pm PDT by
Apple is developing an all-new operating system codenamed "Charismatic," according to Bloomberg's Mark Gurman. Apple smart home hub concept based on rumors This is likely Apple's long-rumored "homeOS" operating system. In a report last month, Gurman said both Apple's rumored smart home hub in 2026 and tabletop robot in 2027 will run the new operating system. He said the software platform ...
iOS 26 Battery Glass Feature

iPhone 16 Pro Max 80% Charge Limit: One Year Later, Was It Worth It?

Wednesday September 24, 2025 3:58 pm PDT by
With the iPhone 15 series, I did an experiment and kept my iPhone's Charge Limit set at 80 percent for an entire year. It provided an interesting look at the impact of charge limits on battery longevity, so I decided to repeat it for the iPhone 16 line. Since September 2024, my iPhone 16 Pro Max has been limited to an 80 percent charge, with no cheating. As of today, my battery's maximum...
iOS 26

Apple Continues to Prepare iOS 26.0.1 With Multiple Bug Fixes Expected

Sunday September 28, 2025 1:30 pm PDT by
Apple is preparing to release iOS 26.0.1, according to a private account on X with a proven track record of sharing information about future iOS versions. The account initially said iOS 26.0.1 would have a build number of 23A350, but they now expect the update to have a build number of 23A355. This suggests that the software update will include more bug fixes or changes than initially...
AirPods Pro 3 Newsroom

Apple's 'Back to School' Offer Ends Soon, Now Applies to AirPods Pro 3

Wednesday September 24, 2025 7:20 am PDT by
Apple's annual "Back to School" promotion for students ends soon, so act fast if you want to score free AirPods with the purchase of an eligible new Mac or iPad. Until Tuesday, September 30, college students and qualifying educational staff in the U.S. can receive free AirPods 4 with Active Noise Cancellation when they purchase an eligible new Mac or iPad from Apple. This is a $179 value. ...
Apple MacBook Pro M4 hero

New MacBook Pro Nears Mass Production, But Four Bigger Upgrades Expected Next Year

Sunday September 28, 2025 2:08 pm PDT by
Apple's next MacBook Pro models will enter mass production soon, according to the latest information shared by Bloomberg's Mark Gurman. In his Power On newsletter today, Gurman said he continues to believe the new MacBook Pro models will be released at some point between late 2025 and the first quarter of 2026, meaning they should be available to order by March at the latest. Apple often...
iPhone 17 Pro Colors

Skipped the iPhone 17 Pro? Here's What is Rumored for iPhone 18 Pro

Tuesday September 23, 2025 8:55 am PDT by
While the iPhone 18 Pro and iPhone 18 Pro Max are still a year away, there are already a few rumors about the devices that offer an early look ahead. Below, we have recapped some of the early iPhone 18 Pro rumors so far. This story was published previously, and it has been updated to reflect the latest rumors. Many early rumors prove to be true, but nothing is confirmed yet, and Apple's...
iphone 17 ceramic shield

Regular iPhone 17's USB-C Charging Speeds Tested With Apple Chargers

Friday September 26, 2025 9:01 am PDT by
The website ChargerLAB has tested the standard iPhone 17 model's USB-C charging speeds with a variety of Apple's chargers, from 18W to 140W. The device reached a peak charging speed of around 27W to 28W with these Apple chargers:29W USB-C Power Adapter 30W USB-C Power Adapter 35W Dual USB-C Port Power Adapter 35W Dual USB-C Port Compact Power Adapter 40W Dynamic Power Adapter with 60W Max...
Apple More Personal Siri Ad

Apple Responds to U.S. Class Action Lawsuit Over Delayed Siri Features

Friday September 26, 2025 6:57 am PDT by
In March, Apple delayed the launch of its personalized Siri features, and soon after the company was hit with multiple class action lawsuits over the situation. The plaintiffs said they never would have purchased an iPhone 16, or would have paid less, had they known Apple's marketing about the Siri features was false. In the U.S., all of the complaints were consolidated into one class...
maxresdefault

Review: A Week With the iPhone 17 Pro

Friday September 26, 2025 12:51 pm PDT by
Apple's iPhone 17 models have been out for a week now, so we thought we'd do a longer-term review of the flagship iPhone 17 Pro and Pro Max now that we've been able to spend more time with them. Subscribe to the MacRumors YouTube channel for more videos. MacRumors videographer Dan Barbera has a Silver iPhone 17 Pro and a Cosmic Orange iPhone 17 Pro Max, and despite a lot of concern over...

Top Rated Comments

keysofanxiety Avatar
84 months ago
Not surprised. Apple Watch 4 is definitely one of the best Apple products I've ever owned.
Score: 39 Votes (Like | Disagree)
AngerDanger Avatar
84 months ago
Actually, that's not possible. The Apple Watch is too bulky. It needs to be round. It's like they just shrunk the original iPhone design down. It's just another solution in search of a problem. What can it do that your smartphone can't? etc.

;)

EDIT: I never realized how much that watch face on the left looks like a virtual broken screen.



Attachment Image
Score: 29 Votes (Like | Disagree)
djcerla Avatar
84 months ago
The failure* that wasn't.

*according to the internet
Score: 23 Votes (Like | Disagree)
ilikewhey Avatar
84 months ago
after an extensive research into smart watch and now owning a series 4 44mm, i can see why apple watch are so popular. too bad there is no android app else this would sell alot more
Score: 12 Votes (Like | Disagree)
44267547 Avatar
84 months ago
Outstanding. Wearables is the future for Apple and the watch is paving the way for health features. It will only continue to flourish from here, Bring on Series 5.
Score: 12 Votes (Like | Disagree)
Joniz Avatar
84 months ago
Actually, I’ve found the Apple Watch really useful for communicating with my autistic son.

We used to have problems, me calling upstairs for him because he’d be listening to the same 8 seconds of a song, over & over, or lost in his head and hearing nothing. Got him the Series 0 shortly after it came out and now I can tap him with messages, which he responds to without problem. We both have Series 1s.

Even helped me find him when I lost him at Disneyland for a bit.
Score: 9 Votes (Like | Disagree)