Apple's Wearables Category Sets New Q2 Revenue Record of $5.1 Billion, Cook Says AirPods Are a 'Cultural Phenomenon'

Apple CFO Luca Maestri today said that Apple's Wearables, Home, and Accessories category, which includes devices like the AirPods and the Apple Watch, set a new March quarter revenue record of $5.1 billion.

According to Maestri, ‌AirPods‌ demands continues to be "off the charts," and Apple is "working hard to catch up with the incredible customer demand" for the earbuds. Earlier in the call, Apple CEO Tim Cook called ‌AirPods‌ a "cultural phenomenon."

Last month we introduced new ‌AirPods‌, the second generation of the world’s most popular wireless headphones. Demand has been incredible. This is nothing less than a cultural phenomenon. With a new Apple-designed H1 chip, the new ‌AirPods‌ deliver faster connect times, more talk time, and the convenience of hands free "Hey Siri."
As for ‌Apple Watch‌, it continues to be the best selling smart watch in the world, with three quarters of ‌Apple Watch‌ sales during the quarter going to first time ‌Apple Watch‌ owners.

The ‌Apple Watch‌ saw its best quarterly results for a non-holiday quarter, and Apple's wearables business saw growth close to 50 percent in Q2 2019. Apple's wearables business has now reached the size of a Fortune 200 company, which Cook said is "an amazing statistic" since it's only been four years since the ‌Apple Watch‌ was introduced.

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8 months ago
But but but.....I thought Apple was dooooooooooooooooomed.
Rating: 6 Votes
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8 months ago
I see AirPods everywhere. I saw a postal delivery driver wearing them the other day. They don’t block your hearing at all, so they’re actually pretty safe to wear while driving.

Apple probably made more from AirPods than they did from iMacs last quarter.
Rating: 6 Votes
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8 months ago

Please add iOS notes integration for the Apple Watch


And....a ‘live steps’ counter would be an outstanding addition to the health aspect of the watch.
Rating: 5 Votes
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8 months ago

Number 4 on your list is "better sound" How can you "Love my airpods" but point-out the sound needs improving? They're earphones, their only job is to provide sound and if you feel the sound needs improving then they're not good earphones.

It's like saying I love my shoes I just wish they didn't have holes in the soles.

That’s extremely terrible logic you are applying.

He didn’t say, I love my AirPods but they have poor sound.

He said I love my AirPods but I want BETTER sound.

And it’s really the consensus for many people with AirPods. Love them, but better sound would be great.

Just because there is room for improvement doesn’t mean you cannot love a product.
Rating: 3 Votes
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8 months ago
cultural phenomenon is a bit much.

They probably selling like hot cakes because people losing them all the time. ;)
Rating: 2 Votes
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8 months ago
Please add iOS notes integration for the Apple Watch
Rating: 2 Votes
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8 months ago

Please add iOS notes integration for the Apple Watch


I need Apple to fix the dam Watch OS including messages, reminders and calendar before adding anything new. I am pissed to oblivion that icloud messages on Apple Watch do not sync with my macs and ios devices. The calendars and reminders work whenever they feel. Usually my Office 365 calendar will stop working - AW reboot usually fixes it but on serveral occasions I had to resync the data or worse repair it. The reminders are all jacked up, including the icloud one - one day I will see my reminders, next day they will show zero - no rhyme or reason. These are several things I relay on day by day basis and they fail miserably to the point I am considering selling my watch as it ruins the overall Apple 'it just works' expirience.
Rating: 1 Votes
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8 months ago

I see AirPods everywhere. I saw a postal delivery driver wearing them the other day. They don’t block your hearing at all, so they’re actually pretty safe to wear while driving.

Apple probably made more from AirPods than they did from iMacs last quarter.


I put one in while driving. It serves as my bluetooth headset, plus I can listen to podcasts.
Rating: 1 Votes
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8 months ago
AirPods are awesome.
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And....a ‘live steps’ counter would be an outstanding addition to the health aspect of the watch.

I use pedometer ++ and you can add a complication with the steps count. Not perfect as it relies on a refresh update but pretty good.
Rating: 1 Votes
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8 months ago

I see AirPods everywhere. I saw a postal delivery driver wearing them the other day. They don’t block your hearing at all, so they’re actually pretty safe to wear while driving.
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Soon as I step out of my home, I see these everywhere. I had mine since day one, working the same as the first day and have no desire to upgrade to the new ones. Never in a million years, I can go back to wired ones. For me they are Dinosaurs.
Rating: 1 Votes
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