Apple Shares Animoji Karaoke Ad on its Main YouTube Channel Ahead of WWDC

Apple has shared an ad on its main YouTube channel this morning to promote the iPhone X's Animoji feature ahead of Monday's WWDC keynote, which starts at 10.00 a.m. Pacific Time.

Titled "Animoji: Taxi Driver", the one-minute short features three Animoji faces singing along to the track "Citizen Kane" by Korean band HYUKOH.


Bear Face Animoji takes the lead role in the lip synced song, with backing vocals provided by Chicken and Dragon Face, as the disembodied trio travel through a neon-soaked Hong Kong cityscape.

The ad was originally uploaded to Apple's Korean YouTube channel on May 21, but the fact that Apple has chosen to share the video over its international YouTube channel just before WWDC kicks off clearly anticipates one of the new features in iOS 12 that is expected to be previewed at today's keynote.

Apple is said to be planning additional updates to Animoji in iOS 12, with rumors suggesting Apple will add more new characters. Apple is also said to be planning an overhauled Animoji interface and Animoji integration in FaceTime, which would allow users to use Animoji characters during FaceTime calls, perhaps in a karaoke context.

Apple has pulled some features from iOS 12 to focus more attention on performance improvements, bug fixes, and quality, but other features are still expected to debut in iOS 12, and could include multi-person support for AR games, improvements to Do Not Disturb, and more.

MacRumors will be in attendance at the keynote, with live coverage of the event beginning shortly after 8:00 a.m. Pacific Time. Stay tuned to MacRumors.com and our @MacRumorsLive account on Twitter. We've also put together a short guide explaining all the ways you can watch Apple's WWDC18 Keynote live on your devices.

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Buyer's Guide: iPhone X (Caution)


Top Rated Comments

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11 weeks ago
Spoiler alert: Tim Cook will not take the stage. His presentation will be done entirely from a remote location via Animoji.
Rating: 12 Votes
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11 weeks ago
This is so embarrassing for Apple on soooo many different levels. They really need to stop doing things like this.
Rating: 12 Votes
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11 weeks ago
Incoming posts about how Apple is wasting time on useless things like Animoji when their whole OS is broken, like every single Apple employee works exclusively on these projects.
Rating: 10 Votes
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11 weeks ago
I guess this tells us what to expect as “major” features and improvements.
Rating: 10 Votes
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11 weeks ago
Fact: Everytime Apple releases a new Ani/Emoji, somewhere in the world a Mac Pro dies.
Rating: 7 Votes
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11 weeks ago
Wtf is that? If all we get is stupid new Animoji and some big fixes I’m gonna be pissed.
Rating: 4 Votes
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11 weeks ago
Looking at this instantly cured me from smartphone addiction in a permanent manner
Rating: 3 Votes
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11 weeks ago
I think Tim wanted Animoji just so he could read tech forums online and laugh at all the trauma over nothing they caused people.
Rating: 3 Votes
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11 weeks ago

Incoming posts about how Apple is wasting time on useless things like Animoji when their whole OS is broken, like every single Apple employee works exclusively on these projects.


More time on refinements than gimmicks would be appreciated though.

If they investigated as heavily into Siri as they do Animoji and emojis, Siri would actually become indispensable instead of a problem child.
Rating: 2 Votes
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11 weeks ago
this is silly...
Rating: 2 Votes
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