Apple's iOS App Store Will Top $100B Paid Out to Developers This Week, Ahead of 10th Anniversary in July - MacRumors
Skip to Content

Apple's iOS App Store Will Top $100B Paid Out to Developers This Week, Ahead of 10th Anniversary in July

by

During its WWDC keynote earlier today, Apple took a moment to celebrate the upcoming tenth anniversary of the iOS App Store, which opened to the world in July 2008. Apple CEO Tim Cook said that this week the App Store will hit its next major milestone: the money that developers have earned through the App Store will exceed $100 billion.

ios app store 100 billion
In total, Cook mentioned that there are more than 20 million registered third-party developers, and more than 500 million customers visiting the storefront on iPhone and iPad every week. Cook went on to say that over the past ten years, the App Store has enabled "countless new companies" and created "tens of millions of new jobs."

"This is beyond remarkable. The App Store is clearly the best place for you to be rewarded for your hard work and creativity."

In iOS 11, Apple overhauled the App Store with an all-new look that introduced editorialized content that points readers towards new apps and games each day. Next, Apple is bringing a similar visual update to the Mac App Store in macOS Mojave later in 2018.

There were plenty of other announcements that came out of Apple's WWDC keynote today, so be sure to head over to our recap post to catch up with the latest stories.

Top Rated Comments

Kabeyun Avatar
105 months ago
“This week, Apple's iOS App Store Will Top $100B Paid Out to Developers, Ahead of 10th Anniversary in July“

Corrected to eliminate ambiguity. Otherwise, that’s one hell of a week.
Score: 1 Votes (Like | Disagree)

Popular Stories

apple india

India Refuses to Let Apple Pause App Store Antitrust Case

Tuesday May 19, 2026 4:52 am PDT by
An Indian court has ruled that Apple must cooperate with a government investigation into its App Store practices, rejecting the company's attempt to put the case on hold (via Reuters). The Delhi High Court ruling keeps a probe by the Competition Commission of India (CCI) alive, which found in 2024 that Apple had abused its dominant position in the iPhone apps market. The CCI wants Apple's...
fortnite apple featured

Fortnite Returns to the App Store Worldwide as Epic Signals 'Final Battle' With Apple

Tuesday May 19, 2026 6:08 am PDT by
Fortnite is back on the App Store in every country except Australia, Epic Games announced today, as the company declared it is entering the "final battle" of its long-running legal dispute with Apple. Epic said the decision to push Fortnite back onto iOS globally was prompted by Apple's own words to the U.S. Supreme Court, in which Apple acknowledged that "regulators around the world are...
Apple App Store Awards 2025

Apple Provides Update on App Store, Highlights Key 2025 Safety Stats

Wednesday May 20, 2026 8:33 am PDT by
Apple today shared stats that paint the App Store as a safe and trusted place for both customers and developers, even though the reality is that fraudulent or deceptive apps continue to make it past Apple's review process from time to time. In 2025, Apple said its App Review team evaluated more than 9.1 million App Store submissions, with a mix of human review and AI. The company rejected...