Apple's Black Friday Event Launches in the US With Free Gift Cards Up to $150

Apple's annual Black Friday shopping event has kicked off in the United States, with Apple offering customers Apple Store gift cards worth up to $150 with the purchase of select devices including Macs, iPhones, iPads, and Apple Watches.

appleblackfridayevent2017
Apple is offering gift cards for a range of products, but many newer devices, including the iPhone X and the Apple Watch Series 3, are not included in the promotion. Gift card amounts by product:

- iMac, Mac Pro, MacBook, MacBook Pro, and MacBook Air - $150 gift card
- iPhone 6s and 6s Plus - $50 gift card
- iPhone 7 and 7 Plus - $50 gift card
- Apple Watch Series 1 - $25 gift card
- 5th-generation iPad - $50 gift card
- iPad mini 4 - $50 gift card
- iPad Pro - $100 gift card
- iPhone SE - $25 gift card

The gift card with purchase deal is available both online and in Apple's retail stores. Customers are limited to two gift cards per product category, and as usual, refurbished products and educational store purchases do not quality for a free gift card.

Apple's US Black Friday sale follows the launch of its Black Friday discounts in Australia and New Zealand, which started on Friday morning local time in those countries. Similar one-day deals are also being offered in several other countries in Europe and North America, including Canada, the UK, France, Germany, Spain, Italy, and more.

Many third-party retailers in the United Stated are offering better discounts than Apple on various iPhone, iPad, and Mac models, so it may be best to shop around before making a purchase. Make sure to check out our Black Friday roundup for all of the best deals we've found on Apple products and accessories.

Related Roundup: Apple Black Friday
Related Forum: Community Discussion

Popular Stories

maxresdefault

Where's the New Apple TV?

Monday December 22, 2025 11:30 am PST by
Apple hasn't updated the Apple TV 4K since 2022, and 2025 was supposed to be the year that we got a refresh. There were rumors suggesting Apple would release the new Apple TV before the end of 2025, but it looks like that's not going to happen now. Subscribe to the MacRumors YouTube channel for more videos. Bloomberg's Mark Gurman said several times across 2024 and 2025 that Apple would...
iPhone Top Left Hole Punch Face ID Feature Purple

iPhone 18 Pro Launching Next Year With These 12 New Features

Tuesday December 23, 2025 8:36 am PST by
While the iPhone 18 Pro and iPhone 18 Pro Max are not expected to launch for another nine months, there are already plenty of rumors about the devices. Below, we have recapped 12 features rumored for the iPhone 18 Pro models. The same overall design is expected, with 6.3-inch and 6.9-inch display sizes, and a "plateau" housing three rear cameras Under-screen Face ID Front camera in...
airpods color prototypes

Apple Tested AirPods in Bright Colors

Saturday December 27, 2025 6:06 am PST by
Apple reportedly tested a version of the first-generation AirPods with bright, iPhone 5c-like colored charging cases. The images, shared by the Apple leaker and prototype collector known as "Kosutami," claim to show first-generation AirPods prototypes with pink and yellow exterior casings. The interior of the charging case and the earbuds themselves remain white. They seem close to some...
iOS 26

iOS 26.2 Adds These 8 New Features to Your iPhone

Monday December 22, 2025 8:47 am PST by
Earlier this month, Apple released iOS 26.2, following more than a month of beta testing. It is a big update, with many new features and changes for iPhones. iOS 26.2 adds a Liquid Glass slider for the Lock Screen's clock, offline lyrics in Apple Music, and more. Below, we have highlighted a total of eight new features. Liquid Glass Slider on Lock Screen A new slider in the Lock...
top stories 2025 12 27

Top Stories: iPhone Fold Mockup, Where's the New Apple TV?, and More

Saturday December 27, 2025 6:00 am PST by
Merry Christmas and Happy Holidays from MacRumors! News in the Apple world has unsurprisingly been relatively slow over the past week, but Apple's upcoming foldable iPhone managed to make its way back into the news, while we also shared updates on current and future Apple TV news. iOS 26.3 will be bringing some new features, particularly for users in the EU, so we'll look for additional...
Apple Wallet ID Illinois

Apple Plans to Expand iPhone Driver's Licenses to These 7 U.S. States

Wednesday December 24, 2025 8:40 am PST by
In select U.S. states, residents can add their driver's license or state ID to the Apple Wallet app on the iPhone and Apple Watch, and then use it to display proof of identity or age at select airports and businesses, and in select apps. The feature is currently available in 13 U.S. states and Puerto Rico, and it is expected to launch in at least seven more in the future. To set up the...
maxresdefault

10 Mac Apps Worth Trying in 2026

Wednesday December 24, 2025 9:27 am PST by
2026 is almost upon us, and a new year is a good time to try out some new apps. We've rounded up 10 excellent Mac apps that are worth checking out. Subscribe to the MacRumors YouTube channel for more videos. Alt-Tab (Free) - Alt-Tab brings a Windows-style alt + tab thumbnail preview option to the Mac. You can see a full window preview of open apps and app windows. One Thing (Free) -...
maxresdefault

Hands-On With a Rough iPhone Fold Mockup

Monday December 29, 2025 10:55 am PST by
Apple is rumored to be introducing a foldable iPhone in September 2026, and since it will bring the biggest form factor change since the iPhone was introduced in 2007, curiosity about the design is high. A 3D designer created an iPhone Fold design based on rumors, and we printed it out to see how it compares to Apple's current iPhones. Subscribe to the MacRumors YouTube channel for more ...

Top Rated Comments

littyboy Avatar
106 months ago
Apple is rolling in enough dough that it apparently doesn't feel the need to offer any actual Black Friday sale prices on their products anymore.

Oh well, I don't buy anything from them that's not refurbished anyway - so I guess every day I buy from them is like Black Friday!
Not sure what you mean by "anymore." I don't recall Apple having any good BF deals in the past years.
Score: 4 Votes (Like | Disagree)
mporcheron Avatar
106 months ago
In the UK it’s a £120 gift card.

Funny how retail prices are converted from USD to GBP by replacing the symbol, by discounts are not.

Also, the usual justification of a higher cost of doing business doesn’t seem to stand here either. Unlike, hardware products, I can’t see how it costs Apple any more to give a gift card away in the UK than the USA.
Score: 4 Votes (Like | Disagree)
Westside guy Avatar
106 months ago
Apple is rolling in enough dough that it apparently doesn't feel the need to offer any actual Black Friday sale prices on their products anymore.

Oh well, I don't buy anything from them that's not refurbished anyway - so I guess every day I buy from them is like Black Friday!
Score: 3 Votes (Like | Disagree)
Jsameds Avatar
106 months ago
Unless she actually wanted a fitbit.
She said 'fitness tracker' and was only looking into Fitbits since they were cheaper. Since Apple Watch does all a Fitbit does and more, she won't be disappointed.
Score: 2 Votes (Like | Disagree)
Bacillus Avatar
106 months ago
It's just an offer, chill.
You don't have to buy anything, it isn't mandatory.
Thx, I'm saving a fortune - with even 22 more countries where I won't buy a new iPhone.
Score: 1 Votes (Like | Disagree)
obiwan Avatar
106 months ago
In the UK it’s a £120 gift card.

Funny how retail prices are converted from USD to GBP by replacing the symbol, by discounts are not.

Also, the usual justification of a higher cost of doing business doesn’t seem to stand here either. Unlike, hardware products, I can’t see how it costs Apple any more to give a gift card away in the UK than the USA.
Man that's tight! It doesn't surprise me in the least though. They didn't get to be the world's most profitable company by giving stuff away, that's for sure!
Score: 1 Votes (Like | Disagree)