Best Buy Planning 50-Hour Sale With Discounts on iPhone, MacBook, iMac and More This Friday

bestbuyBest Buy today announced the upcoming launch of a 50-hour sale filled with Black Friday-like deals in celebration of its 51st anniversary. The sale will kick off this Friday and will last through Sunday night.

Best Buy's sale will see the company offering discounts on a wide range of Apple products, from the MacBook to the iPhone.

Select MacBook, MacBook Pro, and iMac models will be up to $500 off. Best Buy also plans to offer up to $300 off on the iPhone 7 and the iPhone 7 Plus, and the iPad mini 4 will be discounted by up to $120. Accessories like the Beats Studio Wireless headphones will also be on sale.

Best Buy's sale kicks off at 10:00 p.m. Central Time on Friday, August 18 and ends at 11:59 p.m. Central Time on Sunday, August 20. Deals will be available both online and in retail stores, and students can get additional discounts by visiting Best Buy's student site.

MacRumors is an affiliate partner of Best Buy and may earn a small commission if you purchase a product using one of these links. The money earned goes towards supporting the site.

Related Roundup: Apple Deals

Popular Stories

iOS 26 Feature

iOS 26.1 to iOS 26.4 Will Add These New Features to Your iPhone

Wednesday October 1, 2025 1:26 pm PDT by
iOS 26 was released last month, but the software train never stops, and iOS 26.1 beta testing is already underway. So far, iOS 26.1 makes both Apple Intelligence and Live Translation on compatible AirPods available in additional languages, and it includes some other minor changes across Apple Music, Calendar, Photos, and Safari. More features and changes will follow in future versions,...
iPhone 17 vs Air and Pros Feature

New iPhones See 'Stronger Than Expected' Demand With One Exception

Thursday October 2, 2025 7:26 am PDT by
Nearly two weeks after the iPhone 17 series launched, analysts at investment banking firm Morgan Stanley said demand for the devices has been "modestly stronger than we originally expected," based on a combination of extended shipping estimates on Apple's online store and information it gathered from Apple's supply chain. There has been strong early demand for the iPhone 17, iPhone 17 Pro,...
space black mbp

Here's Every New Apple Product That Leaked Yesterday

Wednesday October 1, 2025 8:27 am PDT by
A handful of upcoming Apple products leaked yesterday, through a combination of YouTube videos out of Russia and U.S. Federal Communications Commission (FCC) documents that were released, despite Apple's confidentiality requests. The leaked products include an iPad Pro with an M5 chip, as well as updated MacBook Pro and Apple Vision Pro models. All of these devices had already been rumored...
Apple 2025 Thumb 1

Apple's 2025 Product Roadmap: What's Still Coming

Wednesday October 1, 2025 3:56 pm PDT by
Apple's two big yearly events, WWDC and the iPhone launch, are done and over with, but there are still some new products that we're expecting to see before the end of the year. Apple TV The Apple TV hasn't been updated since 2022, so it's due for a refresh. It doesn't look like Apple is going to change the design of its set-top box, but we can expect a faster chip Apple code suggests...
Tim Cook Rainbow

Apple Event in October? Here's What to Expect

Monday September 29, 2025 9:31 am PDT by
Apple's annual iPhone event is in the rearview mirror, but rumors suggest the company plans to release a handful of additional products before the year ends. Will there be another Apple event this October? We discuss the possibility below. Apple in October Apple's most recent October events were in 2021 and 2023. In 2022 and 2024, Apple did not host an October event. Instead, it...
macbook air prime day 2025

M5 MacBook Air: Release Date, Features, and Performance Predictions

Friday October 3, 2025 3:39 am PDT by
The MacBook Air is Apple's most popular laptop – a thin, fanless machine that wields quiet power thanks to the efficiency of Apple silicon. While the M4 model isn't exactly old, attention is already turning to its successor. Apple doesn't telegraph new product launches ahead of time, but we can draw a surprisingly clear picture of what to expect by looking at Apple's silicon roadmap,...
apple wallet drivers license feature iPhone 15 pro teal 1

Apple's iPhone Driver's License Feature Now Available in 11 U.S. States

Tuesday September 30, 2025 6:40 am PDT by
In select U.S. states, residents can add their driver's license or state ID to the Wallet app on the iPhone and Apple Watch, providing a convenient and contactless way to display proof of identity or age at select airports and businesses, and in select apps. Apple recently revealed that the feature would soon be available in North Dakota, and starting today, the feature has officially gone...
iPhone 17e Feature 1

iPhone 17e: All the Rumors So Far

Thursday October 2, 2025 4:55 am PDT by
Earlier this year, Apple released the $599 iPhone 16e – a budget-friendly late addition to its iPhone 16 series and a replacement for its long-running entry-level iPhone SE line. Given the iPhone 17 lineup has now launched, can we expect an iPhone 17e anytime soon? If you're holding out for a more affordable device with the 17 moniker attached, here's everything we know so far about the...
iOS 26 Everything New Feature

26 Hidden iOS 26 Tricks to Change How You Use Your iPhone

Wednesday October 1, 2025 9:16 am PDT by
Apple released iOS 26 in mid-September, bringing a range of new features and changes to iPhones across the globe. But not all of the included improvements have been showcased with Apple's typical fanfare, and many are likely to have been overlooked. Below, we've highlighted 26 lesser known additions and enhancements that could potentially change how you use your iPhone on a daily basis. Got...

Top Rated Comments

tkukoc Avatar
106 months ago
Yes! I'm buying an iPhone weeks before it's outdated.
Why not buy? Its a lot cheaper than buying this time last year and not everyone has to have the latest device. The perception is you need to upgrade yearly... that's old thinking, you don't have to that anymore. You can easily wait a year, two or even 3 at this rate.
Score: 10 Votes (Like | Disagree)
Scottsoapbox Avatar
106 months ago
Yes! I'm buying an iPhone weeks before it's outdated.
Score: 8 Votes (Like | Disagree)
autrefois Avatar
106 months ago
upcoming launch of a 50-hour sale filled with Black Friday-like deals in celebration of its 51st anniversary.
50 hour sale to celebrate 51 years. So they must have one year they really don't want to celebrate?
Score: 5 Votes (Like | Disagree)
macduke Avatar
106 months ago
Yes! I'm buying an iPhone weeks before it's outdated.
You laugh, but I have a friend who does this every two years. Doesn't care about the newest stuff, just wants to save money. They're not even old. Some people just don't care like we do.
Score: 5 Votes (Like | Disagree)
iMi Avatar
106 months ago
I've always upgraded my iPhone every year up until I bought my 6 plus on launch day. Still own it and may even entertain the idea of buying a 7 plus if I can get one at 300 bucks off. I don't need the newest iPhone in my life.
I'm with you, friend.

In fact, I am even thinking about keeping my iPhone 6s Plus for at least two more years. It's a work phone that gets a lot of use and still works great, so why upgrade?

Each year the reasons seem less compelling.
Score: 5 Votes (Like | Disagree)
iapplelove Avatar
106 months ago
But life is too short to NOT upgrade if you have the means to do it.
I have the means, just not the desire anymore. I still think my 6 plus and iPad Air are fast lol
Score: 4 Votes (Like | Disagree)