Microsoft has updated its Bing search engine app for iOS with a feature that allows users to search the web using a photo taken on their device.

Bing users can now select an existing photo from their gallery or opt to shoot one from within the app, and Bing will use the image to search for similar ones online.

Bing for iOS
User photos can be cropped to get search results specific to an object within the photo, while images that are returned in searches can also be cropped in-app to receive new search results.

The functionality is similar to Google Goggles which used to be part of Google's Search app before Google removed the feature on iOS devices, so users looking for a replacement might want to give Bing a try.

In addition, Microsoft's update enables users to get notified when a movie they're following becomes available for streaming, and also brings search for bus routes and schedules in online maps.

Bing is a free download on the U.S. iTunes Store for iPhone and iPad. [Direct Link]

Tag: Bing

Top Rated Comments

centauratlas Avatar
128 months ago
Finally somewhere that bing is ahead of google. IMHO.
Score: 3 Votes (Like | Disagree)
Tycho24 Avatar
128 months ago
Cool feature!
I used to LOVE Google Goggles....
(& demoing it helped me sell many a phone, when I used to work for Verizon)
Score: 2 Votes (Like | Disagree)
Tycho24 Avatar
128 months ago
The thing that powers Safari search.:D
[doublepost=1462193401][/doublepost]
Google Goggles is still a pretty cool app. I use it still
I am techie enough that I'm RARELY "blown away" by a new app or feature, but my friend & I were snapping pics w/ Goggles and I captured the cover of a fairly eclectic comic book I was reading- up popped a review, where to buy, & information about another collaboration between that writer/illustrator duo that was unknown to me...... mind=blown!!!!! Sooooo cool & handy. =)
Edit: also snapping his desktop background (even with icons strewn everywhere!) yielded the artist of a painting found on a long forgotten website.
Score: 2 Votes (Like | Disagree)
Bubba Satori Avatar
128 months ago
Who said innovation is dead?

Score: 1 Votes (Like | Disagree)
2457282 Avatar
128 months ago
I wonder how many people will take pictures of their privates and see what comes up on Bing? Just gives a whole new meaning to the name. :D
Score: 1 Votes (Like | Disagree)
rp2011 Avatar
128 months ago
What is bing?
Its like Ping

But diffrent.
Score: 1 Votes (Like | Disagree)

Popular Stories

iOS 26

iOS 26.3 and iOS 26.4 Will Add These New Features to Your iPhone

Tuesday February 3, 2026 7:47 am PST by
While the iOS 26.3 Release Candidate is now available ahead of a public release, the first iOS 26.4 beta is likely still at least a week away. Following beta testing, iOS 26.4 will likely be released to the general public in March or April. Below, we have recapped known or rumored iOS 26.3 and iOS 26.4 features so far. iOS 26.3 iPhone to Android Transfer Tool iOS 26.3 makes it easier...
imac video apple feature

Apple Makes Its Second-Biggest Acquisition Ever

Tuesday February 3, 2026 12:45 pm PST by
Apple recently acquired Israeli startup Q.ai for close to $2 billion, according to Financial Times sources. That would make this Apple's second-biggest acquisition ever, after it paid $3 billion for the popular headphone maker Beats in 2014. This is also the largest known Apple acquisition since the company purchased Intel's smartphone modem business and patents for $1 billion in 2019....
Apple Logo Zoomed

Tim Cook Teases Plans for Apple's Upcoming 50th Anniversary

Thursday February 5, 2026 12:54 pm PST by
Apple turns 50 this year, and its CEO Tim Cook has promised to celebrate the milestone. The big day falls on April 1, 2026. "I've been unusually reflective lately about Apple because we have been working on what do we do to mark this moment," Cook told employees today, according to Bloomberg's Mark Gurman. "When you really stop and pause and think about the last 50 years, it makes your heart ...
iphone 16 pro colors 1

Apple Begins Selling Refurbished iPhone 16 and iPhone 16 Pro Models at Lower Prices

Wednesday February 4, 2026 7:44 am PST by
Apple today began selling certified refurbished iPhone 16, iPhone 16 Plus, iPhone 16 Pro, and iPhone 16 Pro Max models on its online store in the U.S., with prices discounted by 12% to 22% compared to Apple's current or former pricing for the devices. Here were Apple's starting prices when the devices launched in September 2024: iPhone 16: $799 iPhone 16 Plus: $899 iPhone 16 Pro:...
Apple TV Color

Apple TV Announces 12 New Shows and Films Coming This Year

Wednesday February 4, 2026 12:29 pm PST by
Apple on Tuesday previewed 12 new shows and films that will be premiering on the Apple TV streaming service throughout 2026. The new series: Imperfect Women — March 18, 2026 Margo's Got Money Troubles — April 15, 2026 Widow's Bay — April 29, 2026 Maximum Pleasure Guaranteed — May 20, 2026 Cape Fear — June 5, 2026 Lucky — July 15, 2026 The new films: Eternity — ...