Apple today launched a new "Amazing Photo + Video Apps" promotion in the Mac and iOS App Stores, discounting a number of popular photo and video editing apps by 50 percent off or more.

In the iOS App Store, there are 23 apps available at discounted prices, including options like Spark Camera ($0.99), Camera+ ($1.99), Over ($0.99), Mextures ($0.99), Word Swag ($1.99), Union ($1.99), and Juxtaposer ($0.99). There are apps for taking photos, editing them, and adding interesting photo effects, and there are also a few video-centric apps available.

photoandvideoapps
In the Mac App Store, there are 12 apps available at 50 percent off, including popular photo editing app Pixelmator, a favorite Photoshop alternative for Mac users. With the discount, Pixelmator is priced at $14.99, down from its original price of $29.99. Other popular Mac apps on sale include CameraBag 2 ($14.99), Tonality ($9.99), Snapheal ($6.99), Flare 2 ($6.99), and ScreenFlow 5 ($49.99).

The discounted apps are available through each of the App Stores, and the price cuts will be available until next week.

Top Rated Comments

elmateo487 Avatar
139 months ago
if they just brought back Aperture i would be happy

"Insert completely unrelated complaint here", then grumble my life away.
Score: 6 Votes (Like | Disagree)
Schranke Avatar
139 months ago
if they just brought back Aperture i would be happy
Score: 6 Votes (Like | Disagree)
FieldingMellish Avatar
139 months ago
If you have Photoshop, you need none of these apps, either MacOS or IOS. All of these apps take a little bit from Photoshop and it becomes the focus of the app. Some of them are like a visual toy to play with and it could be relaxing to try out filters and effects.
Score: 2 Votes (Like | Disagree)
Apple fanboy Avatar
139 months ago
I guess this is Apples way of apologising for 'Photos' and its shortcomings?
Score: 2 Votes (Like | Disagree)
Amazing Iceman Avatar
138 months ago
Yes, I don't intend to subscribe to Adobe apps, so I'm starting to like pixelmator enough to consider getting it.

Get it while you can. It's worth it.
Score: 1 Votes (Like | Disagree)
clukas Avatar
139 months ago
Picked up pixelmator. Always happy to get a discount on apps :)
Score: 1 Votes (Like | Disagree)

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