Apple Overtakes Samsung to Become Largest Mobile Phone Vendor in U.S.

Apple overtook Samsung as the market leader in mobile phones in the United States for the final quarter of 2012, reports Strategy Analytics, though Samsung still led for the year as a whole. The development marks the first time Apple has held the top spot in overall mobile phone shipments.

apple-samsung
The technology analysts estimate that a total of 52 million mobile phones were shipped in the U.S. last quarter, with Apple accounting for 17.7 million of them, Samsung for 16.8 million and LG a distant third with 4.7 million. Samsung had held the top spot since 2008 before being dethroned by Apple.

Strategy Analytics Executive Director Neil Mawston said:

We estimate Apple shipped 17.7 million mobile phones for a record 34 percent share of the United States market in the fourth quarter of 2012. This was up sharply from 12.8 million units shipped and 25 percent share in Q4 2011. Apple has become the number one mobile phone vendor by volume in the United States for the first time ever. Apple’s success has been driven by its popular ecosystem of iPhones and App Store, generous carrier subsidies, and extensive marketing around the new iPhone 5 model.

The firm believes, however, that Samsung may retake the title when it launches its rumored Galaxy S4.

Meantime, The U.S. Court of Appeals for the Federal Circuit yesterday rejected Apple's renewed attempt to ban sales of the Samsung Galaxy Nexus, as noted by AllThingsD. Apple was initially awarded an injunction which prohibited sales of the Nexus in the long-running patent battle between the two companies, but this was overturned in October. This now exhausts Apple's appeal options, making the latest decision final.

Related Forum: iPhone

Popular Stories

Generic iOS 18 Feature Real Mock

iOS 18 Available Today With These 8 New Features For Your iPhone

Sunday September 15, 2024 10:09 am PDT by
Following over three months of beta testing, iOS 18 will finally be widely released to the public this Monday, September 16. The update should be available to install starting at around 10 a.m. Pacific Time (1 p.m. Eastern Time) in the Settings app under General → Software Update on the iPhone XS and newer. Below, we have highlighted eight key new features included in iOS 18, and Apple...
iOS 18 Public Beta Thumb 1

Here's When iOS 18 Rolls Out Today in Every Time Zone

Monday September 16, 2024 3:56 am PDT by
It's that time of year again. Apple is about to release iOS 18, which promises to bring a range of new features and improvements to iPhones worldwide. It's Apple's biggest software update of the year, and the company is expected to release it sometime today – Monday, September 16. Based on past releases, the update is likely to drop at around 10:00 a.m. Pacific Time/1:00 p.m. Eastern...
Beyond iPhone 13 Better Blue Face ID Single Camera Hole

10 Reasons to Wait for Next Year's iPhone 17

Friday September 13, 2024 2:40 am PDT by
Apple's iPhone development roadmap runs several years into the future and the company is continually working with suppliers on several successive iPhone models simultaneously, which is why we sometimes get rumored feature leaks so far ahead of launch. The iPhone 17 series is no different – already we have some idea of what to expect from Apple's 2025 smartphone lineup. If you plan to skip...
Generic iOS 18 Feature Real Mock

Apple Shares Full List of Over 250 New Features and Changes Coming With iOS 18

Wednesday September 11, 2024 7:16 am PDT by
Following its iPhone 16 event on Monday, Apple shared a PDF on its website with a list of all new features and changes coming with iOS 18. The list includes many features that were already announced, including Apple Intelligence, new customization options for the Home Screen and Control Center, a redesigned Photos app, several enhancements to the Messages app, a Passwords app, and more....
16 pro

iPhone 16 Pro Demand Has Been Lower Than Expected, Analyst Says

Sunday September 15, 2024 3:58 pm PDT by
Apple analyst Ming-Chi Kuo today said demand for the iPhone 16 Pro and iPhone 16 Pro Max has been "lower than expected" since the devices became available to pre-order in the U.S. and dozens of other countries on Friday. Kuo said his data is based on a "supply chain survey" and shipping estimates listed on Apple's online store. Kuo estimated that sales of all four iPhone 16 models reached...
apple silicon mac lineup wwdc 2022 feature purple

M4 Macs, New iPad Mini, and iPad 11 Expected at Upcoming Apple Event

Sunday September 15, 2024 5:29 am PDT by
Apple will likely hold another event in October this year to announce new Macs and iPads. If so, it would be the fourth time in the last five years that Apple has held an event in October. Last year, Apple held a virtual event on Monday, October 30 to announce new MacBook Pro and iMac models with the M3 series of chips. In his Power On newsletter today, Bloomberg's Mark Gurman reiterated...
iphone 16 pro apple intelligence

iPhone 16 Pro and Pro Max Shipping Estimates Extending Into October

Friday September 13, 2024 5:48 am PDT by
Apple began accepting pre-orders for all four new iPhone 16 models today, and shipping estimates for the iPhone 16 Pro and Pro Max on Apple's online store in the U.S. are already beginning to slip into October for many configurations. As of 6:45 a.m. Pacific Time, the iPhone 16 Pro and Pro Max were facing a 2-4 week shipping delay for some configurations on Apple's online store, with...
iphone 16 pro apple intelligence

Apple Intelligence Features Expected to Roll Out in This Order Between iOS 18.1 and iOS 18.4

Friday September 13, 2024 1:01 pm PDT by
iOS 18 will be released to the public on Monday, but the first Apple Intelligence features will not be available until iOS 18.1 is released in October. Apple Intelligence features will continue to roll out in iOS 18.2 and beyond, with the expected roadmap outlined below per Apple's website and rumors. Apple Intelligence requires an iPhone 15 Pro model or any iPhone 16 model, and it will...

Top Rated Comments

slesnick3 Avatar
152 months ago
Not Really ... Title Misleading

Just pointing out that Apple took the lead for the last quarter most likely due to the timing of the release of the Iphone 5. Samsung was still significantly ahead for the entire year. The title of this article is a bit misleading and reads as though this is some sort of mega competition ala Super Bowl.
Score: 32 Votes (Like | Disagree)
cxny Avatar
152 months ago
oh no! More good news, AAPL will take a pounding...
Score: 25 Votes (Like | Disagree)
c0venant Avatar
152 months ago
Samsung has like, a bajillion different phones for sale. Apple releases one phone per year.
Score: 23 Votes (Like | Disagree)
mmikuta Avatar
152 months ago
Here it Comes, Another Thread Obsessing on the Wrong Thing

Time to shift the conversation. Apple is no longer in danger of going out of business like is was in the 90's. This was Steve's greatest accomplishment. Apple now has the ecosystem to carry it long into the future. Let others obsess with profits and marketshare. We want continued great design and polished innovation. The rest will take of itself.
Score: 21 Votes (Like | Disagree)
brdeveloper Avatar
152 months ago
Only in USA, at christmas time. Nice stats, they really clarify the market's reality.
Score: 13 Votes (Like | Disagree)
lazard Avatar
152 months ago
The Important figure here is the YOY growth for Apple and the lack of said growth for Samsung. It also should be mentioned that Apple only has 3 phones for sale, while Samsung has like ~10x that amount on the market.
you're disregarding the fact that if a person wants iOS, they only have one choice, Apple. If a person wants Android, they have the option of Samsung, Motorola, HTC, Sony, LG, etc. So for you to argue about the discrepancy of models offered by each company is a moot point.
Score: 10 Votes (Like | Disagree)