What is ix.Mac.MarketingName?

Panic developer Cabel Sasser noticed a strange bug in the iTunes App Store this evening. As part of the hardware requirements on several new apps, a placeholder name "ix.Mac.MarketingName" has appeared on several apps' iTunes listings.

033051 prompt

The listing appears on Panic's new universal SSH client for iOS called Prompt [App Store] which appeared in the App Store this evening as well as many other Universal apps in the App Store.

It's clearly a glitch that will be corrected quickly, but it's led some to speculate that it's a placeholder for another unknown device.

Popular Stories

Apple Shopping Event 2025

Apple Announces 2025 Black Friday Event, Here's What You Can Get

Thursday November 20, 2025 6:28 am PST by
Apple's annual four-day Black Friday through Cyber Monday shopping event is returning on Friday, November 28 through Monday, December 1 in many countries, including the United States, Canada, Australia, New Zealand, France, Germany, Italy, Spain, the United Kingdom, Belgium, the Netherlands, Sweden, Thailand, and others. During the shopping event, customers can get an Apple gift card with...
iPhone 17 Pro Cosmic Orange

10 Reasons to Wait for Next Year's iPhone 18 Pro

Wednesday November 19, 2025 4:00 am PST by
Apple's iPhone development roadmap runs several years into the future and the company is continually working with suppliers on several successive iPhone models at the same time, which is why we often get rumored features months ahead of launch. The iPhone 18 series is no different, and we already have a good idea of what to expect for the iPhone 18 Pro and iPhone 18 Pro Max. One thing worth...
iOS 26

iOS 26.2 Adds These New Features to Your iPhone

Thursday November 20, 2025 10:50 am PST by
iOS 26.2 is currently in beta testing. The upcoming update includes a handful of new features and changes on the iPhone, including a new Liquid Glass slider for the Lock Screen's clock, offline lyrics for Apple Music, and more. In a recent press release, Apple confirmed that iOS 26.2 will be released to all users in December, but it did not provide a specific release date. Keep reading...
hikawa phone grip stand apple%402x

Apple Launches Second Limited-Edition iPhone Accessory in a Month

Friday November 21, 2025 3:53 am PST by
Apple has begun selling the Hikawa Phone Grip and Stand, a new limited-edition iPhone accessory designed with accessibility in mind. Designed by LA-based Bailey Hikawa to celebrate the 40th anniversary of accessibility at Apple, the grip uses magnets to securely snap onto any iPhone with MagSafe. Apple says it can be removed with ease, and doubles as a stand with two different viewing...
ipad mini 7 feature red and blue

iPad Mini 8: Four Major New Features to Expect

Wednesday November 19, 2025 7:50 am PST by
Apple's eighth-generation iPad mini is highly likely to arrive next year, offering a significant refresh of the device with at least four major new features. OLED Display The next-generation version of the iPad mini could feature an OLED display, as part of Apple's plan to expand the display technology across many more of its devices. Apple's first OLED device was the Apple Watch in 2015, ...
applecare apple care banner

Apple Brings New AppleCare+ Options to India

Tuesday November 18, 2025 8:42 am PST by
Apple today announced an expansion of AppleCare+ coverage in India, with new options for monthly and annual plans, and the addition of Theft and Loss for iPhone for the first time. Options for monthly and annual AppleCare+ plans in India provide more choice and flexibility, allowing users to keep coverage for as long as they require. Apple's vice president of Worldwide iPhone Product...
watchos 26 workout app

Apple Watch Users Claim Workout App Is Now Worse in Every Way

Thursday November 20, 2025 7:01 am PST by
Apple Watch owners have been voicing their frustration online over changes to the Workout app that Apple introduced in watchOS 26, with many finding the redesigned interface makes starting exercises difficult and exasperating. When Apple launched watchOS 26 in September, the Workout app went from large, easily tapped workout tiles to a scrolling, corner-button interface. Instead of tapping a ...
ipad black friday 2025

The Best Early Black Friday iPad Deals

Thursday November 20, 2025 10:20 am PST by
Black Friday is just over a week away, and iPad deals have finally started to flood in at retailers like Amazon and Best Buy. Below we're tracking discounts on every current generation iPad, including lowest-ever prices on M3 iPad Air and M5 iPad Pro, plus steep markdowns on iPad and iPad mini. Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a ...
apple wallet drivers license feature iPhone 15 pro

Two More U.S. States Commit to Offering iPhone Driver's Licenses in Apple Wallet App

Thursday November 20, 2025 8:21 am PST by
In select U.S. states, residents can add their driver's license or state ID to the Apple Wallet app on the iPhone and Apple Watch, and then use it to display proof of identity or age at select airports and businesses, and in select apps. Earlier this week, Illinois became the 13th state in the U.S. to offer the feature. Subsequently, we shared a list of additional states that are committed...

Top Rated Comments

ngenerator Avatar
191 months ago
It's finally the long awaited iProd! Hooray!
Score: 1 Votes (Like | Disagree)
Cheerwino Avatar
191 months ago
ix.Mac.MarketingName or iPad2 or Air or Mac Pro?

Guys, which one should I get?

I've been trying to score an iPad2 and now here comes the new ix.Mac.MarketingName, which sounds awesome! So between this and iPad2, ATV2, Air, MBP, iPhone, Mac Pro, Nano and iMac, what should I get?

Mostly I would use this for web surfing and light photo editing, but it also needs to dry laundry and serve as daily transportation for my 8 mile commute. But, I'm worried the new ix.Mac.MarketingName requires Z-rated tires, which are quite expensive. I'm also curious whether, with the right apps, the ix.Mac.MarketingName can serve as a prophylactic or if it's better to have a dedicated device for that.

So, whaddya think? What other ix.Mac.MarketingName rumors have you heard? :apple:
Score: 1 Votes (Like | Disagree)
0815 Avatar
191 months ago
It's the Verizon iPhone ... oh no, wait .... it's the white iPhone !
Score: 1 Votes (Like | Disagree)
Michael383 Avatar
191 months ago
"iX" = "Ix", which is the nickname for the character Ford Prefect in the book "Hitchhiker's Guide to the Galaxy".

Obviously, the new Apple device is either a digital watch or a towel.

I would think an iWatch would be a great seller for Apple.
Score: 1 Votes (Like | Disagree)
thedarkhorse Avatar
191 months ago
You guys don't have one?

I've been tweeting from my ix.Mac.MarketingName 4 for months
Score: 1 Votes (Like | Disagree)