UK Retailer Offering Deep Discounts on Current iPod Nano and Shuffle Models


TechnologMe.com reports that UK supermarket chain Morrisons has slashed prices on the current-generation iPod nano and iPod shuffle models, suggesting that the retailer is looking to clear stock ahead of the release of refreshed models as soon as next week or perhaps early next month.

Morrisons, the UK supermarket chain, is slashing the price of 3rd generation iPod shuffles down to 20 and 4th generation iPod Nanos to 60 ahead of restocking of new iPod models.

Apple's retail store pricing in the UK typically begins at approximately 39 for the iPod shuffle and 100 for the iPod nano before accounting for VAT.

Pricing and stock moves by retailers are frequently unreliable indicators of Apple's plans, however, as stores are not generally kept abreast of the company's release schedule. Retailers can, however, sometimes sense when Apple's supply chain for certain models begins to dry up, offering some early warning of product refreshes. It is of course unclear in this case whether Morrisons has concrete reason to believe that the current-generation iPod nano and iPod shuffle are set to be discontinued in the near future or if it is simply basing its moves on the widely rumored and assumed annual September refresh of Apple's iPod line.

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