Apple Reportedly Prepping Revamped Apple TV: iPhone OS, Cloud-Based Storage, $99 Price Point?
Engadget's representation of "iPhone-like" Apple TV hardware that it has received detailed information on a forthcoming revamp of the Apple TV, a major shift for the product that will reportedly see it resembling "an iPhone without a screen". Based on the next-generation iPhone hardware and software and relying on cloud-based storage rather than an internal hard drive, the new Apple TV is said to be set to carry a price point of only $99.
The new architecture of the device will be based directly on the iPhone 4, meaning it will get the same internals, down to that A4 CPU and a limited amount of flash storage -- 16GB to be exact -- though it will be capable of full 1080p HD (!). The device is said to be quite small with a scarce amount of ports (only the power socket and video out), and has been described to some as "an iPhone without a screen." Are you ready for the real shocker? According to our sources, the price-point for the device will be $99.
According to the report, while streaming content will be the focus of the device, users will also have the option of pairing the new Apple TV with a Time Capsule for external local storage. In addition, while the forthcoming Apple TV will reportedly utilize an iPhone OS-based operating system, there is no word on whether it will support App Store applications as with Android applications on the forthcoming Google TV platform.
The report concludes by noting that we should not expect to see an introduction of the new Apple TV at the company's Worldwide Developers Conference (WWDC) early next month, as that event is set to primarily focus on the next-generation iPhone. And so while no specific timeframe for a launch of the revamped Apple TV is known, the project "is most definitely full steam ahead."
Apple has long considered the Apple TV a "hobby", noting numerous times that it feels "there is something there" and that it will keep investing in the platform. Rumors and speculation, as well as an Apple job posting, had also suggested that the company is looking to extend the iPhone OS to new devices, possibly including the Apple TV.
Update: Daring Fireball's John Gruber notes that the revamped Apple TV carries an internal codename designation of "K66", which has been mentioned in the iPhone OS 4 betas for several months now.
Popular Stories
Apple provided developers with the third beta of an upcoming iOS 26.2 update, and there are still new features that are being added with each beta that we get. We've rounded up all of the changes that Apple made in beta 3.
AirDrop
Apple added new AirDrop functionality, providing a way for two people to share files temporarily without having to add one another as contacts.
iOS 26.2...
Apple's annual four-day Black Friday through Cyber Monday shopping event is returning on Friday, November 28 through Monday, December 1 in many countries, including the United States, Canada, Australia, New Zealand, France, Germany, Italy, Spain, the United Kingdom, Belgium, the Netherlands, Sweden, Thailand, and others.
During the shopping event, customers can get an Apple gift card with...
Apple today announced an expansion of AppleCare+ coverage in India, with new options for monthly and annual plans, and the addition of Theft and Loss for iPhone for the first time.
Options for monthly and annual AppleCare+ plans in India provide more choice and flexibility, allowing users to keep coverage for as long as they require. Apple's vice president of Worldwide iPhone Product...
Apple's iPhone development roadmap runs several years into the future and the company is continually working with suppliers on several successive iPhone models at the same time, which is why we often get rumored features months ahead of launch. The iPhone 18 series is no different, and we already have a good idea of what to expect for the iPhone 18 Pro and iPhone 18 Pro Max.
One thing worth...
In select U.S. states, residents can add their driver's license or state ID to the Wallet app on the iPhone and Apple Watch, providing a convenient and contactless way to display proof of identity or age at select airports and businesses, and in select apps.
Starting this Wednesday, November 19, the feature will be available to residents of Illinois.
The announcement confirmed that the...
Apple's eighth-generation iPad mini is highly likely to arrive next year, offering a significant refresh of the device with at least four major new features.
OLED Display
The next-generation version of the iPad mini could feature an OLED display, as part of Apple's plan to expand the display technology across many more of its devices. Apple's first OLED device was the Apple Watch in 2015, ...
A new study has revealed that the iPhone 17, iPhone 17 Pro, iPhone 17 Pro Max, and iPhone Air achieve significantly faster average Wi-Fi speeds compared to the iPhone 16 series, thanks to Apple's custom-designed N1 chip.
The study was conducted by Ookla, the company behind the popular Speedtest website and app. It said the results are based on global, crowdsourced Speedtest user data...
We're getting closer to Black Friday, which lands next week on Friday, November 28. In the lead-up to the shopping holiday, we're tracking a few lowest-ever prices on Apple's most popular Macs, including the M4 MacBook Air and brand new M5 MacBook Pro.
Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a purchase, we may receive a small payment,...
We're officially in the month of Black Friday, which will take place on Friday, November 28 in 2025. As always, this will be the best time of the year to shop for great deals, including popular Apple products like AirPods, iPad, Apple Watch, and more. In this article, the majority of the discounts will be found on Amazon.
Note: MacRumors is an affiliate partner with some of these vendors. When ...
Apple today released updated firmware for several accessories, including the 140W USB-C Power Adapter, the Magic Trackpad 2, the Magic Trackpad USB-C, the Magic Keyboard with Touch ID, and the Magic Keyboard with Touch ID and Numeric Keypad.
There is no word on what's included in the updated firmware at this time, but it could offer performance improvements and security updates. Accessory...
