Given the new confirmation that Apple has acquired chip design firm Intrinsity, it's interesting to hear that Apple seems to already be using their technology in the iPad under the veil of the "Apple A4" processor. It was previously believed that P.A. Semi might have had a hand in designing the Apple A4 processor that was introduced alongside the iPad, but an IEEE Spectrum article disputes that belief.
According to market analyst Will Strauss, there is no doubt "it's only the Intrinsity folks who could have taken [the iPad's ARM Cortex A8] up to a gigahertz. Period." Strauss is referring to an X-ray examination of the A4 processor which revealed it was a Samsung-manufactured single core ARM Cortex A8 processor. According to Strauss, only Intrinsity could have achieved this for Apple. Now with confirmation of an Apple acquisition of the company, it seems almost certain.
In 2009, Intrinsity had announced a 1GHz "Hummingbird" processor which likely shares the same technology. It is believed that P.A. Semi simply didn't have enough time since their original acquisition to produce the technology for Apple.
The use of Intrinsity's Hummingbird processor technology in the iPad was postulated by forum member retroneo back in March. He even pinpointed the Samsung S5PC110 as the likely design basis for the upcoming iPhone processor. The S5PC110 is a similar 1GHz Cortex A8 processor with POWERVR SGX hardware built in.
Bloomberg's Mark Gurman expects Apple to release new AirPods Pro this year, and he said the earbuds will have a key new feature: heart rate monitoring.
From his Power On newsletter today, with emphasis added:As for Apple's other devices, there's a lot in the fall pipeline — though many of the new products are only incremental upgrades.
There will be Apple Watch updates, faster Vision...
Apple's iPhone 17 Pro and iPhone 17 Pro Max should be unveiled in a few more weeks, and there are plenty of rumors about the devices.
In his Power On newsletter today, Bloomberg's Mark Gurman corroborated a rumor that iPhone 17 Pro models will be "available in an orange color."
Below, we recap key changes rumored for the iPhone 17 Pro models:
Aluminum frame: iPhone 17 Pro models are...
Monday August 25, 2025 4:22 am PDT by Tim Hardwick
Apple will offer the upcoming iPhone 17 Pro and iPhone 17 Pro Max in a new orange color, according to Bloomberg's Mark Gurman.
Gurman made the claim in the latest edition of his Power On newsletter, adding that the new iPhone 17 Air – replacing the iPhone 16 Plus – will come in a new light blue color.
We've heard multiple rumors about a new iPhone 17 Pro color being a shade of orange. The ...
Sunday August 24, 2025 12:40 pm PDT by Joe Rossignol
Apple has "considered" releasing a bumper case for the upcoming iPhone 17 Air, according to Bloomberg's Mark Gurman.
Similar to the bumper case that Apple introduced for the iPhone 4 in 2010, Gurman said the iPhone 17 Air version of the case would cover the edges of the device, but not the back of it. Those bumper cases were made of rubber.
Given that the iPhone 17 Air is expected to have ...
Tuesday August 26, 2025 9:01 am PDT by Juli Clover
Apple will hold its annual iPhone-centric event on Tuesday, September 9 at the Apple Park campus in Cupertino, California, according to an announcement that went out today. The event will start at 10:00 a.m., with select members of the media invited to attend.
At the September 2025 iPhone event, Apple will unveil the iPhone 17 lineup, which includes an all-new ultra-thin iPhone 17 Air. It...
Wednesday August 20, 2025 6:44 am PDT by Tim Hardwick
We're only weeks away from Apple's annual iPhone event – rumored to take place on September 9 – and along with the new iPhone 17 series, we're going to get a new version of the Apple Watch Ultra for the first time since 2023.
By the time the Ultra 3 is unveiled, it will have been two years since the previous model arrived. The intervening period has left plenty of room for enhancements,...
Tuesday August 26, 2025 4:17 pm PDT by Juli Clover
Apple today announced its "Awe Dropping" iPhone-centric event, which is set to take place on Tuesday, September 9 at 10:00 a.m. Pacific Time. There are a long list of products that are coming, but we thought we'd pull out five feature highlights to look forward to.
That Super Thin iPhone - Apple's September 9 event will see the unveiling of the first redesigned iPhone we've had in years, ...
Tuesday August 26, 2025 4:05 am PDT by Tim Hardwick
Apple hasn't updated the AirPods Pro since 2022 other than a shift from Lightning to USB-C, and the earbuds are due for a refresh. According to Bloomberg's Mark Gurman, Apple will launch AirPods Pro 3 later this year, and apart from new features like heart rate monitoring, we're also expecting a few design changes.
The fourth‑generation AirPods offer useful clues to Apple's design cues for ...
"Such an effort is said ... to take billions of dollars". Who says that? Tell me who said it, and I can tell you that someone is a total idiot.
The quote you are struggling to find a name for was, "...up to a billion dollars", not "billions." So any amount UNDER a billion was the amount in the quote, not several billion.
To answer your request for a name: You said it, not someone else. :)
Biggest design overhaul since iOS 7 with Liquid Glass, plus new Apple Intelligence features and improvements to Messages, Phone, Safari, Shortcuts, and more. Developer beta available now ahead of public beta in July.