The Wall Street Journal reports that Microsoft is hiring comedian Jerry Seinfeld for a series of new ads in which he will appear alongside Microsoft's Bill Gates.
The new ad effort is expected to use some variation of the slogan "Windows, Not Walls," according to several people familiar with the matter. Those people say the point is to stress breaking down barriers that prevent people and ideas from connecting.
The first ads are scheduled air starting on September 4th. Seinfeld is reportedly being paid $10 million for his work.
The ads are part of a $300 million advertising campaign from Microsoft in an attempt to overhaul their image. Specifically, one Microsoft executive has stated that Apple's 'Get a Mac' ad campaign has had a damaging effect on Vista's image.
"We've got a pretty noisy competitor out there," Brooks said of Apple whose "I'm a Mac... and I'm a PC," commercials criticize Windows Vista. "You know it. I know it. It's caused some impact. We're going to start countering it. They tell us it's the iWay or the highway. We think that's a sad message. Software out there is made to be compatible with your whole life."
Last year, Apple launched CarPlay Ultra, the long-awaited next-generation version of its CarPlay software system for vehicles. Nearly a year later, CarPlay Ultra is still limited to Aston Martin's latest luxury vehicles, but that should change fairly soon.
In May 2025, Apple said many other vehicle brands planned to offer CarPlay Ultra, including Hyundai, Kia, and Genesis.
CarPlay Ultra...
April and May have been relatively slow months for Apple this year, but there is a lot to look forward to heading into WWDC 2026 and beyond.
Apple is expected to release at least 15 more products later this year, with some of them held up until the more personalized version of Siri launches.
Beyond the usual annual updates to iPhones and Apple Watches in September, Apple's all-new smart...
Apple's first OLED MacBook Pro models have cleared a major manufacturing hurdle, with panel supplier Samsung Display having reportedly achieved yields above 90 percent on its Gen 8.6 OLED production line.
According to Korean publication The Elec, some individual process stages are now reaching yields as high as 95 percent, a level that the display industry considers "golden yield" territory ...
