The conclusion came after purchasing the same iTunes Plus song from the iTunes Store using two accounts. After having stripped the files of their meta data (where iTunes would store account information, and any extraneous information), she compared the files and found 774 bytes (out of 6.7 MB) were different in the AAC data itself. Her conclusion: "Clearly some sort of fingerprinting/steganography is going on in the data itself."
The EFF has apparently also begun investigating the issue, although they do not indicate how far they will pursue the issue.
Most forum users appear to not be dissuaded by the revelations, and appear to accepting the move as a compromise allowing music companies to have some recourse against those who illegally share music, but opening the DRM restrictions for legitimate users.
Of note, Apple does not indicate that it uses such technology in its iTunes Terms of Service.
Steganography(from Wikipedia): "the art and science of writing hidden messages in such a way that no one apart from the intended recipient knows of the existence of the message." Different from cryptography in that the existence of the message itself is not disguised, but the content is obscured.
Update: After an independent MacRumors investigation, it does not appear that watermarking is taking place in the AAC data itself, and it may be presumptuous to claim that steganography is taking place. A recount of our investigation is posted here.
A forum post suggests the differences seen in the files are simply a result of differences in modification dates embedded in the files, rather than any sort of embedded identifying information.
Tuesday February 3, 2026 7:47 am PST by Joe Rossignol
While the iOS 26.3 Release Candidate is now available ahead of a public release, the first iOS 26.4 beta is likely still at least a week away. Following beta testing, iOS 26.4 will likely be released to the general public in March or April.
Below, we have recapped known or rumored iOS 26.3 and iOS 26.4 features so far.
iOS 26.3
iPhone to Android Transfer Tool
iOS 26.3 makes it easier...
Tuesday February 3, 2026 12:45 pm PST by Joe Rossignol
Apple recently acquired Israeli startup Q.ai for close to $2 billion, according to Financial Times sources. That would make this Apple's second-biggest acquisition ever, after it paid $3 billion for the popular headphone maker Beats in 2014.
This is also the largest known Apple acquisition since the company purchased Intel's smartphone modem business and patents for $1 billion in 2019....
Tuesday February 3, 2026 8:55 am PST by Joe Rossignol
In 2022, Apple introduced a new Apple Home architecture that is "more reliable and efficient," and the deadline to upgrade and avoid issues is fast approaching.
In an email this week, Apple gave customers a final reminder to upgrade their Home app by February 10, 2026. Apple says users who do not upgrade may experience issues with accessories and automations, or lose access to their smart...
Tuesday February 3, 2026 12:12 pm PST by Juli Clover
New M5 Pro and M5 Max MacBook Pro models are slated to launch in the near future, according to information shared with MacRumors by an Apple Premium Reseller.
Subscribe to the MacRumors YouTube channel for more videos.
The third-party Apple retailer said that MacBook Pro stock is very low currently because there is an imminent new product introduction. Apple typically coordinates supply with...
Thursday February 5, 2026 12:54 pm PST by Joe Rossignol
Apple turns 50 this year, and its CEO Tim Cook has promised to celebrate the milestone. The big day falls on April 1, 2026.
"I've been unusually reflective lately about Apple because we have been working on what do we do to mark this moment," Cook told employees today, according to Bloomberg's Mark Gurman. "When you really stop and pause and think about the last 50 years, it makes your heart ...