Apple TV Review by Walt Mossberg - MacRumors
Skip to Content

Apple TV Review by Walt Mossberg

Walt Mossberg writes in the Wall Street Journal a first review of the just-shipping Apple TV.

Apple TV is tiny, just about eight inches square and an inch high, far smaller than a typical DVD player or cable or satellite box, even though it packs in a 40-gigabyte hard disk, an Intel processor and a modified version of the Mac operating system.

Mossberg had 10 days with the Apple TV and notes that while it has some notable limitations, "it worked great, and we can easily recommend it for people who are yearning for a simple way to show on their big TVs all that stuff trapped on their computers."

His testing involved "standard" Wi-Fi connecting to three Windows machines and three Apple Macs. Even with "standard" (g) Wi-Fi, they experienced no buffering/stuttering on streaming content. The main limitation was felt to be the inability to stream much content from the internet. According to Mossberg, beyond streaming movie trailers, the Apple TV can also preview short clips of songs, TV shows and movies directly from the iTunes Store. Despite this "preview" capability, the Apple TV can not (yet?) purchase this content through Apple TV.

The Apple TV can be set to automatically synchronize with a designated computer, mirroring content onto the 40GB Apple TV hard drive. Meanwhile, up to five additional computers can be used as streaming sources for the Apple TV.

Other limitations include the inability to adjust volume from Apple's simple remote, and only support for televisions capable of taking Component or HDMI inputs. Mossberg also addresses one question on the minds of some customers: despite having a USB port, it can not be used to add additional external hard drives to expand storage.

In the end, he describes it as a "very well-designed product that easily brings the computer and the TV together".

Update: Full article now available.

Related Roundup: Apple TV
Buyer's Guide: Apple TV (Don't Buy)

Popular Stories

imac video apple feature

Apple Released Yet Another New Product Today

Friday March 20, 2026 2:39 pm PDT by
Apple has unveiled a whopping nine new products so far this March, including an iPhone 17e, iPad Air models with the M4 chip, MacBook Air models with the M5 chip, MacBook Pro models with M5 Pro and M5 Max chips, the all-new MacBook Neo, an updated Studio Display, a higher-end Studio Display XDR, AirPods Max 2, and now the Nike Powerbeats Pro 2. iPhone 17e features the same overall design as...
ios 26 4 pastel

iOS 26.4: Top 10 New Features Coming to Your iPhone

Friday March 20, 2026 2:44 pm PDT by
iOS 26.4 isn't the major update with new Siri features that we hoped for, but there are some useful quality of life improvements, and a little bit of fun with an AI playlist generator and new emoji characters. Playlist Playground - Apple Music has a Playlist Playground option that lets you generate playlists from text-based descriptions. You can include moods, feelings, activities, or...
iPhone 18 Pro Deep Red Feature

iPhone 18 Pro Launching Later This Year With These 12 New Features

Wednesday March 18, 2026 7:39 am PDT by
While the iPhone 18 Pro and iPhone 18 Pro Max are not expected to launch for another six months or so, there are already plenty of rumors about the devices. It was initially reported that the iPhone 18 Pro models would have fully under-screen Face ID, with only a front camera visible in the top-left corner of the screen. However, the latest rumors indicate that only one Face ID component...