Quark's Response

This email was the reponse sent to readers who emailed Quark about MacEdition's recent story on Quark and OS X.


    Simply put, Quark is not shifting its focus away from the Mac platform. Our focus remains on helping our customers solve their business problems. We will continue to support the platforms our customers want to use. We'll develop software for Mac OS and Windows as our customers want to use those platforms.

    If you cut through the purple prose, you'll see that a handful of comments have been taken out of context and re-cast in an unflattering manner by an anonymous writer who was not present at the event during which they were allegedly spoken.

    Let me bring back some of the context. The fact of the matter is that the publishing industry is hurting. Ad revenues are down globally -- down as much as 70% in some regions. Look on any newsstand and you'll see that there are far fewer titles than there were two years ago, and page counts are down across the spectrum. Major dailies across the nation are closing bureaus and merging departments. Ad firms are fighting for business while corporations cut spending and bring work in house. Publishing is in a crisis. There is only one major software company that I know that has dedicated 100% of its resources to publishing: Quark. The technologies that we talked about in New York are designed to help publishers do more with fewer resources without sacrificing quality.

    With respect to Mac OS, our market data indicates that fewer publishers are purchasing Macs, and more of our Mac-using customers are considering switching to Windows. That doesn't mean we're any less committed to Mac OS. Mac users constitute the majority of our customer base. We will continue to support Mac OS (and Windows) as long as they are the platforms of choice by our customers.

    The Mac OS X version of QuarkXPress is far along in its development cycle, but there is still a lot more testing to do before we release it. We're working to bring that release to you as quickly as possible without sacrificing quality. It will be a high quality application with some paradigm-shifting new features and consequently represents a significant development and testing effort that simply takes time.

    The anonymous writer points out that Mac OS X Server is not on the agenda for the version of QPS that uses a Microsoft SQL Server database or for Quark Digital MediaSystem, which uses an Oracle database. There's an obvious reason. Neither Microsoft SQL Server nor Oracle runs on Mac OS X. What they omitted is that we emphatically stated that the clients for both these publishing systems will run on Mac OS X.

    In fact, the relationship between Quark and Apple is closer than it has been in years, and I think that the industry will be pleasantly surprised by some of the initiatives that Quark and Apple will bring to the market in the near future.

    Please let me know if you would like to discuss this further.


    Glen Turpin

    Communications Manager, Quark, Inc.



Submitted by BadAndy and rwarner1956

Popular Stories

iPhone 14 Purple Lineup Feature

Will the iPhone 14 Be a Disappointment?

Saturday May 21, 2022 9:00 am PDT by
With around four months to go before Apple is expected to unveil the iPhone 14 lineup, the overwhelming majority of rumors related to the new devices so far have focused on the iPhone 14 Pro, rather than the standard iPhone 14 – leading to questions about how different the iPhone 14 will actually be from its predecessor, the iPhone 13. The iPhone 14 Pro and iPhone 14 Pro Max are expected...
apple ar headset concept 1

Apple's Headset Said to Feature 14 Cameras Enabling Lifelike Avatars, Jony Ive Has Remained Involved With Design

Friday May 20, 2022 6:50 am PDT by
Earlier this week, The Information's Wayne Ma outlined struggles that Apple has faced during the development of its long-rumored AR/VR headset. Now, in a follow-up report, he has shared several additional details about the wearable device. Apple headset render created by Ian Zelbo based on The Information reporting For starters, one of the headset's marquee features is said to be lifelike...
sony headphones 1

Sony's New WH-1000XM5 Headphones vs. Apple's AirPods Max

Friday May 20, 2022 12:18 pm PDT by
Sony this week came out with an updated version of its popular over-ear noise canceling headphones, so we picked up a pair to compare them to the AirPods Max to see which headphones are better and whether it's worth buying the $400 WH-1000XM5 from Sony over Apple's $549 AirPods Max. Subscribe to the MacRumors YouTube channel for more videos. First of all, the AirPods Max win out when it comes ...
apple music

Apple Increases Apple Music Subscription Price for Students in Several Countries

Sunday May 22, 2022 1:57 am PDT by
Apple has silently increased the price of its Apple Music subscription for college students in several countries, with the company emailing students informing them their subscription would be slightly increasing in price moving forward. The price change is not widespread and, based on MacRumors' findings, will impact Apple Music student subscribers in but not limited to Australia, the...
iPhone 13 Face ID

'High-End' iPhone 14 Front-Facing Camera to Cost Apple Three Times More

Monday May 23, 2022 7:05 am PDT by
The iPhone 14 will feature a more expensive "high-end" front-facing camera with autofocus, partly made in South Korea for the first time, ET News reports. Apple reportedly ousted a Chinese candidate to choose LG Innotek, a South Korean company, to supply the iPhone 14's front-facing camera alongside Japan's Sharp. The company is said to have originally planned to switch to LG for the iPhone...