Apple's Stock Hits New 52-Week High as Roller Coaster 2013 Nears Its End

With just a few weeks left in 2013, Apple's stock has finally rebounded to set a new 52-week high of $575.14 earlier today, although it has since pulled back by a few dollars. Apple's stock price peaked at just over $700 back in September 2012 before beginning a slide that took the price to under $400 by mid-April of this year.

aapl_5dec13
Apple's march back to yearly highs began in late June and has been a fairly steady climb since that time, although the last two weeks have been particularly good for the company's stock with a roughly 10% increase over that time as investors have been buoyed by new product releases and optimism surrounding Apple's Black Friday weekend sales.

The company's stock price has undoubtedly also been boosted by a stock buyback program that has seen Apple take roughly 5% of its shares off of the market since late 2012. Some argue that Apple should be doing even more to repurchase its stock, believing it to remain undervalued and thus a cheap investment for the company. Just yesterday, activist investor Carl Icahn, who holds roughly $2.5 billion in Apple stock, announced that he has filed paperwork requesting that shareholders be included in an advisory vote encouraging the company to increase its buyback plan by an additional $50 billion.

Popular Stories

iphone 16 display

iPhone 17's Scratch Resistant Anti-Reflective Display Coating Canceled

Monday April 28, 2025 12:48 pm PDT by
Apple may have canceled the super scratch resistant anti-reflective display coating that it planned to use for the iPhone 17 Pro models, according to a source with reliable information that spoke to MacRumors. Last spring, Weibo leaker Instant Digital suggested Apple was working on a new anti-reflective display layer that was more scratch resistant than the Ceramic Shield. We haven't heard...
iPhone 17 Air Pastel Feature

iPhone 17 Reaches Key Milestone Ahead of Mass Production

Monday April 28, 2025 8:44 am PDT by
Apple has completed Engineering Validation Testing (EVT) for at least one iPhone 17 model, according to a paywalled preview of an upcoming DigiTimes report. iPhone 17 Air mockup based on rumored design The EVT stage involves Apple testing iPhone 17 prototypes to ensure the hardware works as expected. There are still DVT (Design Validation Test) and PVT (Production Validation Test) stages to...
Beyond iPhone 13 Better Blue

20th Anniversary iPhone Likely to Be Made in China Due to 'Extraordinarily Complex' Design

Monday April 28, 2025 4:29 am PDT by
Apple will likely manufacture its 20th anniversary iPhone models in China, despite broader efforts to shift production to India, according to Bloomberg's Mark Gurman. In 2027, Apple is planning a "major shake-up" for the iPhone lineup to mark two decades since the original model launched. Gurman's previous reporting indicates the company will introduce a foldable iPhone alongside a "bold"...
apple watch ultra yellow

What's Next for the Apple Watch Ultra 3 and Apple Watch SE 3

Friday April 25, 2025 2:44 pm PDT by
This week marks the 10th anniversary of the Apple Watch, which launched on April 24, 2015. Yesterday, we recapped features rumored for the Apple Watch Series 11, but since 2015, the Apple Watch has also branched out into the Apple Watch Ultra and the Apple Watch SE, so we thought we'd take a look at what's next for those product lines, too. 2025 Apple Watch Ultra 3 Apple didn't update the...
iphone 17 air iphone 16 pro

iPhone 17 Air USB-C Port May Have This Unusual Design Quirk

Wednesday April 30, 2025 3:59 am PDT by
Apple is preparing to launch a dramatically thinner iPhone this September, and if recent leaks are anything to go by, the so-called iPhone 17 Air could boast one of the most radical design shifts in recent years. iPhone 17 Air dummy model alongside iPhone 16 Pro (credit: AppleTrack) At just 5.5mm thick (excluding a slightly raised camera bump), the 6.6-inch iPhone 17 Air is expected to become ...
iPhone 17 Pro on Desk Feature

All iPhone 17 Models Again Rumored to Feature 12GB of RAM

Tuesday April 29, 2025 3:36 am PDT by
All upcoming iPhone 17 models will come equipped with 12GB of RAM to support Apple Intelligence, according to the Weibo-based leaker Digital Chat Station. The claim from the Chinese leaker, who has sources within Apple's supply chain, comes a few days after industry analyst Ming-Chi Kuo said that the iPhone 17 Air, iPhone 17 Pro, and iPhone 17 Pro Max will all be equipped with 12GB of RAM. ...
iPhone 17 Pro Blue Feature Tighter Crop

iPhone 17 Pro Launching Later This Year With These 13 New Features

Wednesday April 23, 2025 8:31 am PDT by
While the iPhone 17 Pro and iPhone 17 Pro Max are not expected to launch until September, there are already plenty of rumors about the devices. Below, we recap key changes rumored for the iPhone 17 Pro models as of April 2025: Aluminum frame: iPhone 17 Pro models are rumored to have an aluminum frame, whereas the iPhone 15 Pro and iPhone 16 Pro models have a titanium frame, and the iPhone ...
AirPods Pro 3 Mock Feature

AirPods Pro 3 Just Months Away – Here's What We Know

Tuesday April 29, 2025 1:30 am PDT by
Despite being more than two years old, Apple's AirPods Pro 2 still dominate the premium wireless‑earbud space, thanks to a potent mix of top‑tier audio, class‑leading noise cancellation, and Apple's habit of delivering major new features through software updates. With AirPods Pro 3 widely expected to arrive in 2025, prospective buyers now face a familiar dilemma: snap up the proven...

Top Rated Comments

dannyyankou Avatar
149 months ago
Steve would've never allowed this to happen.
Apple is doomed.
Tim is destroying the company.

:rolleyes:
Score: 19 Votes (Like | Disagree)
Reason077 Avatar
149 months ago
What on earth are they thinking? Everyone knows Apple is doomed! Except these deluded investors, apparently.
Score: 10 Votes (Like | Disagree)
HenryDJP Avatar
149 months ago
Well sorry if it hurts you Lilo and the other Apple haters, but Apple is not dying like you seriously hope they do.
Score: 10 Votes (Like | Disagree)
neilw Avatar
149 months ago
I assume Tim Cook will get all the credit in the financial press for this stock recovery, just like he got all the blame when it dropped. Right?
Score: 9 Votes (Like | Disagree)
GadgetDon Avatar
149 months ago
What concerns me most about Apple's future is they are losing market influence. The 80% Android number does matter for this reason.

Say a brick and mortar store decides to adopt some kind of smartphone payment system. Are they going to choose Google Wallet or Apple Passbook?

Wallet works on Android and iOS, Passbook only works on iOS. Passbook's market penetration peaks at ~16%, whereas Wallet's penetration can reach ~95%. This type of influence allows Google to shape the mobile market, in the same way Microsoft shaped the PC market.

If I'm a shop owner, I can serve both Android and iOS users by adopting Wallet, so why bother with the expense of also supporting Passbook? This will _eventually_ cause developers to not bother with iOS, and then iOS will become MacOS of the mid 90's.

Apple will need to either start to tightly integrate Google services into iOS, or they will need to open their services so they can be ran on Android. And that later approach would be extraordinarily tough, because they'd be fighting Google on Google's own turf.

Except there are some big differences from the Windows/Mac fight. First, the Windows PC market was pretty much a commodity, there were somewhat cheaper and somewhat more expensive PCs, but they all ran the same OS and were pretty much equivalent. With Android, there's a wide range of power and quality, going from higher end phones (this is the segment Apple competes in) to really low end phones that technically are still smartphones but in reality being bought to be feature phones. They stay at whatever version of Android it came with,use almost nothing but the basic phone features. There's no money to be made in this low end market and Apple doesn't even compete there. If the market shares were broken out by segment, Apple would do much better - this low end segment is the part of the market that's exploding, which is why Apple's sales can keep increasing while they lose market share.

Second, in part due to the the vast amount of low-end sales that make up the bulk of Android's market share, Apple's customers are more "valuable" to the ecosystem than Android customers are (on average). They spend more on apps, they buy more accessories. and they USE the phone a lot more. That means that developers want to develop for iOS first/only, because that's where the money is. Retailers want to provide support for iOS users, because they spend money.

Specialized services like Passport will be sporadically supported, granted. But general use, like making apps, that stores do. And there's a reason Google makes apps for all their services - they want the ad revenue they get from iOS users because those users will spend money on their advertisers.

So for iOS to go to irrelevancy, either Apple sales have to be dropping significantly (actual sales, not market share) or Apple users somehow have to agree en masse not to really use their devices much or buy stuff on/for it.
Score: 3 Votes (Like | Disagree)
lcmazza Avatar
149 months ago
If it hits $700 again I'm selling...maybe. :confused:

I would hold it until january. Then sell it and profit.
There were too many product releases this quarter and sales are up... But next quarter will be poor on product launches and the market will get bored, so...:)
Score: 2 Votes (Like | Disagree)