Target Becomes Latest Retailer to Cut Price of iPhone 5c to $49.99

iphone5c.jpgTarget will be cutting the price of the iPhone 5c down to $49.99 from $79.99 starting this Sunday, October 13, reports CNET. Customers who have a Target REDcard can save an additional five percent on the device upon purchase. The move follows a rapid string of recent price cuts for the lower-cost device, inclduing Best Buy and RadioShack knocking the price of the device down to $50 with a gift card while Walmart dropped its own pricing to $45 through the holidays.

Yesterday, it was reported that Apple is cutting iPhone 5c production from 300,000 units to 150,000 units per day, with the lower-cost iPhone 5c seeing significantly better availability compared to the high-end iPhone 5s. It is, however, unclear how much of the plentiful iPhone 5c supplies are due to weak demand and how much is due to Apple simply having met demand through more effective production.

Apple announced last month that the iPhone 5s and iPhone 5c had sold a record nine million units during the launch weekend for both devices, but the company did not break down the sales distribution between the two models. However, a report from earlier this week did state that the iPhone 5c finished second in sales over the month of September at US carriers AT&T and Sprint, and finished within the top three in sales at all four major carriers, which suggests that the lower-cost iPhone is at least selling fairly well.

Related Forum: iPhone

Top Rated Comments

outphase Avatar
137 months ago
All the people saying "LAST YEAR'S TECHNOLOGY" need to realize that they're not the target demographic. There are plenty of people who don't care about the latest and greatest. I would argue that there are more of those people than those on the cutting edge.
Score: 5 Votes (Like | Disagree)
everything-i Avatar
137 months ago
All the people saying "LAST YEAR'S TECHNOLOGY" need to realize that they're not the target demographic. There are plenty of people who don't care about the latest and greatest. I would argue that there are more of those people than those on the cutting edge.

Well said, this is exactly how it is. The iPhone 5 spec is more than most will need and they go for the 5C because it feels better in the hand and its a bit cheaper.
Score: 3 Votes (Like | Disagree)
bbeagle Avatar
137 months ago
These stories are just too funny. People don't want overly colorful phones, no matter what you tell me in your commercials.

People don't want overly colorful phones WITH LAST YEAR'S TECHNOLOGY.

The iPhone 5c sales should be compared to the iPhone 4S sales after the iPhone 5 launch.
Score: 3 Votes (Like | Disagree)
BaldiMac Avatar
137 months ago
These stories are just too funny. People don't want overly colorful phones, no matter what you tell me in your commercials.

How many people are you talking about? Because, obviously, some people do. :D
Score: 3 Votes (Like | Disagree)
kunai Avatar
137 months ago
Jesus Christ, Apple. Lower the price of unlocked to $450 and you have an instant hit.

The $599 price for unlocked is absurd for a mostly year-old phone.
Score: 2 Votes (Like | Disagree)
everything-i Avatar
137 months ago
These stories are just too funny. People don't want overly colorful phones, no matter what you tell me in your commercials.

Considering you say that people don't want these phones they seem to be selling a hell of a lot of them.:rolleyes:

Apple couldn't care less about these discounts as they get the same amount of money regardless. This is retailers attempting to undercut each other, nothing more.
Score: 2 Votes (Like | Disagree)

Popular Stories

Delta Feature

Delta Game Emulator Now Available From App Store on iPhone

Wednesday April 17, 2024 9:58 am PDT by
Game emulator apps have come and gone since Apple announced App Store support for them on April 5, but now popular game emulator Delta from developer Riley Testut is available for download. Testut is known as the developer behind GBA4iOS, an open-source emulator that was available for a brief time more than a decade ago. GBA4iOS led to Delta, an emulator that has been available outside of...
iPhone 15 Pro Action Button Translate

All iPhone 16 Models to Feature Action Button, But Usefulness Debated

Tuesday April 16, 2024 6:54 am PDT by
Last September, Apple's iPhone 15 Pro models debuted with a new customizable Action button, offering faster access to a handful of functions, as well as the ability to assign Shortcuts. Apple is poised to include the feature on all upcoming iPhone 16 models, so we asked iPhone 15 Pro users what their experience has been with the additional button so far. The Action button replaces the switch ...
maxresdefault

Hands-On With the New App Store Delta Game Emulator

Wednesday April 17, 2024 12:19 pm PDT by
A decade ago, developer Riley Testut released the GBA4iOS emulator for iOS, and since it was against the rules at the time, Apple put a stop to downloads. Emulators have been a violation of the App Store rules for years, but that changed on April 5 when Apple suddenly reversed course and said that it was allowing retro game emulators on the App Store. Subscribe to the MacRumors YouTube channel ...
iOS NES Emulator Bimmy Feature

NES Emulator for iPhone and iPad Now Available on App Store [Removed]

Tuesday April 16, 2024 11:33 am PDT by
The first approved Nintendo Entertainment System (NES) emulator for the iPhone and iPad was made available on the App Store today following Apple's rule change. The emulator is called Bimmy, and it was developed by Tom Salvo. On the App Store, Bimmy is described as a tool for testing and playing public domain/"homebrew" games created for the NES, but the app allows you to load ROMs for any...
Provenance Emulator

PlayStation, GameCube, Wii, and SEGA Emulator for iPhone and Apple TV Coming to App Store

Friday April 19, 2024 8:29 am PDT by
The lead developer of the multi-emulator app Provenance has told iMore that his team is working towards releasing the app on the App Store, but he did not provide a timeframe. Provenance is a frontend for many existing emulators, and it would allow iPhone and Apple TV users to emulate games released for a wide variety of classic game consoles, including the original PlayStation, GameCube, Wii,...