Intel Demos Future Ultrabook Designs, 4th Generation Core Processor Family - MacRumors
Skip to Content

Intel Demos Future Ultrabook Designs, 4th Generation Core Processor Family

Intel demoed low power versions of its 4th Generation Intel Core Processor family (Haswell) that should make its way into Apple's next generation of MacBooks. The chips were first previewed in September 2011 and low power chips should be available in late 2013 or 2014, while desktop models are expected this spring.

UltrabookImage courtesy The Next Web

Intel also announced its intention to promote new Intel-powered touch-enabled Ultrabook devices using these new processors. Intel demonstrated one Ultrabook with a 13-hour battery life and said that these Ultrabooks with touch would start as low as $599, while units with a removable keyboard to convert to a tablet (like the Microsoft Surface) would start at around $799.

The company says the chips will provide a significant increase in both power and battery life and that devices using them should experience "true all-day battery life."

The 4th generation Intel Core processor family enables true all-day battery life -- representing the most significant battery life capability improvement in Intel history. Skaugen disclosed that new systems are expected to deliver up to 9 hours of continuous battery life, freeing people from some of the wires and bulky power bricks typically toted around.

"The 4th generation Core processors are the first Intel chips built from the ground up with the Ultrabook in mind," Skaugen said. "We expect the tremendous advancements in lower-power Core processors, and the significant ramp of touch-based systems will lead to a significant new wave of convertible Ultrabooks and tablets that are thinner, lighter and, at the same time, have the performance required for more human-like interaction such as touch, voice and gesture controls."

Intel has previously said that power efficiency is one of its top priorities in chip design going forward. Versions of these chips will eventually make their way to the MacBook Air, iMac, and the MacBook Pro.

Popular Stories

Dynamic Island iPhone 18 Pro Feature

11 Reasons to Wait for the iPhone 18 Pro

Monday May 11, 2026 9:01 am PDT by
We're only four months out from the launch of Apple's premium next-generation smartphone lineup, and while we're not expecting a sea change in terms of functionality, there are still several enhancements rumored to be coming to the iPhone 18 Pro and iPhone 18 Pro Max. One thing worth noting is that Apple is reportedly planning a major change to its iPhone release cycle this year, adopting a...
iOS 26

iOS 26.5 Features: Everything New in iOS 26.5

Monday May 11, 2026 5:09 pm PDT by
Apple released iOS 26.5 after a few months of beta testing, and while it doesn't have the Siri features we were hoping for since those are being held until iOS 27, there are a handful of useful changes worth knowing about. Subscribe to the MacRumors YouTube channel for more videos. End-to-End Encryption for RCS Support for end-to-end encryption (E2EE) for RCS messages between iPhone and...
General Apps Reddit Feature

Reddit Starts Blocking Mobile Website, Pushing Users to App Instead

Monday May 11, 2026 6:10 am PDT by
Social network Reddit recently began blocking mobile visitors to its website while pushing them to download the official Reddit app, and it's fair to say that the move is not going down well with users. If you visit reddit.com on your iPhone today, you may see a new popup that can't be dismissed, asking you to "get the app to keep using Reddit." A Reddit spokesperson told Ars Technica...

Top Rated Comments

174 months ago
"With the company putting its efforts behind touch-capable ultrabooks, there could be increased pressure on Apple to release a touch-enabled notebook -- something it has resisted thus far"

Just because MS takes a dump and gives us win8 means we all want gorilla arm syndrome and touch screen laptops? No.
Score: 32 Votes (Like | Disagree)
174 months ago
Sounds good, but I don't like the sound of LATE 2013 or 2014

Got to hate getting into a new year, and companies are already rushing you to the end of it!
Score: 23 Votes (Like | Disagree)
174 months ago
Have you actually used a laptop running Windows 8 or are you just making guesses about what the experience would entail? (I haven't even seen one running Windows 8 in person, yet.)
His comment doesn't require using win8. Using any touch screen that is upright creates the gorilla arm syndrome.
Score: 17 Votes (Like | Disagree)
174 months ago
What will these be called? Power Bridge?

London Bridge :)
Score: 16 Votes (Like | Disagree)
174 months ago
Sounds good, but I don't like the sound of LATE 2013 or 2014
Score: 14 Votes (Like | Disagree)
174 months ago
Apple should make a light (400 to 600 g) Mac as small as possible (7 to 9-inches or so). Whatever form factor (clamshell, slider or tablet). Not for heavy work. Great for Keynote and PowerPoint presentations. The Mac in your pocket. Always.

They did. It's called iPad.
Score: 13 Votes (Like | Disagree)