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Early iBooks Textbooks Downloads Estimated at 350,000

AllThingsD reports on a new research note from Global Equities Research analyst Trip Chowdhry claiming that customers downloaded approximately 350,000 iBooks Textbooks from the iBookstore over the first three days of availability. That performance was accompanied by over 90,000 downloads of Apple's iBooks Author app from the Mac App Store.
If those numbers are accurate, Apple’s textbook effort would seem to be off to a good start. Which is good news for everyone involved — particularly textbook publishers, who stand to make more money on books sold through iBooks than those sold at retail.
With only eight iBooks Textbook titles available at launch, Apple and publishers are only beginning to scratch the surface of the digital textbook market. But it is unclear just how many of those 350,000 downloads were paid purchases, with seven of the eight titles carrying Apple's maximum $14.99 price tag.


The eighth title, E.O. Wilson's Life on Earth, is available for free, although it currently contains only the first two chapters of the book, and presumably the title accounted for a significant number of the total downloads as curious users looked to test drive the new offering. Paid titles are also required to offer free samples, and Chowdhry apparently did not mention whether these are counted as "downloads" by his tracking method.

Top Rated Comments

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34 months ago

I can't believe the only way to read these books is iPad, no other Mac.


I think that this is exactly the reason why iBooks will never be as successful as Amazon's Kindle platform. Kindle runs anywhere, from the web over PCs, Macs and all popular mobile platforms. The full featured version of iBooks only runs on the iPad.

The other show stopper is the license agreement of iBooks Author. Whoever agrees to these terms either hasn't read them or failed to understand the implications. On the other hand, Apple's iBooks Author EULA terms are probably either illegal in many countries or not enforceable, but they certainly reveal Apple's true colors and ugly face under the shiny design.
Rating: 9 Votes
34 months ago

I think that this is exactly the reason why iBooks will never be as successful as Amazon's Kindle platform. Kindle runs anywhere, from the web over PCs, Macs and all popular mobile platforms. The full featured version of iBooks only runs on the iPad.

The other show stopper is the license agreement of iBooks Author. Whoever agrees to these terms either hasn't read them or failed to understand the implications. On the other hand, Apple's iBooks Author EULA terms are probably either illegal in many countries or not enforceable, but they certainly reveal Apple's true colors and ugly face under the shiny design.


How's that "full featured" version of Kindle working out?
Rating: 8 Votes
34 months ago

The other show stopper is the license agreement of iBooks Author. Whoever agrees to these terms either hasn't read them or failed to understand the implications. On the other hand, Apple's iBooks Author EULA terms are probably either illegal in many countries or not enforceable, but they certainly reveal Apple's true colors and ugly face under the shiny design.


I'm guessing you haven't read the license agreement, which only states that if you plan on selling a book created with iBooks Author in the interactive iBooks format, then you can only sell that VERSION of your eBook through Apple's iBookstore.

There has been a lot of misunderstanding floating around the web (as usual with an Apple announcement) that has people believing that authors will be handing over their content to Apple. This is not the case. You are still free to take your content and reformat it for another device/eBook reader.

Bottom line is, if you want to use Apple's FREE tool to create INTERACTIVE ebooks, then Apple wants you to sell those ebooks through its bookstore, unless you're giving them away for free then you're free to do whatever you want.
Rating: 7 Votes
34 months ago
I downloaded E.O Wilson's book. Our kids are going to learn in a whole new and exciting way! I've also tried the Ibook Author software. If you know how to use Keynote, you can use iAuthor. I created a simple storybook for my daughter in about 20 min and she loved the different interactions!

I can't wait to see more from the ibook store!
Rating: 7 Votes
34 months ago


Beside, could you elaborate on the EULA terms?


I think it bothers some people that if you use Apples Software to create an iPad e-book you have to sell it through Apple. Seems entirely reasonable to me.

After all books I've create using Blurb's app have to be printed via blurb (though I can export them to PDF - but then Blurb add them to their online store to sell - or something like that)

The content from what I understand can be used elsewhere - it's just you can't use the format from iBook Author.

If i'm wrong please correct me.
Rating: 5 Votes
34 months ago
I downloaded the Life on Earth Intro as well and must say I am underwhelmed.
The ebook weights it at a hefty 998MB most of which is wasted on a few videos (including the dull intro). The actual text with information is really short and simple, not enough for even a highschool textbook in my opinion, but maybe I am being two critical here.

I hope a lot of publisher jump on the band wagon and get something going ..

T.
Rating: 4 Votes
34 months ago
To all the whiners complaining that this isn't avail on the Mac or PC.....IT'S SUPPOSED TO BE INTERACTIVE - WITH TOUCH FEATURES!!!! That's the whole point of it.

Hello! If you want to view a PDF on your Mac/PC get in a time machine and travel back to 2011.
Rating: 4 Votes
34 months ago

Why is a Mac considered the appropriate platform to create iBooks on and yet not even allowed to display them? Has this incompatibility relationship between development platform and viewing platform ever been so needlessly imposed on people before?

When I test iOS software, I can run it in an iPad simulator.

When I write my iBook, I'm not even allowed to view it unless my iPad is plugged in.

I can't believe people are arguing to not have the option to view iBooks on a Mac.

Where do I sign the petition to ban iTunes from Macs since I now have an iPhone?


More moot points coming. I thought we were arguing wether this paradigm was going to be better than printed books for kids to be engaged at school, but of course you are going on other grounds.

If you want to complain because you want to make things different you can: http://www.apple.com/feedback/

Also, when you write your iBook let me know because I want to check it out.
Rating: 3 Votes
34 months ago

And we're in 2012, where platform should not matter in order to utilize something.


I disagree. We're moving to a new medium. If you keep looking back you're not going to move forward.

When television replaced radio as the new medium, they didn't try to make TV programs radio friendly. That wouldn't make sense. We're moving from from the PC to touch devices. iBooks is meant for that medium. There is no reason to make it work for the PC if its purpose is touch interactivity.

And just like TV and radio, we still have both. But to this day you don't watch your favorite television program on the radio.
Rating: 3 Votes
34 months ago
e-book textbooks should never cost over $100. If Apple's new iBook ecosystem does nothing than shift the textbook marketplace to demand lower-cost e-books, it will be a huge win.
Rating: 3 Votes

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