Apple Tops U.S. PC Customer Satisfaction Survey for Eighth Consecutive Time
The American Customer Satisfaction Index (ASCI) today released its latest results on U.S. consumer satisfaction in the personal computer industry, with Apple topping the charts for the eighth consecutive year and setting a new company high for ratings.
Apple’s record of customer satisfaction preeminence in the personal computer industry continues unabated in 2011, as the company adds another point to its already exceptional score. At 87 (+1%), Apple outdistances its nearest competitor by 9 points.Apple's score of 87 rose by one point over last year's score of 86 that had been its previous record high in the survey. This marks the third straight year that Apple has held a nine-point lead over its nearest competitor in the industry.
“In the eight years that Apple has led the PC industry in customer satisfaction, its stock price has increased by 2,300%,” remarks Claes Fornell, founder of the ACSI and author of The Satisfied Customer: Winners and Losers in the Battle for Buyer Preference. “Apple’s winning combination of innovation and product diversification—including spinning off technologies into entirely new directions—has kept the company consistently at the leading edge.”
Top Rated Comments
(View all)
23 months ago
yea, overpriced hardware manufactured buy $0.80 per hour sweatshop chinese labor.
Come on, every company on the list would use Chinese labour, add the likes of Sony and Panasonic into the mix as they rely on Foxconn too
The idea that every gadget on the market is manufactured on campus at the tech company's American factories is laughable, every company on that list uses chinese labour to keep cost down, don't be so high and mighty
23 months ago
Apple are not only superior products that are bought by superior people they also have a superior customer service and reliability experience.
I love :apple::apple::apple:
Superior people. :rolleyes:
Tony
23 months ago
Who is surprised ;-)
Ditto...tell me something new. :rolleyes:
Where are the Winblows PC trolls now?
23 months ago
Says the guy in debt, I bet...
I have no debt thank you unless you include a mortgage in which case the same applies to 99% of people who own a property
I organise and manage exhibitions for a living and have a sideline in motorsport which brings in steady money too so luckily have weathered the recession and can treat myself to Apple kit
23 months ago
They should really include some of the larger botique PC manufacturers in this poll. It would be a lot closer.
Tony
sorry.... what do you mean by larger botique PC manufacturers?
23 months ago
Apple also topped the JD Power customer satisfaction ratings for smartphones (http://www.engadget.com/2011/09/09/apple-tops-j-d-power-customer-satisfaction-survey-grim-reading/) released earlier this month.
Apple is great at making products that consumers love.
Google is great at making products that advertisers love.
Microsoft is great at making products that businesses love.
Apple is great at making products that consumers love.
Google is great at making products that advertisers love.
Microsoft is great at making products that businesses love.
23 months ago
One of the reasons why other manufacturers have a lower (by no means poor) rating is because they lack control over their computers, for example.
You have a Acer laptop, it BSODs. You call Acer, they tell you to goto Microsoft, Microsoft say its a Hardware fault, goto Acer, Acer say its a issue with Windows not picking up the hardware correctly, goto Microsoft.
With a Apple product, you get a issue, you contact Apple, and they know pretty much all the issues.
You have a Acer laptop, it BSODs. You call Acer, they tell you to goto Microsoft, Microsoft say its a Hardware fault, goto Acer, Acer say its a issue with Windows not picking up the hardware correctly, goto Microsoft.
With a Apple product, you get a issue, you contact Apple, and they know pretty much all the issues.
23 months ago
oh I see, yes I would agree with you
Can't compare though
If they sell 1000 units a year and 900 customers are satisfied that would make their approval rating higher than Apple that sell millions in a year
I have never heard of this company
[ Read All Comments ]
Just a couple of weeks after rebuilding its iPad app as a universal app, Shazam has released another update, this time adding a music discovery feature called Pulse, a new-look tab bar, and more.
...
Following the launch of the Jony Ive-led streamlining of the iOS user interface, the designer himself has seen his job title receive a redesign as well. Ive is now the Senior Vice President of Design...
In Apple's ongoing antitrust case with the Department of Justice, Apple's SVP of internet software and services Eddy Cue once again took the stand today, where he revealed several small...
Firaxis Games' XCOM: Enemy Unknown will hit the App Store on Thursday, June 20. The title, which was released for the Mac in April, is a re-imagined version of the classic 1994 game X-Com: UFO...
Skype has rolled out its new video messaging service, originally introduced as a beta back in February, to all users. Previously, Skype users could only use 20 messages per month without subscribing...
According to TechCrunch, Facebook will unveil a new video capture addition for Instagram at a June 20th press event. Instagram's video capabilities are said to be similar to Twitter's Vine,...
During Apple's WWDC keynote, the company revealed that it would begin supporting MFi (Made for iPhone) certified gaming controllers. Since then, new details have emerged, suggesting that Apple is...
AT&T has announced that it is pushing out a software update to bring Wireless Emergency Alerts to its U.S. customers that use an iPhone 4S or an iPhone 5. Wireless Emergency Alerts are part of a...
