Reuters reports on comments from NBC Universal CEO Jeff Zucker suggesting that the studio is not interested in joining Apple's new 99-cent TV show rental program, citing concerns over pricing.
Offering NBC's shows for that price on the Apple TV service would undermine the value of their shows, he said.
"We do not think 99 cents is the right price point for our content. ... We thought it would devalue our content," Zucker said at a Goldman Sachs investor conference.
He pointed to the fact NBC shows are already available for $1.99 for download on Apple's iTunes service.
Zucker's concerns over Apple's pricing proposition echo those of Time Warner CEO Barry Meyer shared in comments made late last week.
For the time being, Apple's TV show rental program includes only shows from ABC and Fox. Chase Carey, President of Fox parent News Corp, also confirmed earlier reports that the current rental program is only a "short-term test" before the companies involved decided whether to commit fully to the venture.
Thursday September 17, 2026 4:17 am PDT by Tim Hardwick
In iOS 27, available now, CarPlay gets its biggest update in years, but some features depend on what type of car you have rather than your iPhone model. Some of the biggest additions won't do anything in the vast majority of vehicles on the road today. Here's how the new features pan out.
Works in Any CarPlay Vehicle
Custom widgets: In iOS 27, CarPlay is no longer limited to Apple's handful ...
Wednesday September 16, 2026 8:53 am PDT by Joe Rossignol
The new Apple Watch Series 12 and Apple Watch Ultra 4 have hardware changes that allow for faster charging, but you will need to use the new version of the Apple Watch Magnetic Fast Charger included in the box in order to achieve this boost. If you need extra ones for your own charging stands or travel or so forth, Apple released the new version of the charger on its online store last week, with...
Wednesday September 16, 2026 1:32 pm PDT by Juli Clover
The iOS 27.2 beta that Apple released today adds a feature that reminds you it's your anniversary when you call someone, as long as you've added the date in the Contacts app.
On the date of your anniversary, when you go to call the person, you'll see a reminder that it's an important day so you don't forget to say something. The anniversary alert uses Call Context, a feature Apple added in...
