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Questions Arise Over Google's Plans to Bring Free Turn-By-Turn GPS Navigation to iPhone


Last October, Google announced free turn-by-turn GPS navigation capabilities for its Android 2.0 operating system in the United States, launching the feature on the Motorola Droid handset the following month. At the time, Google vice president Vic Gundotra revealed that his company was working with Apple to bring the feature to the iPhone, noting that the implementation required more work than a simple App Store submission due to the built-in nature of the Maps application.

MacUser yesterday reported that Google has announced that it is bringing the free service to the United Kingdom on Android and continues to have plans to bring it to the iPhone and other platforms.

Google confirmed at a London press conference that it plans to bring free satnav to other smartphone platforms, including the iPhone, although it wouldn't say when.

According to PCWorld, however, Google has backpedaled on those claims and in fact seems to be distancing itself from the possibility of bringing the service to the iPhone.

"We did not say we would bring it to iPhone, we said to date we've had it on Android and that in the future it may come to other platforms but did not confirm this will be coming to iPhone at all," a Google spokesperson told PCWorld.

While users continue to wait for Google to decide whether to make its service available on the iPhone, other companies have been stepping forward in the competitive GPS navigation market. In addition to paid options from such companies as TomTom, Magellan, and Navigon, MapQuest last month began offering free basic turn-by-turn directions.

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24 months ago
I hope they do bring it to the iphone. The google maps is nice, but directions that are spoken would be great.
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24 months ago
Hurm. The big question is will Apple approve it? They wouldn’t let Latitude in the App Store because it “duplicates functionality.”
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24 months ago
I hope Google doesn't waste their time. Apple will ponder in for months, and then say it doesn't want users to get confused between Google Maps and Google Turn by turn. Or it might confuse users about tom tom.
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24 months ago
That would be awesome.

Heh, one reason I'm dismayed to see something about Apple and Google fighting is that a big thing that makes my iphone so useful is the google maps app and google search is pretty much the search engine I use. As well as gmail.

And I honestly like google :).
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24 months ago
Navigon is nice, but I think overall gmaps/nav would be great.
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24 months ago
Then my nexus wont be so special? :(

Anyhow, Google Maps Nav is the SHITE! way better than the tom tom app my buddy has on his Iphone, and he paid 80 dollars for it!
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24 months ago
CNET: "Google is working with Apple on bringing it to the iPhone, and it's not ruling out licensing the software to makers of portable navigation devices used in cars throughout the world," said Gundotra, vice president of engineering at Google for mobile and developers. "The process involving Apple is slightly different from the usual App Store submission process, because Maps is a built-in iPhone application," he said.

PCWorld: "We did not say we would bring it to iPhone, we said to date we've had it on Android and that in the future it may come to other platforms but did not confirm this will be coming to iPhone at all," a Google spokesperson told PCWorld.

So who's likely the liar; CNET, PCWorld, or Google?
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24 months ago
Now that Google and Apple are in a hardware and software war, I doubt Google will release it to the iPhone. Why drive customers away from their hardware offerings?
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24 months ago
As much as I love my Macbook, Macbook Pro, iPhones, iPods, and iPad in my house... I hope Google starts playing hardball with Apple.

Google is a company that we should admire, going up against Chinese censorship and really haven't done anything "evil". They seem to have found a way to make money and still look out for the general good.

Steve Jobs has the audacity to call Google evil for bringing some competition in the mobile phone industry. I don't even think Google wants to dominate the industry, they just want to make sure a system like Apple does not become the end all be all. They just want to make sure people have choices.

If Google somehow blocks Gmail and Google Maps from the iPhone, the phone would just be a brick for a lot of people.
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24 months ago

As much as I love my Macbook, Macbook Pro, iPhones, iPods, and iPad in my house... I hope Google starts playing hardball with Apple.

Google is a company that we should admire, going up against Chinese censorship and really haven't done anything "evil". They seem to have found a way to make money and still look out for the general good.

Steve Jobs has the audacity to call Google evil for bringing some competition in the mobile phone industry. I don't even think Google wants to dominate the industry, they just want to make sure a system like Apple does not become the end all be all. They just want to make sure people have choices.

If Google somehow blocks Gmail and Google Maps from the iPhone, the phone would just be a brick for a lot of people.



Exactly. Google is an infinitely superior software company, and Apple is becoming the lumbering a-holes of the industry. Going to be great when it bites them in the ass.
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