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Apple's Purchase Price for Lala: $80 Million? [Update: $17 Million?]

Media Memo reports that multiple sources are saying that Apple paid approximately $80 million in its acquisition of streaming music service Lala Media late last week.

Apple ended up paying around $80 million for the company, according to multiple sources. That's less than half of what investors valued the company at in 2008, but it's more than the $35 million the company raised throughout its life. Which means that some investors could get their money back and more.

The report notes that Warner Music Group had invested $20 million into Lala, but wrote down $11 million of that investment back in March. It remains unclear whether it will recoup its full $20 million investment with the sale or the smaller, post-write-down amount.

Lala reportedly possessed about $10 million in cash, meaning that it could have continued operating on its own for a significant period of time, but it appears that it sought a larger partner due to doubts about the company's ability to operate profitably as a stand-alone entity over the long-term.

Apple's exact motivation for purchasing Lala remains unclear, as some reports have suggested that Apple was primarily interested in the engineers behind Lala, while others have claimed that Apple is in fact looking to enter the streaming music business directly. Regardless of Apple's intentions, the purchase barely even dents its cash reserves, as the company reported approximately $34 billion in cash and cash equivalents at the end of its most recent quarterly reporting period.

Update: TechCrunch is now reporting that Apple's purchase price for Lala was only $17 million. Including Lala's reported cash reserve of $14 million, the purchase price would have valued the company itself at only $3 million.

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29 months ago
I wish I could drop $80 million and not even put a dent in my cash reserves!!
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29 months ago
I think they purchased a competitor. I think they desire to stream entire albums to encourage purchases. It concerns me tray it only cost $80 million as they could let it die for that.
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29 months ago
Just loose change really isn't it..
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29 months ago
If Apple were to open the iTunes store catalog to a monthly subscription service, similar to Rhapsody, I'd sign up (assuming it would play through Sonos :D )
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29 months ago
For that low price they could have bought Lala just to silence a competing model!

But I think they wanted the people and the technology instead.
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29 months ago

I wish I could drop $80 million and not even put a dent in my cash reserves!!


I wish I could drop $80.00 and not put a dent in my cash reserves
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29 months ago
Why is it that I had never heard of this company until all the "ZOMGWTFBBQ Apple bought Lala!!1!" blog posts came in?
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29 months ago
I have a good feeling Apple will spark some great new features from this buyout of lala.com.

I only see good things happening in the near future because of this! :D
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29 months ago
I think instead of clicking the "Purchase track from Lala" button, Steve accidently clicked the "Purchase Lala" button. He probably hasn't even noticed yet.:p
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29 months ago
Wonder if there were some patent issues here? Maybe Lala had some patent that Apple would need to license the rights to, and decided to buy them instead.

Seems unlikely, but who knows?
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