Computerworld reveals that Apple quietly acquired mapping company Placebase back in July.
Placebase is similar to Google Maps in that it is a mapping service and has the world mapped out. You can zoom in and out and it has different layers you can superimpose over your mapping data.
Placebase CEO Jaron Waldman LinkedIn profile now listed his position as part of the "Geo Team" at Apple.
The obvious interest Apple would have in the company would be the mapping content and expertise that they are currently relying on Google for in their iPhone maps application. Placebase, however, also offered additional functionality that is not currently available in Google's offerings that Apple could theoretically take advantage of. This primarily involves the aggregating of different data sets onto maps. PolicyMap was given as an example of this aggregate functionality.
March has been an incredibly busy month for Apple, with the company unveiling more than 10 new products and accessories. We said hello to the MacBook Neo at the start of the month, and we bid farewell to the Mac Pro at the end of it.
Nevertheless, there is still a lot more to come this year.
Beyond the usual annual updates to iPhones and Apple Watches, Apple's all-new smart home hub is...
iOS 26.4 was released today, and it includes a couple of new features for CarPlay: an Ambient Music widget and support for voice-based chatbot apps.
To update your iPhone 11 or newer to iOS 26.4, open the Settings app and tap on General → Software Update. CarPlay will automatically offer the new features so long as the iPhone connected to your vehicle is running iOS 26.4 or later....
Thursday March 26, 2026 2:04 pm PDT by Juli Clover
Apple has discontinued the Mac Pro and has removed the machine from its website, reports 9to5Mac. Apple said it does not plan to design a new version of the Mac Pro, and no new model will be coming in the future.
The Mac Pro was last updated in 2023, which was when Apple added an M2 Ultra Apple silicon chip, but the chassis has not been refreshed since 2019. Apple redesigned the Mac Pro to...
