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AT&T CEO Confirms Cheaper iPhone Rate Plans Considered

AT&T executive Ralph de la Vega confirmed earlier reports that the company is considering discounted monthly data plans for the iPhone.

The executive said it would be costly for AT&T to cut the price of its unlimited Web surfing service. The minimum plan for iPhone users is $70 a month, which includes unlimited Web surfing and a certain amount of voice calls.

The cheaper rates, however, would come with limits on the amount of data that can be transfered. The current iPhone plans provide unlimited bandwidth. While such a move may make some sense for the price conscious consumer, much of the iPhone's success as a mobile net device seems directly related to the unlimited nature of its data plan.

De la Vega dismissed the possibility of an iPhone with no data plan as AT&T makes the bulk of its income from selling these add-on services.

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36 months ago
just get rid of the AT& T monopoly on the iPhone..then pricing will take care of itself.
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36 months ago

just get rid of the AT& T monopoly on the iPhone..then pricing will take care of itself.

But then who will pay for the phones?
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36 months ago

But then who will pay for the phones?


The same people who already do. The users.
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36 months ago
Didn't Apple insist on unlimited data?
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36 months ago
After all, I spend most of my time in NYC, where AT&T's Edge bandwidth is so OUTRAGEOUSLY poor, that I couldn't hit a monthly cap if I surfed the web all day, every day.

(You may note that I don't know what the cap is. I contend it doesn't really matter. NYC is a giant AT&T iPhone stinkhole.)

Cheers! :)
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36 months ago

The same people who already do. The users.

IIRC, AT&T paid for part of my iPhone, hence why I only had to pay $299.

How much would pay if the phone company didn't pay for part of it?
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36 months ago
Can current customers change plans when the new plans are available?
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36 months ago
In Canada the monthly bill is fine, but I guess in the states it's a bit unreasonable. Hopefully they'll offer plans to entice all kinds of budgets to jump on the iPhone raft.
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36 months ago
Free unlimited texts would make me happy.
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36 months ago
I'd much rather have a $20 unlimited (truly unlimited, not this
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