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Apple Negotiating More DRM-Free Music for iTunes

CNet confirms some earlier rumors that Apple is in ongoing negotiations with the major music studios to offer more DRM (copy protection) free music in iTunes. Earlier rumors had suggested that Sony BMG had already agreed but CNet was unable to confirm this.

A year after iTunes began offering music without copy protection software from EMI, Apple is in discussions with the other three top recording companies about acquiring DRM-free songs, according to two music industry sources.

Apple first started selling DRM Free tracks known as iTunes Plus in May, 2007.

Despite Apple's willingness to sell DRM-free music, the other major record labels have withheld this ability from the company in an effort to reduce iTunes' marketshare in digital music downloads. The biggest beneficiary appears to be Amazon who currently offers DRM-free digital downloads from all four major music studios.

CNet warns that talks have been on and off for months so there is no guarantee that they will be able to come to a deal.

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42 months ago
I'm sorry but that headline is misleading, anyway, bring it on- as far as I know iTunes Plus songs can be tossed into garageband and make free ringtones... Oops have I said too much...
Rating: 0 Positives / 0 Negatives
42 months ago
Is it legal for the record companies to offer such a sweet deal to Amazon, but to then not offer the same deal to Apple? Seems like collusion and anti-competitive behavior to me..
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42 months ago

I'm sorry but that headline is misleading, anyway, bring it on- as far as I know iTunes Plus songs can be tossed into garageband and make free ringtones... Oops have I said too much...


I agree, i was wanting to know why just iPhones, like iPhones get their content from somewhere other than iTunes.

And yes! Give me DRM free music!
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42 months ago

Is it legal for the record companies to offer such a sweet deal to Amazon, but to then not offer the same deal to Apple? Seems like collusion and anti-competitive behavior to me..


I think it's fair to say that the record labels don't want just Apple with all the marketshare; by giving leverage to Amazon, it would create a more even market. Quite frankly if you have an iPod or iPhone, odds are you would buy music from Apple. There needs to be a that incentive to not buy from Apple.
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42 months ago

I agree, i was wanting to know why just iPhones, like iPhones get their content from somewhere other than iTunes.

And yes! Give me DRM free music!


I'm more excited about a wider selection of 256kb/s music.
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42 months ago
And lets not forget that the RIAA does not like that little SJ rant from a little while back.
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42 months ago
Bring it on I say. If Apple can actually bring out more DRM-Free music then why not. All my friends who have ipods use the :apple:store so it will benefit a heck of a lot of people.
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42 months ago

There needs to be a that incentive to not buy from Apple.


I don't believe this is the correct thought process. Apple make the iPod and the iPhone. Surely iTunes is the first port of call - at least there is a choice! Imagine if Apple had originally made iTunes Apple Lossless only... It's like Microsoft installing Internet Explorer - fine in my book. It's like Adobe and pdfs.

Otherwise, let's lose all exclusivity and have all games across all console platforms, all OSes on all computers... :confused:
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42 months ago
I wonder where some of these decision makers learned their marketing skills. If I have a product that I want to sell to as many people as possible then I would try as hard as I can to get my product into all the outlets that are available to me. And most importantly, I would try to get my product into an outlet that has lots of traffic, ie lots of customers who buy.
But now there seems to be a new scheme, by some "business people" that seems to say, "well I don't really like this outlet because they are too big and have too good a distribution system, so I am not going to allow them (Apple and iTunes) to distribute my music, movies or TV shows. I am just going to cut off my nose to spite my face, so there!!"
I guess some distributors are just doing too well and don't really want us to buy their products.

:cool:
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42 months ago

I wonder where some of these decision makers learned their marketing skills. If I have a product that I want to sell to as many people as possible then I would try as hard as I can to get my product into all the outlets that are available to me. And most importantly, I would try to get my product into an outlet that has lots of traffic, ie lots of customers who buy.
But now there seems to be a new scheme, by some "business people" that seems to say, "well I don't really like this outlet because they are too big and have too good a distribution system, so I am not going to allow them (Apple and iTunes) to distribute my music, movies or TV shows. I am just going to cut off my nose to spite my face, so there!!"
I guess some distributors are just doing too well and don't really want us to buy their products.

:cool:

Perhaps they figured they could cut back on Apple's marketshare and that they could build up and then push around a smaller online music seller, and thus make more money by raising licensing fees (which a smaller distributor couldn't fight back against as easily).

Anyway this is good news. I've got a lot of iTunes credit that I rarely use because most of the music I want in the store is DRM-ridden, so this means the iTunes music store will soon actually be a source for music for me.
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