Apple Tops Customer Satisfaction Surveys
Tuesday August 19, 2008 12:13 PM EST
Written by Arnold Kim

"We haven't seen anything like this before, where a company scores 10 points over its nearest rival," said Claes Fornell, the head of the American Customer Satisfaction Index (ACSI), conducted quarterly by the University of Michigan.
Fornell believes that part of Apple's climb in customer satisfaction has been due to a particularly poor response to Window's Vista, which may have contributed to drops in the satisfaction of rival companies.
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