When Steve Jobs announced iTunes Movie Rentals at the Macworld San Francisco 2008 keynote, he said that the digital rentals would appear 30 days after their DVD release. This delay is typically mandated by the movie studios who hold back "on demand" products, such as rentals, for 30-45 days after DVD release to avoid sales cannibalization.
Readers have noticed, however, that several movies are appearing in iTunes Rentals only days after their DVD release. These movies have included The Invasion, No Reservations and Michael Clayton. The delay from DVD release has ranged from 1 day to about a week. It seems the 30 day delay may not be enforced with all releases.
Meanwhile, Apple also appears to have some pricing flexibility with the movies. Last weekend, they ran a "Weekend Movie Rental Special" and discounted Breakfast at Tiffany's rental to $0.99 from the usual $2.99 fee.
Monday November 2, 2026 1:22 am PST by Tim Hardwick
Apple is releasing five new products this Friday, November 6, following pre-orders that opened last week, including its first touchscreen MacBook Pro models.
The following new products will be available from Friday:
iPad mini with OLED display and A20 Pro chip
iMac with M6 chip
14-inch MacBook Pro with M6 chip
14-inch MacBook Pro with OLED touchscreen
16-inch MacBook Pro with OLED...
Friday October 30, 2026 3:20 pm PDT by Joe Rossignol
In a memo shared with Apple Stores and Apple Authorized Service Providers this week, and later obtained by MacRumors, Apple provided technicians with guidance on how to diagnose and address the iPhone Duo's inner display cracking issue.
If a customer reports the issue, Apple advised technicians to inspect the iPhone Duo and repair or replace it in accordance with their standard procedures....
Friday October 30, 2026 12:42 pm PDT by Tim Hardwick
Apple released iOS 27.2 on October 26, bringing enhancements to Siri AI, adding Suggestions in Messages, and sneaking in a string of smaller additions across Photos, Podcasts, Games, Apple TV, and FaceTime.
iOS 27.2 is available to download to your device now via Settings ➝ General ➝ Software Update. Note that some features may not be available in all regions or on all iPhone models....
