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Apple Announces iTunes Movie Rentals

Apple announced that as of last week, the iTunes Store has sold over 4 billion songs. A new single-day record was set this past Christmas Day (December 25, 2007) with 20 million songs sold in 24 hours.

iTunes Movie Rentals
Touchstone, Mirimax, MGM, Lionsgate, Newline, Fox, WB, Disney, Paramount, Universal & Sony are all on board.

Over 1000 movies - available 30 days after the DVD release of the film.
Watch anywhere - Macs, PCs, all current iPods and iPhone.
Watch instantly - 30 second delay with modern broadband
Rules - 30 days to start watching, 24 hours to complete once started
Pricing - $2.99, new releases $3.99


The new rental service launches in the U.S. today. International will launch later this year. Software updates for iPods and iTunes forthcoming.

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