Pepsi/iTunes Superbowl Ad Details
USA Today offers details on the upcoming Pepsi/iTunes Superbowl ad campaign which will launch the 100 million iTunes song giveaway.
The new ad campaign will feature 20 teens who were sued by the Recording Industry Association of America for illegal music downloads.
Green Day is reported to have recorded a special version of "I Fought the Law" for the Pepsi ad. The ad will appear on Feb 1st during the Superbowl.
The new ad campaign will feature 20 teens who were sued by the Recording Industry Association of America for illegal music downloads.
In the ad, [Annie] Leith holds a Pepsi and proclaims: "We are still going to download music for free off the Internet." Then the announcer says how: "Announcing the Pepsi iTunes Giveaway."
Green Day is reported to have recorded a special version of "I Fought the Law" for the Pepsi ad. The ad will appear on Feb 1st during the Superbowl.
Top Rated Comments
(View all)105 months ago
hahahahahahahaha
that's funny stuff. I can't wait - I've already started building up my pepsi tolerance.
that's funny stuff. I can't wait - I've already started building up my pepsi tolerance.
105 months ago
Wow, Greenday used to be against iTunes. Greenday used to be totally against co-operating for TV ads.
Now they've actually made a track specifically for this ad. Apple/Pepsi must be doing something right.
Now they've actually made a track specifically for this ad. Apple/Pepsi must be doing something right.
105 months ago
I fought the law .. and the law won?
And.. I can now download stuff for free, but after I've purchased a sugared water. That's a new definition of free.
Well.. I'm sure the ad will get people's attention, and that's what it's made to do.
And.. I can now download stuff for free, but after I've purchased a sugared water. That's a new definition of free.
Well.. I'm sure the ad will get people's attention, and that's what it's made to do.
105 months ago
Originally posted by junior
Wow, Greenday used to be against iTunes. Greenday used to be totally against co-operating for TV ads.
Now they've actually made a track specifically for this ad. Apple/Pepsi must be doing something right.
Yeah, Their offering a band that hasn't made much money lately a whole lot of money. They would’ve been stupid and starved if they hadn’t!
105 months ago
I believe that is what they call a "win-win" situation. I think this Pepsi/Apple thing is going to be HUGE.
105 months ago
How long before the first newspaper article with some whiny knucklehead suing Apple and Pepsi after getting scammed with phony iTunes code numbers on eBay?
This could be the biggest law & order media campaign since "Just say no." Nancy Reagan, we thank you for inspiring us.
This could be the biggest law & order media campaign since "Just say no." Nancy Reagan, we thank you for inspiring us.
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