iTunes: Lord of the Rings CD-Rs
These limited edition blank CDs are specifically designed for users purchasing the Lord of the Rings: The Return of the King soundtrack from Apple's iTunes Music Store.
This marks a bit of a shift in mentality from record labels, by promoting the use of CD-Rs and "burning" songs, which have been partially blamed for declining in-store CD sales:
- "We want to adapt to the consumer habit," said Robin Bechtel, chief of new media for Warner Bros. Records and Reprise Records. "For a while, this has been the next logical step."
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(View all)Link: The Lord of the Rings: Return of the King CD-Rs
Posted on MacBytes.com
Approved by arn
Imagine going to Best Buy (or other music store), going up to a kiosk, signing into your iTunes account, purchasing a CD, then letting the machine spit out your cd with the label for an extra $2. A little cheaper than a CD, but Best Buy would make a bit more money (so would the record labels) because they would no longer have to ship the CDs.
Maybe they should bundle these with the DVD release...
Or, if you download the soundtrack from iTunes, add the CD-R for $2.99 + shipping...
I like this concept, but I'm not entirely sure how to make it work as seamlessly as I feel that it needs to work.
Originally posted by kuyu
just like merry and pippin in the prancing pony....
"Aum gettin' wone"
Nice to see you Americans can't type English either ;)
"Oim gerrin 'un"
Except merry and pippin are Scottish.
:D
MS Isengart ... Cupertino is moving faster ;)
Let's hope they could move Europe at the same rate...
It's very pleasing to see something forward-thinking coming from the record industry.
Next step might be empty CD-R´s with no graphics that are being burnt and decorated while-u-wait. This would keep costs down to a minimum.
Oh, joy!
Except merry and pippin are Scottish.
Nope wrong again. Merry and Pippen are hobbits. Shirelings. heh :p
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