Porsche Celebrates Apple's 50th Anniversary With Throwback Race Car Livery - MacRumors
Skip to Content

Porsche Celebrates Apple's 50th Anniversary With Throwback Race Car Livery

Porsche today announced a new collaboration with Apple that will see two Porsche 963 vehicles outfitted with an Apple Computer-inspired wrap in round four of the IMSA WeatherTech SportsCar Championship at Laguna Seca. The event is set to take place on Sunday, May 3.

apple porsche 1
Porsche says that the one-time design is meant to celebrate the 75th anniversary of Porsche Motorsport and the 50th anniversary of Apple's founding. The wrap pays homage to the Porsche 935 K3, which competed in the 1980 season and raced at Le Mans.

apple porsche 2
In a statement, Apple Music, Sports, and Beats Vice President Oliver Schusser said that Apple is proud to once again partner with Porsche.

We've enjoyed a longstanding relationship with Porsche, going back to 1980 when a Porsche race car first carried the Apple logo. That moment marked the beginning of a shared passion for innovation and creativity that continues to define our collaboration today. As Apple celebrates its 50th anniversary, we're proud to once again partner with Porsche on a design that pays tribute to that original 1980 livery.

Porsche Motorsport Vice President Thomas Laudenbach said Porsche and Apple are both "icons that stand for innovation and continuous development by experts in Zuffenhausen, Weissach and Cupertino."

apple porsche 3
The Laguna Seca Raceway is located 80 miles south of the Apple Park campus, and the fourth round is set to last for two hours and 40 minutes. The No. 6 Porsche 963 will be shared by France's Kévin Estre and Belgium's Laurens Vanthoor, while the No. 7 car will be shared by France's Julien Andlauer and Brazil's Felipe Nasr. The No. 7 vehicle currently leads the IMSA championship standings after winning the opening two rounds at Daytona and Sebring.

Earlier this year, Porsche featured an Apple Music-themed livery for the third round of the IMSA Championship at Long Beach.

(Thanks, Greg!)

Tag: Porsche

Popular Stories

apple pro tell logo

Apple Launching Two More New Products This Friday

Monday November 9, 2026 4:22 am PST by
The Apple launches keep coming! The company is set to release two new products on Friday, November 13: the all-new Apple HomeView and the fourth-generation Apple TV 4K, both of which have been available to pre-order since mid-October. Apple HomeView: Apple's new smart home display, powered by Apple Intelligence with Siri AI, for entertainment and managing the home. Available in tabletop and...
imac video apple feature

November 20 to Mark the End of an Era at Apple

Wednesday November 11, 2026 7:51 am PST by
Apple has announced that the long-running Apple Support Community discussion forums for user-to-user tech support will be permanently closing on Friday, November 20. The forums have existed in some form for nearly 30 years, so it is the end of an era. Effectively immediately, the Apple Support Community forums are in a read-only state, with new posts no longer being accepted. The final...
iOS 28 AI

Apple Taking New Approach to Developing iOS 28 and macOS 28

Sunday November 8, 2026 7:42 am PST by
Apple has made a change to its development process for iOS 28, macOS 28, and corresponding software updates, according to Bloomberg's Mark Gurman. In his Power On newsletter today, he said Apple separates development of each year's new operating systems into three major stages. Typically, he said each stage consists of four weeks of coding followed by a four-week "convergence" period where...

Top Rated Comments

7 months ago

Looks good to me, but things like this are subjective.
Agreed, looks stunning IMO.
Score: 13 Votes (Like | Disagree)
VulchR Avatar
7 months ago

that looks ugly
Looks good to me, but things like this are subjective.
Score: 12 Votes (Like | Disagree)
macduke Avatar
7 months ago
John Ternus day 1 needs to bring back the rainbow Apple logo. They can still keep around the current one for putting on products (unless there is a special colorway), but I think they should go back to the rainbow logo as their main brand identity for marketing and such.
Score: 10 Votes (Like | Disagree)
7 months ago
Here's a pic of the Porsche 935 K3 at the 1980 Le Mans with the Apple Computer livery - I think it (and the new one) looks pretty cool!

https://res.cloudinary.com/dmwcbhehi/image/upload/c_thumb,w_3840,g_auto/f_auto/q_auto/v1/333387_1920x1229_gmdotg?_a=BAVMn6Gf0
Score: 9 Votes (Like | Disagree)
7 months ago
The original 935 that ran during the 1980’s IMSA season and the 24hrs of Le Mans!



I love the throwback designed helmet:



Before Laguna Seca they had Apple Music liveries for Long Beach:


Attachment Image

Attachment Image

Attachment Image

Attachment Image
Score: 7 Votes (Like | Disagree)
7 months ago
Awesome, I hope they offer some sort of merch or memorabilia
Score: 6 Votes (Like | Disagree)
Latest Stories
Apple on Fatal Vehicle Crash Near Apple Park: 'Our Hearts Are Broken'
Apple on Fatal Vehicle Crash Near Apple Park: 'Our Hearts Are Broken'
6 hours ago
Apple Invites App Updated With Two New Features
Apple Invites App Updated With Two New Features
7 hours ago
Google Says Gemini App Rolling Out on Apple CarPlay Starting Today
Google Says Gemini App Rolling Out on Apple CarPlay Starting Today
8 hours ago
Is It Worth Buying a Ceramic Apple Watch?
Is It Worth Buying a Ceramic Apple Watch?
11 hours ago
Samsung Early Black Friday Event Brings Major Sales to Frame TVs and More
Samsung Early Black Friday Event Brings Major Sales to Frame TVs and More
12 hours ago
iPhone 18 Pro Max Wins Battery Test Involving 32 Smartphones
iPhone 18 Pro Max Wins Battery Test Involving 32 Smartphones
12 hours ago
AirTag 2 4-Pack Hits Record Low $69.99 Price Ahead of Black Friday
AirTag 2 4-Pack Hits Record Low $69.99 Price Ahead of Black Friday
14 hours ago
Rumored Apple Smart Glasses Mentioned in Supplier's Earnings Briefing
Rumored Apple Smart Glasses Mentioned in Supplier's Earnings Briefing
14 hours ago
Make Apple Watch Listen for Sounds Like the Doorbell
Make Apple Watch Listen for Sounds Like the Doorbell
18 hours ago
Apple Chip Supplier TSMC Approves $1 Billion AI Investment
Apple Chip Supplier TSMC Approves $1 Billion AI Investment
18 hours ago
'Apple Support Community' Permanently Closing on November 20
'Apple Support Community' Permanently Closing on November 20
1 day ago
Apple's Holiday Gift Guide Highlights iPhone Duo and More
Apple's Holiday Gift Guide Highlights iPhone Duo and More
1 day ago
Three Workers Die at Tata iPhone Parts Plant in India
Three Workers Die at Tata iPhone Parts Plant in India
1 day ago
iCloud Mail, Calendar, Contacts and More Experiencing Outage [Updated]
iCloud Mail, Calendar, Contacts and More Experiencing Outage [Updated]
1 day ago
Apple's Claris Testing 'Harbor' App for Local AI on Macs
Apple's Claris Testing 'Harbor' App for Local AI on Macs
1 day ago
iFixit's PROLED MacBook Pro Teardown Reveals Logo LEDs
iFixit's PROLED MacBook Pro Teardown Reveals Logo LEDs
1 day ago
10 Free iPhone Duo Apps Worth Downloading
10 Free iPhone Duo Apps Worth Downloading
1 day ago
Apple Releases New AirPods Firmware
Apple Releases New AirPods Firmware
1 day ago
Amazon Begins Early Black Friday Sale, Featuring Sitewide Discounts on Tech and Decor
Amazon Begins Early Black Friday Sale, Featuring Sitewide Discounts on Tech and Decor
1 day ago
Apple Announces Swift Student Challenge Ahead of WWDC 2027
Apple Announces Swift Student Challenge Ahead of WWDC 2027
1 day ago
Next iPad Air Likely to Have These 10 New Features
Next iPad Air Likely to Have These 10 New Features
1 day ago
iPad Mini 2021 vs. 2026 Buyer's Guide: Is It Worth Upgrading?
iPad Mini 2021 vs. 2026 Buyer's Guide: Is It Worth Upgrading?
1 day ago
New Apple TV Sign Language Feature Announced
New Apple TV Sign Language Feature Announced
1 day ago
Disable Touch on MacBook Pro PROLED XDR and When Using Sidecar
Disable Touch on MacBook Pro PROLED XDR and When Using Sidecar
2 days ago
Anker's Early Black Friday Sale Surprises With Mystery Boxes and Big Discounts
Anker's Early Black Friday Sale Surprises With Mystery Boxes and Big Discounts
2 days ago
Apple Arcade Adding These Four Games in December
Apple Arcade Adding These Four Games in December
2 days ago
OLED iPad Air Rumored to Launch in Two Sizes in Early 2027
OLED iPad Air Rumored to Launch in Two Sizes in Early 2027
2 days ago
The Original iPod Went on Sale 25 Years Ago Today
The Original iPod Went on Sale 25 Years Ago Today
2 days ago
Apple Maps Could Factor Parking Into Your Arrival Time
Apple Maps Could Factor Parking Into Your Arrival Time
2 days ago
Waze Now Alerts Drivers to Nearby Cyclists Using Garmin LiveTrack
Waze Now Alerts Drivers to Nearby Cyclists Using Garmin LiveTrack
2 days ago