Apple is planning to launch new iPad and iPad Air models in the near future, Bloomberg's Mark Gurman reports.
Writing in today's "Power On" newsletter, Gurman explained that updated iPads are "coming soon," including a new entry-level iPad and a new iPad Air. Both devices are not expected to feature design changes or major enhancements, instead focusing on new chips. The 12th-generation iPad is set to feature the A18 chip, while the eighth-generation iPad Air will apparently feature the M4 chip. The iPad mini is said to be the only new iPad set to get a bigger upgrade this year, moving to an OLED display.
The new chip is perhaps most significant for the iPad, which will facilitate Apple Intelligence support on the device for the first time. Apple announced the 11th-generation iPad in March 2025 with the A16 chip, which does not support Apple Intelligence, despite the technology being widely available across Apple's other devices at that time.
The iPad saw strong sales over the holidays, largely driven by the entry-level model. Apple purportedly plans to market the new model heavily to enterprise customers.
Bloomberg's Mark Gurman today further outlined what to expect from the Apple Watch Series 12 and Apple Watch Ultra 4 set to be unveiled on September 9.
While it was initially rumored that Touch ID may be coming to the Apple Watch this year, Gurman reiterated that he does not expect the Series 12 or Ultra 4 to have any major design changes compared to the current Series 11 and Ultra 3 models.
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Wednesday September 9, 2026 8:47 am PDT by Joe Rossignol
Ahead of Apple's annual iPhone event at 10 a.m. Pacific Time today, Bloomberg's Mark Gurman has leaked all of the color options for the iPhone 18 Pro, iPhone 18 Pro Max, and the first-ever foldable iPhone named the iPhone Duo.
iPhone 18 Pro and iPhone 18 Pro Max color options:Black
Light Blue
Burgundy
Silver
Burgundy has also been described as Dark Red or Dark Cherry.
iPhone Duo...
Tuesday September 8, 2026 9:45 pm PDT by Eric Slivka
Following some recent speculation that Apple could release its foldable phone under the "iPhone Duo" name, it appears that will indeed be the case, according to Bloomberg's Mark Gurman.
For months now, the foldable iPhone has generally been referred to as the "iPhone Ultra," even internally, but Apple is apparently going in a different direction for the official name, emphasizing the...
The gap in price between the iPad Air and the iPad Pro is also much bigger, while the gap in functionality between say an M4 iPad Air and an M5 iPad Pro will be much smaller
You are paying premium for one of the most advanced screens in the industry. Also you have more RAM and other features (you need or not). I won't be surprised if they even use more binned M4 SoC for the Air - like 3P/6E and 8 core GPU instead of 10.
This will make the Pro redundant. Same logic why the iPad still doesn’t use a laminated display in 2026. Sooner or later Apple has to unify the line up to two iPads or let the Pro use macOS.
Not really, since we have an OLED screen on the Pro. It's different class display. They can still use generic edge-lit display (no Mini LED) and put 120Hz IPS LCD screen on top.
