Kuo: Apple Has Already Sold Up to 180,000 Vision Pro Headsets

Apple sold between 160,000 and 180,000 Vision Pro headsets during its first pre-order weekend, according to Apple analyst Ming-Chi Kuo.

In a new post on Medium, Kuo said that the headset sold out soon after the pre-order process opened, with shipping times for all models slipping by five to seven weeks. While the instant sell-out and extended shipping times appear to be positive at first glance, Kuo cautioned that shipping dates remain unchanged 48 hours after pre-orders opened, indicating that demand may be quickly tapering off after core enthusiasts placed their orders.

For comparison, new iPhone models similarly sell out soon after pre-orders open, but they usually continue to see a steady increase in shipping dates in the following days, indicating ongoing demand. Kuo believes that shipping 500,000 Vision Pro units this year "should not be challenging," but demand is a key question as "Vision Pro is still a very niche product."