Apple TV+, Apple Arcade, and Apple News+ Receiving Price Increases

Apple today announced that it is increasing the prices of some of its subscription-based services, including Apple TV+, Apple Arcade, and Apple News+, for new and existing subscribers in the U.S. and many other countries around the world.

Apple TV Arcade and News Price Increase Feature 2
The price changes in the U.S. are as follows:

  • Apple TV+: $6.99 per month → $9.99 per month
  • Apple Arcade: $4.99 per month → $6.99 per month
  • Apple News+: $9.99 per month → $12.99 per month

For those who subscribe to Apple TV+ on an annual basis, the price has increased from $69 per year to $99 per year accordingly.

Prices for the Apple One bundles that include these services are also increasing as a result:

  • Individual: $16.95 per month → $19.95 per month
  • Family: $22.95 per month → $25.95 per month
  • Premier: $32.95 per month → $37.95 per month

The price increases take effect immediately for new subscribers, and in 30 days from today for existing subscribers, on their next renewal date after that grace period. Apple should send out emails to existing subscribers notifying them about the changes over time, as it did following price increases to some services last year.

In the U.S., these are the first-ever price increases for Apple Arcade and Apple News+ since the services launched in November 2019, while Apple TV+ had its first price increase from $4.99 per month to $6.99 per month in October 2022.

In a statement shared with MacRumors, Apple said it is "focused on delivering the best experiences possible for our customers by consistently adding high-quality entertainment, content, and innovative features to our services."

There are no price increases for Apple Music and Apple Fitness+ today.

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Top Rated Comments

30 months ago
All of these services REALLY want me to go back to old school cable don’t they. This is getting ridiculous.
Score: 126 Votes (Like | Disagree)
oofio2461 Avatar
30 months ago
Scary Prices, yikes!
Score: 101 Votes (Like | Disagree)
30 months ago
A 43% increase for ATV+?!!
40% and 30% for the others?
Take it. Shove it.
Score: 89 Votes (Like | Disagree)
Maclver Avatar
30 months ago
I feel like Apple TV+ is worth it, but $12.99 for news?!
Score: 74 Votes (Like | Disagree)
30 months ago

Scary Prices, yikes!
Maybe what's "scary fast" is how quickly these things are getting more expensive :)
Score: 69 Votes (Like | Disagree)
krspkbl Avatar
30 months ago
Poor Apple. They are struggling.
Score: 68 Votes (Like | Disagree)