CES 2023: Samsung's Latest Monitors Include an Apple Studio Display Rival, Updated M8 Smart Monitor

by

Ahead of CES 2023 this week, Samsung has announced several upcoming additions to its monitor lineup, and perhaps the most interesting model for Apple users is the ViewFinity S9, Samsung's first 27-inch 5K display that will compete against Apple's Studio Display.

samsung viewfinity s9
27-inch 5K displays remain fairly rare, but Apple has long embraced the higher pixel density for its ability to display true Retina-quality content at reasonable size. Just like the Studio Display and Apple's former 27-inch iMac, Samsung's ViewFinity S9 will feature a 5120 x 2880 display, and its wide color gamut will cover 99% of the DCI-P3 spectrum while HDR600 support improves shadows and highlights.

samsung viewfinity s9 portrait
The ViewFinity S9 features a matte finish to minimize glare, is equipped with USB-C/Thunderbolt 4 connectivity, and includes a 4K SlimFit camera.

Pricing has yet to be announced, but it will be launching "early" this year.

Samsung's popular Smart Monitor M8 is also receiving an update, with a new 27-inch size joining the previous 32-inch option. Both sizes carry 4K resolution and are available in four color options with height and tilt adjustments.

samsung smart monitor m8 2023
The M8 now pivots up to 90 degrees for a portrait orientation, and it supports VESA standards for those who prefer different mounting solutions. The included 2K SlimFit camera has been upgraded, and there's new mouse support for many of the included apps on the display such as Samsung's SmartThings Hub for managing connected home devices and Smart Hub for dedicated apps like Prime Video, Netflix, YouTube, and more.

Pricing and a release date have yet to be announced.

In addition to the ViewFinity S9 and Smart Monitor M8, Samsung is also announcing several new Odyssey gaming monitors including the Odyssey Neo G9, a 57-inch 32:9 super ultra-wide curved display at 7680 x 2160 resolution with DisplayPort 2.1 and a 240 Hz response rate.

samsung odyssey neo g9 monitor
Finally, there is the Odyssey OLED G9, a 49-inch curved OLED gaming monitor with 0.1 ms response time and 240 Hz response rate. Both displays will launch "later" this year with pricing yet to be disclosed.

Check out Samsung's press release for full details on all of these monitors.

Tags: CES 2023, Samsung

Popular Stories

apple intelligence black

Report: Apple's AI Strategy Could Finally Pay Off in 2026

Tuesday December 30, 2025 9:01 am PST by
Apple's restrained artificial intelligence strategy may pay off in 2026 amid the arrival of a revamped Siri and concerns around the AI market "bubble" bursting, The Information argues. The speculative report notes that Apple has taken a restrained approach with AI innovations compared with peers such as OpenAI, Google, and Meta, which are investing hundreds of billions of dollars in data...
Read Full Article • 174 comments
apple fitness 2026 1

Apple Teases 'Something Big' Coming Soon to Apple Fitness+

Tuesday December 30, 2025 2:11 pm PST by
The Apple Fitness+ Instagram account today teased that the service has "big plans" for 2026. In a video, several Apple Fitness+ trainers are shown holding up newspapers with headlines related to Apple Fitness+. What's Apple Fitness+ Planning for the New Year? Something Big is Coming to Apple Fitness+ The Countdown Begins. Apple Fitness+ 2026 is Almost Here 2026 Plans Still Under ...
Read Full Article • 104 comments
maxresdefault

Hands-On With a Rough iPhone Fold Mockup

Monday December 29, 2025 10:55 am PST by
Apple is rumored to be introducing a foldable iPhone in September 2026, and since it will bring the biggest form factor change since the iPhone was introduced in 2007, curiosity about the design is high. A 3D designer created an iPhone Fold design based on rumors, and we printed it out to see how it compares to Apple's current iPhones. Subscribe to the MacRumors YouTube channel for more ...
Read Full Article • 143 comments
maxresdefault

Where's the New Apple TV?

Monday December 22, 2025 11:30 am PST by
Apple hasn't updated the Apple TV 4K since 2022, and 2025 was supposed to be the year that we got a refresh. There were rumors suggesting Apple would release the new Apple TV before the end of 2025, but it looks like that's not going to happen now. Subscribe to the MacRumors YouTube channel for more videos. Bloomberg's Mark Gurman said several times across 2024 and 2025 that Apple would...
Read Full Article • 187 comments
iphone 17 pro dark blue 1

iPhone 17 Pro and Pro Max Users Report Static Speaker Noise While Charging

Tuesday December 30, 2025 10:39 am PST by
iPhone 17 Pro and Pro Max owners are having trouble with the speakers of their devices, and have complained about a static or hissing noise that occurs when the iPhone is charging. There are multiple discussions about the issue on Reddit, the MacRumors forums, and Apple's Support Community, where affected users say there is a noticeable static noise "like an old radio." Some people report...
Read Full Article • 138 comments
iPhone Top Left Hole Punch Face ID Feature Purple

iPhone 18 Pro Launching Next Year With These 12 New Features

Tuesday December 23, 2025 8:36 am PST by
While the iPhone 18 Pro and iPhone 18 Pro Max are not expected to launch for another nine months, there are already plenty of rumors about the devices. Below, we have recapped 12 features rumored for the iPhone 18 Pro models. The same overall design is expected, with 6.3-inch and 6.9-inch display sizes, and a "plateau" housing three rear cameras Under-screen Face ID Front camera in...
Read Full Article • 100 comments
iOS 26

iOS 26.2 Adds These 8 New Features to Your iPhone

Monday December 22, 2025 8:47 am PST by
Earlier this month, Apple released iOS 26.2, following more than a month of beta testing. It is a big update, with many new features and changes for iPhones. iOS 26.2 adds a Liquid Glass slider for the Lock Screen's clock, offline lyrics in Apple Music, and more. Below, we have highlighted a total of eight new features. Liquid Glass Slider on Lock Screen A new slider in the Lock...
Read Full Article
samsung glitter blue

Samsung's Year End Sale Introduces Major Discounts on Popular Monitors and TVs

Monday December 29, 2025 6:29 am PST by
Samsung kicked off a new end-of-the-year sale this week, introducing great deals on monitors, TVs, Galaxy smartphones, and home appliances. Many of these deals are the exact same all-time low prices we tracked during Black Friday and Cyber Monday. Note: MacRumors is an affiliate partner with Samsung. When you click a link and make a purchase, we may receive a small payment, which helps us keep ...
Read Full Article • 6 comments
iOS 26 Glass Feature

The 5 Most Important Apple Software Features Introduced This Year

Tuesday December 30, 2025 1:00 am PST by
2025 was a significant year of advancement for Apple's software, with a noticeable focus on visual design, productivity, and communication. While Apple introduced and continued to iterate on a wide range of features throughout the year, several additions stood out for their scope and practical impact across multiple devices. As the year comes to an end, these five new features provide a...
Read Full Article • 108 comments

Top Rated Comments

tbayrgs Avatar
tbayrgs
39 months ago
I suspect the ViewFinity will be a more appropriately priced 'clone' of the Studio Display--and I have no problem with that as Apple's pricing is ridiculous. And as someone who would've pulled the trigger on a Studio Display if it wasn't so terribly priced (especially the option pricing for the stand and nano texture :rolleyes:), I'll definitely considering picking up the Samsung version in its place.
Score: 38 Votes (Like | Disagree)
rodpascoe Avatar
rodpascoe
39 months ago
Looks amazing. Hopefully can compete on price and be a realistic alternative.
Score: 33 Votes (Like | Disagree)
Station Grey Avatar
Station Grey
39 months ago
At last... someone finally making a 27"/5K display.

As long as it's reasonably priced (and needs to be sub £/$1000) then I'll buy one. No mention of speakers, and would definitely be helpful to have those, and if the webcam is good then also plus points.

But essentially it just needs to be affordable.
Score: 28 Votes (Like | Disagree)
Realityck Avatar
Realityck
39 months ago

Ahead of CES 2023 this week, Samsung has announced several upcoming additions ('https://howl.me/ciPYyHkPi1h') to its monitor lineup ('https://howl.me/ciPYA8zYzUn'), and perhaps the most interesting model for Apple users is the ViewFinity S9, Samsung's first 27-inch 5K display that will compete against Apple's Studio Display.
Wow, someone else finally sells a 5K display, maybe this will finally give Apple some pricing competition?
https://www.theverge.com/2023/1/2/23531390/samsung-viewfinity-s9-5k-monitor-announced-features

ViewFinity S9 specs

* 27-inch 5K panel (5120 x 2880)
* 99% DCI-P3
* Built-in color calibration engine
* Average Delta E ≦ 21 color accuracy
* USB-C and Thunderbolt 4 connectivity
* Matte display finish
* Built-in 4K webcam
* Samsung Smart Hub


Samsung hasn’t revealed when the new ViewFinity S9 will be released, nor what its price will be. However, it’s clear Samsung is looking to target would-be buyers of Apple’s Studio Display, which comes in at $1599 for the glossy model and $1899 for the nano-texture finish model. So it’s likely we’ll see Samsung either split the difference between the two Studio Display models or undercut them entirely if they’re really hoping to make a splash.
Score: 27 Votes (Like | Disagree)
Skyscraperfan Avatar
Skyscraperfan
39 months ago
And the best: The stand is INCLUDED.
Score: 24 Votes (Like | Disagree)
TheYayAreaLiving ?️ Avatar
TheYayAreaLiving ?️
39 months ago
Wow! It looks great! I have a feeling this might be cheaper than the Apple Studio Display. The 27” + 5K is very appealing to the eyes.
Score: 19 Votes (Like | Disagree)
Read All Comments