Apple Announces Macro Photography 'Shot on iPhone' Challenge

Apple today announced the 2022 "Shot on iPhone" challenge, encouraging users to submit impressive photos shot with the ‌iPhone‌ 13 Pro and ‌iPhone‌ 13 Pro Max's macro mode.

iPhone 13 Pro Light Blue Side Feature
To enter, users must share their macro photos on Instagram, Twitter, or Weibo with the hashtags #ShotoniPhone and #iPhonemacrochallenge. In the caption, users should note which model they used to capture the image. Apple is also accepting entries via email at shotoniphone@apple.com.

Entrants can submit unedited macro photos straight from the camera app, but photos edited through Apple's Photos app or third-party software will also be accepted. Participants must be 18 years of age or older, and the challenge is not open to Apple employees or their immediate families.

When submissions close, a panel of expert judges will review the photos from around the world and select 10 winning entries. Winning photos will be celebrated on Apple's Newsroom, website, Instagram account, and more. Apple also said that winning photos may appear in the company's digital campaigns, such as in Apple Stores or on advertising billboards.

Submissions are open from today until February 16, 2022. Winners will be notified on or close to April 12, 2022.

Popular Stories

Apple Watch Ultra Night Mode Screen

Apple Watch Ultra 3 Launching Later This Year With Two Key Upgrades

Wednesday July 2, 2025 1:13 pm PDT by
The long wait for an Apple Watch Ultra 3 appears to be nearly over, and it is rumored to feature both satellite connectivity and 5G support. Apple Watch Ultra's existing Night Mode In his latest Power On newsletter, Bloomberg's Mark Gurman said that the Apple Watch Ultra 3 is on track to launch this year with "significant" new features, including satellite connectivity, which would let you...
iPhone 17 Pro in Hand Feature Lowgo

iPhone 17 Pro Max Battery Capacity Leaked

Thursday July 3, 2025 5:40 am PDT by
The iPhone 17 Pro Max will feature the biggest ever battery in an iPhone, according to the Weibo leaker known as "Instant Digital." In a new post, the leaker listed the battery capacities of the iPhone 11 Pro Max through to the iPhone 16 Pro Max, and added that the iPhone 17 Pro Max will feature a battery capacity of 5,000mAh: iPhone 11 Pro Max: 3,969mAh iPhone 12 Pro Max: 3,687mAh...
iPhone 17 Pro in Hand Feature Lowgo

iPhone 17 Pro Coming Soon With These 14 New Features

Friday July 4, 2025 1:05 pm PDT by
Apple's next-generation iPhone 17 Pro and iPhone 17 Pro Max are just over two months away, and there are plenty of rumors about the devices. Below, we recap key changes rumored for the iPhone 17 Pro models. Latest Rumors These rumors surfaced in June and July:Apple logo repositioned: Apple's logo may have a lower position on the back of the iPhone 17 Pro models, compared to previous...
iPhone 17 Pro Lower Logo Magsafe

iPhone 17 Pro's New MagSafe Design Revealed in Leaked Photo

Wednesday July 2, 2025 8:37 am PDT by
The upcoming iPhone 17 Pro and iPhone 17 Pro Max are rumored to have a slightly different MagSafe magnet layout compared to existing iPhone models, and a leaked photo has offered a closer look at the supposed new design. The leaker Majin Bu today shared a photo of alleged MagSafe magnet arrays for third-party iPhone 17 Pro cases. On existing iPhone models with MagSafe, the magnets form a...
airpods pro 2

AirPods Pro 3 to Help Maintain Apple's Place in Earbud Market Amid Increasing Low-Cost Competition

Thursday July 3, 2025 7:25 am PDT by
Apple's position as the dominant force in the global true wireless stereo (TWS) earbud market is expected to continue through 2025, according to Counterpoint Research. The forecast outlines a 3% year-over-year increase in global TWS unit shipments for 2025, signaling a transition from rapid growth to a more mature phase for the category. While Apple is set to remain the leading brand by...
Wi Fi WiFi General Feature

iOS 26 Adds a Useful New Wi-Fi Feature to Your iPhone

Wednesday July 2, 2025 6:36 am PDT by
iOS 26 and iPadOS 26 add a smaller yet useful Wi-Fi feature to iPhones and iPads. As spotted by Creative Strategies analyst Max Weinbach, sign-in details for captive Wi-Fi networks are now synced across iPhones and iPads running iOS 26 and iPadOS 26. For example, while Weinbach was staying at a Hilton hotel, his iPhone prompted him to fill in Wi-Fi details from his iPad that was already...
iOS 18

Apple Releases Second iOS 18.6 Public Beta

Tuesday July 1, 2025 10:19 am PDT by
Apple today seeded the second betas of upcoming iOS 18.6 and iPadOS 18.6 updates to public beta testers, with the betas coming just a day after Apple provided the betas to developers. Apple has also released a second beta of macOS Sequoia 15.6. Testers who have signed up for beta updates through Apple's beta site can download iOS 18.6 and iPadOS 18.6 from the Settings app on a compatible...

Top Rated Comments

TheYayAreaLiving ?️ Avatar
45 months ago
Macro-mode! One of the best feature of the iPhone. This is a fun challenge.
Score: 7 Votes (Like | Disagree)
Justin Cymbal Avatar
45 months ago
Macro photography on the iPhone 13 Pro is definitely a game changer

There are a lot of videos on YouTube that I’ve watched on how to improve your macro photography

I’m glad that Apple is doing this challenge! I’m definitely going to look into submitting a few of my photos
Score: 7 Votes (Like | Disagree)
jdnTO20 Avatar
45 months ago

Agree, I'd be tempted to enter if it wasn't on a social media platform.

MacRumors would be a great place to run this (already some threads).
"Apple is also accepting entries via email at shotoniphone@apple.com"

It's not just social... you can email it too. It says it right there in the article. :)
Score: 6 Votes (Like | Disagree)
unobtainium Avatar
45 months ago
It’s too bad the Photos app doesn’t have an automatically generated “Macro” album.
Score: 5 Votes (Like | Disagree)
kingjames1970 Avatar
45 months ago
And you win…?

Exposure bucks. Even as a massive Apple fan boy I’m still not working for free.
Score: 4 Votes (Like | Disagree)
madmin Avatar
45 months ago

Shame that Apple can't receive submissions for their own promotion directly.
Agree, I'd be tempted to enter if it wasn't on a social media platform.

MacRumors would be a great place to run this (already some threads).
Score: 3 Votes (Like | Disagree)